What will they think of next? From Japanese toy company, Takara Tomy, makers of an indoor kite and robotic tropical fish, comes a fried shark toy that looks good enough to politely refuse to eat.
weird (Page 174)
If you only started playing video games in the last 10 years, you may not know how good you’ve got it. These days, every system includes a hard drive to save your progress, and with most games offering frequent opportunities to do so or doing it on your behalf, even the worst screw-up isn’t going to lose you more than 15 minutes or so of progress. With dozens of online FAQs and YouTube demonstrations for the most popular titles, there’s no need to waste time getting killed by the same boss over and over again.
But back in the day, things were different. Before every home had multiple Internet-capable devices, gamers were completely on their own whenever they entered a new stage, and death usually meant going all the way back to the beginning of the level, if not the entire game. How did old school gamers deal with this kind of frustration?
In the case of one of our Japanese correspondents by biting the controller.
We were recently duped into thinking some high-quality pieces of Sailor Moon fan art were from the upcoming new installment in the anime franchise. In light of this, we’ve decided to be more skeptical about news concerning the lunar-themed heroine.
From now on, we’re not believing anything until we’re holding the real deal in our own two hands! Which is just what we did with a set of adult-size Sailor Moon bibs.
Have you ever walked by, say, a fried chicken restaurant that had a chicken mascot and been slightly disturbed by the implications of a food-themed character? If you eat the chicken there, aren’t you essentially killing the mascot? And why on earth is he so happy about it?
Japan is full of stuff like this. Pigs selling tonkatsu, chickens shucking poultry, dumplings who dream of being eaten by grandma. And now, Sanrio – famous for giving birth to everybody’s favorite mouthless kitty – is jumping on the food character bandwagon with this odd mascot with an edible head made out of grilled fish.
Recently popping up on Twitter, a supermarket ad declaring a unique event has received a lot of attention here in Japan. However, as the person who originally tweeted it comments, this advert may also be a “premonition of disaster.”
Since September 5, Kentucky Fried Chicken Japan has started selling what they call a “corn potage fritter.” It sounds fancy, but when you really get down to it, it’s just deep-fried soup. To our Japanese reporter who hasn’t been versed in the wide variety of bizarre things Americans manage to fry up at county fairs across the United States, the very idea of fried soup was quite surprising. Half-convinced that such a snack even existed, he went down to his nearest KFC and gave it a try.
For the girl who just loves to eat. This new bra for the fall and winter season promises to expand with the help of a “secret hook” to allow you to comfortably fill your belly.
During the height of summer, we’ve been known to plonk ourselves down in front our home-made air conditioner with a pile of sliced watermelon or even chilled soba noodles and mentsuyu dipping sauce as a way of keeping cool while engaging in our favourite pastime of filling our faces. But we never imagined for a second that someone would put noodles, yoghurt and fruit together in one dish.
Tokyo and Osaka-based noodle chain Tsurutontan, specialists in udon wheat-flour noodle dishes, is currently offering patrons something rather tropical with its Mango Yogurt Udon. The very thought of eating a cold, sweet version of one of our favourite kinds of noodle at once excited us and made us feel a little bit queasy, so we sent one of our bravest reporters over to try it out. Find out what they thought after the jump.
You’ve been through a bubble wrap case, iPhone underpants, and even talked to your friend using a piece of toast, but those are just fads. You want something that will stand the test of time. Well, every little kid has used a banana as a phone, so why not transform your iPhone into a banana? It’s timeless.
It’s barely even autumn and yet Japan’s beverage makers are showing off their new winter warmers. Hot on the heels of Coca Cola’s Canada Dry Hot Ginger Ale, Japan’s Kirin drinks company has unveiled a new hot version of its popular carbonated drink, Kirin no Awa.
Given that the apparently rather promiscuous Hello Kitty will lend her likeness to just about everything, from doughnuts to assault rifles, it’s only a matter of time until the world is plastered in Hello Kitty spawn and our little human children are asking where all these frighteningly cute mouthless kitties come from.
Well, thanks to the curious mind of Moistproductions.com‘s Jason Freeny, you can now get your hands on a helpful tool to explain!
Fall is right around the corner, and winter is around the corner after that, and after that… wait, back up, you’re just going to end up in the same place you started. Let’s focus on fall.
Fall in Japan, like every season in Japan, is a chance for companies to come up with new seasonal convenience store items with fancy color-coded packages. And in summer’s case, tons and tons of salt. In the fall, especially, manufacturers gear up with all kinds of crazy concoctions because it’s (probably) a verifiable fact that everybody eats like a damn starved pig in the fall and they know you’ll eat or drink just about anything if they put some pretty fall leaves on the package.
It’s no secret that the RocketNews24 team is pretty enamored of life here in Japan. It’s hard not to have a good time in a country with such deep traditions and cultural events throughout the year.
That said, I always get just a little homesick when autumn rolls around. As great as Japanese festivals are, they simply can’t match American county fairs in terms of fried food offerings.
Thankfully, KFC Japan is ready to take a little of the sting out of fall this year with a new menu item: fried soup.
The feeling of wanting to pick one’s nose is something that every boy and girl can relate to. Unfortunately, society frowns upon people who blatantly go on a booger hunt. In Japan, even blowing your nose in public can be considered bad manners! We’re not sure how sniffling up your snot for hours is better than dispelling it all in one go, but that’s beside the point.
Bandai has a brand new product to ease that natural urge. When your nose has an itch that you’re just twitching to pick, here’s a prosthetic nose that you can pick even in public!
Fans of Hatsune Miku who picked up one of Sony’s Miku-themed Xperia A smartphones will no doubt be delighted to hear that they now have the chance to make their mobile that little bit more digital diva. Produced by the creators of genius accessories such as the egg-on-toast cover and ramen bowl stand, Hamee, and sold via Japanese online accessory store Strapya, this onion-equipped smartphone case is sure to make your feelings about the Vocaloid Queen plain for all to see.
Hamee has done it again! First, they managed to create an egg on toast smartphone case that’s so realistic you might accidentally take a bite. Now the quirky company has just released a bowl of ramen that will hold your iPhone for you.
Just when you thought it was safe to delve into the back of your boyfriend’s closet, the hizamakura is back!
Literally translated as “lap pillow,” hizamakura — cushions designed to look like the tender thighs of a woman – were a huge hit about 10 years ago and were splashed all over Western websites and magazines alongside phrases such as “weird Japan”, with many articles asking whether the country’s men were really so lacking in social skills that they were forced to buy such products. In truth, many were purchased as gag items as the trend grew, but as their popularity faded hizamakura soon became associated more with otaku nerd culture and became a much less common sight.
Reports suggest, however, that a new line of lap pillows going on sale at Tokyo’s Narita Airport are bringing the trend back and they’re selling better than ever.
Possibly taking a fashion cue from The Joker, women in South Korea are undergoing a bizarre plastic surgery procedure to enhance their smile. Dubbed “mouth corners lift” or “smile lipt” (a made-up word incorporating the words “lip” and “lift”), the surgery involves cutting the sides of the mouth to create the illusion of a smile.
Dating in Japan is similar to dating elsewhere, in that men are usually clueless about what women really want to do. Strapped for ideas, you might invite your girlfriend to come by your place, you know, just to hang out. Maybe you’ll cook dinner together, which if you’re anything like me, means that after burning your third chicken breast, she’ll forcibly take the frying pan away and suggest you put out the napkins, only to be puzzled later at how you managed to burn those, too.
Over the course of the meal, your girlfriend may mention that next time, she’d really like to go on a dam date instead. Take heart, though. She’s not upset, she’s being helpful.
As much as politicians try to prevent them and doctors disapprove of them, kirakira Japanese names, the kinds that hold double meanings or are just plain hard to read, are apparently still on the rise. A recent survey of kids in their teens and early twenties showed that now more than 40 percent of students know someone at their school with an obscure reading for their name.
Reading name kanji is already a difficult task. A single symbol can have up to a dozen different readings, and while some are more common than others, there’s always a bit of guesswork that goes into deciphering the pronunciation of someone’s name. It’s bad enough when two people have names with the same symbols and entirely different readings. Imagine the frustration that teachers must face when a new student’s name is pronounced in a way that doesn’t even sound Japanese!
There’s a difference between naming your kid something “international” and making your kid’s name a nuisance. See if you can understand the reason behind the reading of some of these kirakira names.


















Giant hotel rooms in Osaka reflect the new non-niche face of travel in Japan.
Man arrested for violating Japan’s anti-dueling law in downtown Tokyo
Our 52-year-old pole dancing reporter shares his tips for achieving your New Year’s exercise goal
Ramen restaurant’s English menu prices are nearly double its Japanese ones, denies discriminating
Bamboo trees vandalized near Kyoto’s Fushimi Inari shrine, foreign graffiti prevalent
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
Japanese shiitake mushroom snacks from Don Quijote, created for people who don’t like mushrooms
Kanna Hashimoto’s rise to fame continues with major commercial appearance
Is this the most relaxing Starbucks in Japan?
Japanese department store rooftop is a secret oasis where you can escape the crowds in Tokyo
10 times to avoid traveling in Japan in 2026
Japanese beef bowl chain Sukiya’s 2026 Smile Box lucky bag basically pays for itself
Top Japanese cosplayer Enako returns to Comiket after 6 years, creates mayhem with admirers
Umamusume anime girl plushie recalled for having parts she absolutely should not have【Pics】
We ate sushi made from Japan’s most expensive tuna ever【Taste test】
Princess Mononoke magnets return just in time to treat yourself to awesome anime decorations
Starbucks Japan ready to get Year of the Horse started with adorable drinkware and plushies【Pics】
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Japan may add Japanese language proficiency, lifestyle classes to permanent foreign resident requirements
Lacquerware supplier to emperor of Japan and Pokémon team up for new tableware
Starbucks Japan releases new zodiac chilled cup drink for 2026
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
Human washing machine pods coming to Japanese hotels【Photos】
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
Japanese shiitake mushroom snacks from Don Quijote, created for people who don’t like mushrooms
Kanna Hashimoto’s rise to fame continues with major commercial appearance
Is this the most relaxing Starbucks in Japan?
Japanese department store rooftop is a secret oasis where you can escape the crowds in Tokyo
That time Seiji called JASRAC to ask why he didn’t get paid royalties for his song being on TV
The Purple Lucky Bag from Village Vanguard is an extra-large waste of money
Say hello to Japan’s new stationmaster cat!【Video】
U.S.A. now the fastest-growing market for Japan’s high-tech toilets, now selling quicker than ever
What’s inside Starbucks Japan’s fukubukuro lucky bag for 2026?
We buy a pair of glasses from up and coming idol Kanna Hashimoto
Starbucks Japan releases new popcorn Frappuccino at one special location
Duolingo to open first pop-up store Duomart in Japan for a very limited time next month