cool japan
Enako is chosen by the Cabinet of Japan to promote Japanese pop culture on an international scale.
The world-famous Sanrio character wants to welcome you onboard her very own high-speed train.
Learn Japanglish with the help of ladies in kimono, sumo wrestlers, and schoolgirls in fox masks.
Move over water bottle panties, it’s time to dress up your drinks with a fashionable over-the-shoulder sweater that takes its styling cues from Beat Takeshi.
When you think of “cool Japan,” it’s hard to overlook ninjas, those stealthy spies and assassins with more tricks up their sleeve than a magician in a parka. And yet it seems these timeless icons of Japanese culture have largely been overlooked by the national government’s Cool Japan in favor of AKB48 spin-offs and abacuses.
So instead, a band of 11 Japanese governors and mayors have assembled to create the Japan Ninja Council (JNC) with the sole aim of reminding everyone how cool ninjas are. Having officially launched on 9 October they aim to collect every bit of information on ninjas, including their history and culture, and provide it to anyone who wants to learn more about these elusive figures.
It’s been recently announced that AKB Group, the idol conglomerate responsible for AKB48, NMB48, SKE48, HKT48, NGT48, JKT48, and SNH48, will be adding another serial number to the roster in the form of MNL48, which is planned to operate out of Manila in the Philippines.
This new group will be formed through a project by the publicly funded Cool Japan initiative which, contrary to what Gackt may think, appears to be doing something tangible with all their funding after all. In fact, this is especially tangible as yet another source of revenue for Yasushi Akimoto, the head of AKB Group who also just happens to be the chairman of the Cool Japan Council.
While visiting friends who were a part of the recent Naruto stage production, Japanese film and music star Gackt was left with a bad feeling. Having watched one of the overseas Naruto performances, the singer couldn’t help but notice the lack of people in the audience.
Gackt doesn’t rule out possible flaws with the play such as too much material crammed into a short time. However, as he wrote in a recent impassioned blog post, he thinks the real culprit may be the Japanese government and their Cool Japan promotional program, which he feels is anything but.
With the rise of “Cool Japan” as a major part of both the Japanese economic and governmental policy, it’s hardly surprising that so much effort has gone into encouraging tourism. But really, they don’t need to focus on getting people to come…after all, who hasn’t watched an episode of Ghost in the Shell: Stand Alone Complex and not wanted to come to Tokyo!?
But once you’ve settled into your hotel room and slept off the jet lag, then what? Sure, you could just go outside and wander around until you stumbled over a cat cafe, but if your time in the city is limited, you want to do your sightseeing (and souvenir purchasing) efficiently. And for those of you who already live here or are planning for an extended stay, you might be looking for something new to do on the weekend. If so, it might be time for you to check out this new website called 100 Tokyo!
Remember all the talk of a new “Cool Japan Strategy” which aimed to export Japan’s “coolness” abroad. Well, on May 28, the Japanese government’s Cool Japan Promotion Committee announced its action plan!
Ever since Japan started its whole Cool Japan kick, it’s been pushing manga and anime to a world-wide audience like never before. Near the forefront of it all is the software program turned pop icon, Vocaloid, with Hatsune Miku stealing most of the spotlight. Just last week, more than 20 real-life Mikus gathered together at a park in Kaohsiung, Taiwan! It was a truly magnificent spectacle, perhaps the highlight of our year thus far. Read More













Uniqlo announces new T-shirts for One Piece, Naruto and more for manga publisher’s 100th birthday
7-Eleven Japan releases a crazy new viral sandwich: Chocolate Sprinkles and Whipped Cream
Krispy Kreme releases Super Mario doughnuts in Japan for a limited time
Japan’s ministry of economy reminds us to “use sound judgment” before buying toilet paper
How many doughnuts can you pack in a Mister Donut all-you-can-pack deal?
Ghibli Museum building becomes a cuddly cushion
Starbucks Japan has a new Frappuccino on the menu, but does it really taste like a cream puff?
Can you make butter by running with a pouch filled with cream? Let’s find out[Taste test]
Does a poopy butthole translate to lottery-winning riches in Japan? The results are in!
Blue Bottle Coffee now offering traditional sweet bean gelatin cake at stores across Japan
Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
Tokyo government organizes food truck event to clear out delinquent/homeless teen gathering area
Nine amazing off-the-beaten-path cherry blossom spots in Japan for yaezakura and shidarezakura
Japan now has a “for foreign tourists only” Mt. Fuji sightseeing train[Video]
Stunning central Japan wisteria festival is like a purple fantasy straight out of a Ghibli movie
Studio Ghibli releases the My Neighbour Totoro tea caddy, with a magical self-closing lid
Japanese onsen egg maker from 100-yen store Daiso needs to be on your shopping list
Create a tiny Ghibli anime world on your bookshelf with new miniature papercraft art kits
Starbucks Japan unveils new sakura cherry blossom collection for hanami season 2026
Train station platform ramen store closes its doors on half a century of history in Tokyo
Studio Ghibli releases Catbus pullback keychain that runs like the anime character
Nine great places to see spring flowers in Japan, as chosen by travelers (with almost no sakura)
Starbucks Japan releases first-ever Hinamatsuri Girls’ Day Frappuccino
Cherry blossoms begin blooming in Japan with record-early starts for sakura season
Studio Ghibli adds new Mother’s Day gift sets to its anime collection in Japan
Virtual idol Hatsune Miku redesigned with look that adds new elements and brings back old ones
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Ghibli Museum building becomes a cuddly cushion
Starbucks Japan has a new Frappuccino on the menu, but does it really taste like a cream puff?
Can you make butter by running with a pouch filled with cream? Let’s find out[Taste test]
Does a poopy butthole translate to lottery-winning riches in Japan? The results are in!
Blue Bottle Coffee now offering traditional sweet bean gelatin cake at stores across Japan
Umamusume food and drinks dash into real world at Family Mart convenience stores[Taste test]
Super Mario and Baskin-Robbins release a power-up ice cream collection in Japan
Public restrooms in Osaka to get in-stall video screens with ads
Starbucks Japan vs. its two big rivals – Who’s got the best Mont Blanc chestnut sweets?
Japan now has a “for foreign tourists only” Mt. Fuji sightseeing train[Video]
Is this Tokyo government office still one of the best places in the city for a curry rice lunch?
Starbucks Japan’s Cream Puff Frappuccino is here! Did it make Friday the 13th lucky? [Taste test]
Osaka man reserved and cancelled 1,873 seats at two baseball games to get more space for self