Kuromi

The Sailor Scouts and their Sanrio sidekicks are finally here with adorable new collectable goods

Plus…new pairings have been announced!

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Sanrio’s 2022 popularity ranking brings fans to tears after character’s shock return to top ten

Sanrio’s lesser-known fishy familiar makes a long-awaited return to the top of the rankings.

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Sanrio’s new crazy huge plushies are bigger than the average Japanese adult【Photos】

Finally, the 190-centimeter stuffed animal salmon slice that Sanrio fans have been waiting for!

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Sailor Moon’s Senshi get Sanrio partners, English fighting phrases in crossover merch line

”In the name of Mars, I’ll chastise you!”

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Cardcaptor Sakura and Sanrio collab for the perfect character pair merch

This is what happens when fictional characters design for other fictional characters.

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Learn about the anatomy of your favorite Sanrio characters with new kimokawaii skeleton toys

Did you ever expect Pompompurin to actually have bones?

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Adorable Sanrio hats come with moving ears that will keep you comfy, cozy, cute

What’s cuter than a Hello Kitty hat? A Hello Kitty hat with twitchy ears!

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My Melody and friends featured at pop-up cafe in Tokyo

Hello Kitty has always taken center stage when it comes to Sanrio characters. But now My Melody is getting her shot at an extremely popular limited-time only pop-up cafe in Tokyo. Even My Melody’s rival, Kuromi is making an appearance at this cute cafe, which features lattes, cakes, and light snacks with the faces of My Melody and friends.

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