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We try Freshness Burger’s latest creation, the Blueberry Cheese Burger【Taste Test】

Is the sweet-and-sour flavor of blueberries compatible with the savory, meaty flavor of a burger?

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We venture out of our comfort zone with fried chicken and hamburger-flavored instant noodles

Will the world’s most famous fast foods pair well with cup ramen?

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In the mood for meat? Try Lotteria’s $20 Matsuzaka beef burger… for three days only!

Fast-food chain Lotteria is the place to go to if you want some famous Japanese beef and a side of real wasabi!

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Get into the Halloween spirit with a bit of purple sauce in your cheeseburger!

Fast food chain Lotteria’s Halloween promotion inlcudes a cheeseburger … with bright purple sauce! 

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Paying for nothing: Japanese burger chain’s latest sandwich doesn’t actually have a patty

It’s not unheard of for customers at fast food restaurants to discover that the burger they ordered is either missing one of its ingredients or contains something that they asked to be left out. It’s quite another issue entirely, however, to receive a burger that’s missing its patty and for that order to still be technically correct.

But that’s exactly what wacky Japanese hamburger chain Lotteria has done with its latest creation. Say hello the “No-Shrimp Burger”; a shrimp burger without the shrimp.

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An ocean apart, what do Japanese college students think about the US?【Video】

World opinion of the United States goes up and down like a giant see-saw. Sometimes the US is seen as a world leader in economics, science and technology, yet there is no denying the fact that around the globe, there are some groups that harbor negative feelings towards Americans. Post WWII, there has been an incredibly strong bond between the USA and Japan, but has public opinion been swayed in recent years? If this small sampling of college students is representative of how the youth of Japan feel about the US, relations between the two countries will continue to be solid.

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Burger King Japan’s new Premium Berry burger may sound awful, but it tastes fantastic

The moment it was unveiled earlier this week, dozens of English-language blogs and news sites slammed Burger King Japan’s new seasonal offering, suggesting that the very notion of a hamburger topped with berries and slathered with a sweet pink sauce sounded about as appetising as a sweetfish hotdog served with a side of sick.

Aside from the occasional slice of pineapple, it is indeed rare to find fruit slipped between a hamburger’s buns, but knowing how well meats like turkey and pork go with sweet and sticky glazes and sauces, we at RocketNews24 remained optimistic that Burger King was not in fact trying to kill us with its latest creation, and headed down to try it for ourselves.

And as it turns out, the Premium Berry burger is actually kind of awesome.

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It’s BAAAACK! The Tower Cheeseburger from Lotteria — but for ONE DAY only!

Good news for those of you in Japan who’ve always wanted to see more MEAT in your hamburgers. Yes, the humongous tower of a burger we’ve mentioned several times on our site is back! It’s the Tower Cheeseburger from fast food chain Lotteria! But if you want to get your hands on one of them, you may need to get ready for some quick action, because this time, they’ll be available for just one day!

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Strawberry and beef? We try Lotteria’s new Tochigi Wagyu Steak Hamburger with Strawberry Sauce

Japan is known for its succulent wagyu beef, but most people familiar with the meat probably wouldn’t expect it to be served as … a hamburger! But that’s exactly what Japanese fast food chain Lotteria is doing. And it’s not just a one-time promotion either; they’re serving a different kind of wagyu hamburger each month as a campaign over a period of about a year. And since the new hamburger they just released at the end of September involved a highly interesting ingredient for a hamburger, we simply had to go out and try it! Yes, it’s the “Tochigi Wagyu Steak Hamburger with Tochiotome Strawberry Sauce” (Tochigi Wagyu Hamburg Steak Burger (Tochiotome Sauce)), and we couldn’t wait to see how strawberries and wagyu mix!

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Beefy hamburger cook heats up Chinese night market

In the world of advertising and marketing, there is one simple truth: sex sells. And from using car-promoting models to suggestive advertisement placement, woman are usually the ones exploited for the attention of men and their wallets. But one Chinese fast-food stall owner, apparently recognizing the buying power of his female customers, decided instead to hire a super-buff male model to take off his shirt and flip burgers to entice the hungry crowds to the booth. Click below to see pictures of this beefy hamburger salesman and to find out how the astute hiring decision affected the business!

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Osaka Police sergeant resigns after extorting hamburgers from officers

At the end of the day, police officers are just regular people in uniforms. Despite their position in society, they have all the virtues and vices as anyone else. Some might get addicted to mobile games, and others sometimes refuse to admit when they’re wrong.

And then there’s the case of the Osaka Police sergeant who over a period of nearly four years has been forcing his subordinates to purchase copious amounts of food out of their own pockets to feed his insatiable appetite.

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McDonald’s Taiwan serves up fast food with cat ears, schoolgirl uniforms and a salute!

We recently found a McDonald’s in Taiwan with cashiers who served customers in ultra-cute pink maid uniforms, but apparently that was just the beginning. Not happy with just catering to McDonald’s customers with maid fetishes, this particular McDonald’s has been branching out and workers were seen wearing the iconic Japanese-style schoolgirl outfit, knee-high stockings and cat ears. These cat-eared Sailor Moon-inspired costumes were a big hit and have left netizens all over the world wanting more!

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A Japanese fast food chain invented a wrapper to help women feel comfortable chomping into a burger

A Japanese burger company has a new burger wrapper designed exclusively to help women eat burgers more politely.

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【Thursday Throwback】We order a Whopper with 1,050 bacon strips, Struggle to level comically huge burger

Thursday Throwback is your peek into the archives of RocketNews24. We’d hate for you to miss any of the quality quirky news from Asia and Japan just because you recently stumbled on our site. And if you’re a devout RN24 reader, thank you for your continued readership! Enjoy this blast from the past! 

(Originally posted on April 19, 2012 by Steven)

Well that didn’t take long. Just yesterday we shared the story of how our own Mr. Sato capitalized on Burger King Japan’s current 15 bacon strips for 100 yen (US $1.20) promotion by ordering a Whopper with 105 bacon strips. While Mr. Sato managed to finish the burger, he didn’t seem to be in the best shape afterwards, falling into a meat-induced coma and then suddenly breaking out of it only to run out of the room with his hand covering his mouth.

Surely we thought Mr. Sato had finally learned his lesson that consuming stacks of bacon is a task better left to professionals. So imagine our surprise when he came in the office holding a plastic bag sagging under the weight of a 1,050 bacon strip Whopper.

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Ooh la la! MOS Burger’s new premium hamburger packs a sophisticated punch

MOS Burger, the Japanese fast food chain famous for being a fresher, slightly healthier alternative to other hamburger joints, has recently announced that it will release a new hamburger sandwich to go alongside its existing range of plain and cheese “Tobikiri” hamburgers. The exciting twist? This one’s loaded with French demi-glace sauce and aligot, a sumptuous mix of potato and cheese that’s sure to send you to premium burger heaven.

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Chinese man tries to smuggle turtle through airport security by disguising it as a hamburger

The importance of the hand luggage inspection area at airports simply cannot be underestimated. Sure, they’re time consuming and can be an irritating experience for frequent fliers, but without them it would be impossible to ensure the safety of passengers on board aircraft. However, despite procedures becoming ever more stringent in recent years, it hasn’t stopped some passengers looking for ways to slip prohibited items past security. At one Chinese airport, for example, one man recently tried a quite bizarre tactic to smuggle his pet turtle onto the plane: pretending it was a hamburger.

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Nine-Patty Evangelion Cheeseburger has a 0.00001% Chance of Failing to Fill You Up (3D Photos)

The most recent theatrical installment of the long-running anime series Evangelion was released on Blu-ray and DVD on April 24. While it’s official English title is Evangelion: 3.33 You Can (Not) Redo, the film has a completely different Japanese title, Evangelion Theatrical Version: Q. Because if there’s one thing creators Studio Gynax hate, it’s giving a definitive answer on anything related to their mega-hit franchise.

But if there’re two things Gynax hates, the second is passing up a merchandising opportunity for Eva (as the fans call it), which is where the Evangelion Q cheese burger comes in with its nine patties.

Did we mention we bought two? Read More

New MOS Burgers are 100% Beef, Still 0% Moss


Despite Japan’s image as a country where people mainly eat fish and pickled vegetables, the truth is the country has some serious carnivorous tendencies. Aside from scores of independent hamburger joints, you’ll find branches of McDonald’s and Burger King, along with home-grown chains such as First Kitchen and MOS Burger.

MOS Burger’s name becomes less intimidating, if no less nonsensical, when you find out it stands for “Mountain Ocean Sun” burger. With over 1,000 locations across Japan and a reputation for high-quality ingredients, MOS has legions of fans, so it was big news when the company announced a major change to its burgers. Read More

Food Fight! Mos Burger to Take on McDonald’s in the Breakfast Arena

MOS (Mountain Ocean, Sun) Food Services announced on the 18th that it would open all 1,400 of its MOS Burger outlets at 7:00 a.m. by the end of the year. The hamburger chain already operates 430 of its stores from that early hour and plans to progressively open the remainder at that time. McDonald’s Japan had been aggressive in the breakfast space with its “Morning Mac” campaign, and MOS Burger’s move is expected to intensify competition. At a press conference MOS President and CEO Atsushi Sakurada explained that the number of people eating breakfast out was increasing, especially among the elderly and working women, adding, “Change in the morning person market is accelerating. I want to strengthen our preparedness.”

Could this mean additional woes for an already troubled McDonald’s Japan?

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McDonald’s 60 Second Campaign Teaches Japanese Customers the Cost of Free Food

On January 4, McDonald’s Japan launched their “Enjoy! 60 Second Service” campaign, which promises customers their meal in less than 60 seconds or their next hamburger free.

The service is only in effect from the hours of 11:00 AM to 2:00 PM and the time limit doesn’t apply to products that are known to take over a minute to prepare, like the hefty Double Quarter Pounder with Cheese.

Even still, the promotion is shaping up to be a bit too much for the poor McDonald’s Japan floor staff, who are literally on the timer with every order. Only two days after launch, Twitter has erupted with complaints that the promotion has caused a sudden drop in the quality of service, with many people sharing photos of their own “60 second disasters.”

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