800 years after its creation, the Scrolls of Frolicking Animals are still inspiring new content, thanks to the anime studio Hayao Miyazaki built.
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Duelists and anime fans drawn to the sight of 7,000-plus gleaming, mint-condition collectible cards from the hit franchise.
Brief glimpse at multigenerational family has viewers reaching for their tissues and chopsticks.
We can’t quite decide whether Japanese fashion giant Uniqlo’s latest promotional campaign is cute, empowering, or just plain silly.
If you’re starting a new job, you might want to stretch out your back before showing up at the office for your first day.
Beautifully drawn anime ad shows the emotional friendships that can come from a part-time job.
This dance and and its accompanying catchy little jingle, nicknamed the “brainwashing song,” are currently stuck in people’s heads around Japan.
Dialogue, including “Master, would it be all right if I put you into my mouth?”, is just as sultry as the visuals.
Always be prepared, or so the boy scouts’ saying goes. And with this bizarre spring-loaded, condom-dispensing belt, you will be!
It’s not unusual for stars to perform in Japanese commercials, but what they’re asked to do can sometimes lead to head-scratching.
Some universities try to recruit students by telling them about all the fun they’ll have there, but not this Tokyo institute of higher learning.
Like a star athlete who just won a championship, video game heroine Lightning has followed up on saving the world of Final Fantasy XIII by landing an endorsement deal.
Foolishly allowed a sticky-fingered child to hold your phone? Have a crippling fear of germs and wish you could disinfect everything? Now there’s a smartphone you can wash with soap and water!
Last month, SoftBank‘s series of commercials depicting several classic anime characters all grown up premiered. The ads star Kyoko Koizumi (Tokyo Sonata, Hanging Garden) as Usagi Tsukino (Sailor Moon), the proprietess at Moon Ribar an atmospheric rooftop bar. She’s assisted by Maruko-chan (Chibi Maruko-chan, played by Suzu Hirose) and welcomes guests like Fist of the North Star‘s Kenshiro (famous Kabuki actor Ichikawa Ebizō XI), Obocchama-kun (played by Shinnosuke Mitsushima), Duke “Golgo 13” Tōgō (played by Fumiyo Kohinata), Joe Yabuki (Ashita no Joe, played by comedian Naoki Matayoshi) and Astro Boy himself, played by Masato Sakai (Honey and Clover).
You might think that Japanese advertisements are all Hollywood celebrity endorsements or surreal tales of busty schoolgirls with nose rings, but when it wants to, Japan can make commercials that yank on the heartstrings as strongly as anywhere else in Asia. Getting the waterworks flowing today is Toyota, asking the question, “Do you care about your parents as much as they love you?”, and while the video is short on cars, it makes up for that with plenty of tears.




















Japan’s newest Shinkansen has no seats…or passengers [Video]
Foreigners accounting for over 80 percent of off-course skiers needing rescue in Japan’s Hokkaido
New Family Mart cinema opens inside Japanese airport
Man in Japan takes four parakeets hostage in attempt to force woman to meet with him
Man arrested in Japan after leaving car in coin parking lot for six years, racking up three-million-yen bill
A look back on 40 years of Japanese schools banning stuff
Foreigner and skiing pals get lost in Japan, call cops for help, ignore them when they call back
Blowfish-shaped fugu bento appears to celebrate Japan’s Blowfish Day [Taste test]
Japan law lets you claim reward for finding lost property, man may have scammed it over 60 times
Japan manners debate: Is it OK to put a Mister Donut donut back on the shelf after taking it?
Is China’s don’t-go-to-Japan warning affecting the lines at a popular Tokyo gyukatsu restaurant?
Three beautiful places to see Japan’s plum blossoms after starting your day in downtown Tokyo
Downloads of 39-year-old Guns N’ Roses song increase 12,166 percent thanks to Gundam
Cherry blossom forecasts map shows Japan’s OTHER sakura season is starting right now
Take a trip to Japan’s Dododo Land, the most irritating place on Earth
Huge Evangelion Unit-01 head appearing in lights in Japan to celebrate anime’s 30th anniversary
Family Mart releases huge range of cute sweets for Cat Day in Japan
Japan’s first all-matcha ramen restaurant is now open in Kyoto【Photos】
7-Eleven Japan sells freshly baked pizzas…but are they any good?
New Studio Ghibli stamps leave an impression on your stationery…and your heart
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Japan releases first official sakura cherry blossom forecast for 2026
Archfiend Hello Kitty appears as Sanrio launches new team-up with Yu-Gi-Oh【Pics】
China’s don’t-go-to-Japan warning looks to be affecting tourist crowds on Miyajima
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
Studio Ghibli releases new “komorebi” plush toys from Princess Mononoke and Spirited Away
Yokai are descending upon Tokyo this spring in the latest immersive art experience
Japan’s Naruto theme park now offering real-world version of Minato’s kunai ninja weapon
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
A look back on 40 years of Japanese schools banning stuff
Foreigner and skiing pals get lost in Japan, call cops for help, ignore them when they call back
Blowfish-shaped fugu bento appears to celebrate Japan’s Blowfish Day [Taste test]
Japan law lets you claim reward for finding lost property, man may have scammed it over 60 times
Japan manners debate: Is it OK to put a Mister Donut donut back on the shelf after taking it?
Cup Noodle maker Nissin teams up with thick-broth ramen chain for instant ramen rice[Taste test]
Does this Dormy Inn near Mt. Fuji offer the best business hotel breakfast in all of Japan?
A spotlight on Japanese singles figure skating: Jumping into the 2026 Olympics【Pt. II】
Swapping seats on Japan’s bullet trains is not allowed, Shinkansen operator says
Even among Japanese convenience stores, the Daily Hot makes this chain especially awesome
Take a trip to Japan’s Dododo Land, the most irritating place on Earth
Is China’s don’t-go-to-Japan warning affecting the lines at a popular Tokyo gyukatsu restaurant?
7-Eleven Japan sells freshly baked pizzas…but are they any good?