Seria

Better than Apple EarPods? Our 100 yen shop earphone showdown finds a true champion

Testing the highest-quality earphones from Daiso and the rest of Japan’s lowest-priced stores.

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Daiso vs. Seria: Which sells the better egg white whipper? We find out【SoraKitchen】

Two major 100-yen stores go head-to-head in a thrilling time-attack race!

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How to make the most beautiful at-home tamagokakegohan ever with a 100 yen store kitchen gadget

After a trip to the 100 yen shop, our TKG looks like a million bucks.

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“Cinderella fit” otaku goods from 100-yen store are god items for anime and manga fans

Japanese otaku know where to shop for the best display goods.

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We test out 100-yen shop Halloween pet accessories on a purrfectly cute assistant

Click for cute cat pictures! Oh, and adorable, affordable Halloween pet accessories. 

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Testing out a Japanese rice cooker bag from a 100-yen store

Is this the next best thing to investing in an actual rice cooker?

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Do 100-yen hair removal pads do the trick, or leave our reporters the hairy messes they are?

Is being a “kuru kuru Princess” really all it’s cracked up to be?

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