At first glance, the sleek packaging of these pantie liners for men looks like a mocked-up image that could have been made as a joke. It looks almost identical to the packaging of some (women’s) liners, except that the branding is silver and dark navy. The product is real and can be purchased in Japan. And unlike bras and panties for men, the market it’s targeting isn’t niche.
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Japan is famous for its quirky and original commercials, and Toyota is a strong player in the constant provision of video-based weird Japanese ad-tertainment. This summer’s offering is the wakudoki, a song and dance routine performed by techno-pop outfit World Order. With some tribespeople. Oh yes, and a dancing gorilla.
It’s weird, wonderful, and we can’t stop watching!
Here’s a small but concentrated dose of silliness for those of you who need an afternoon (or morning, or evening) pick-me-up. And it’s a good opportunity to prove that canines can be monarchs of the World Wide Web too!
Did it take a moment for you to realize what’s going on in the photo on the right? No, it’s not another before/after photo of plastic surgery or a sad tale of a dog that auditioned for a Dentastix commercial and failed; it’s what happened when a Japanese Twitterer visited her grandmother’s house with her Pomeranian pup. Reactions ranged from “Cute!” to “Ew!” to “Scary!”, but as a beloved villain with the wicked grin put it, “Let’s put a smile on that face!”
Your mother probably scolded you for playing with your food at the dinner table, but here’s one of the few times you’ll be able to get away with it! Introducing transforming sushi toys from Takara Tomy. Now, instead of playing with a floppy piece of asparagus (how’s that supposed to stand up to the forces of evil anyway?), you can play with these pieces of super robot fighting sushi. Just don’t try to take a bite out of them!
A few months ago, we heard about a terrifying haunted house in Honancho, a neighborhood in western Tokyo. Unfortunately, our backlog of terror entertainment was a little jammed up, and we weren’t able to get to it right away, but this week we finally went to check out Obaken.
In addition to the horror movie-inspired creepy sights and sounds you’d expect from any decent haunted house, Obaken also takes a page from video games, with multiple levels, customizable settings, and even a continue system.
As someone whose locks started thinning when he was about 27 years old, I know how much of a shock it can be to learn that your body has seemingly decided to begin the follicle-retiring process without consulting you first. As nice as it would be to have a thick, flowing mane, though, the fact that pretty much every man on on my mother’s side of the family eventually lost their hair tells me that there’s not much point stressing about it – it’s going to happen, so why lose sleep as well as top turf?
For some, though, going bald can be pretty upsetting. If they’re on the lookout for a partner especially, thinning hair can certainly dent a man’s confidence. And, according to a recent survey, balding men may well be right in thinking that their lack of hair is affecting their chances of finding, or perhaps keeping, a good woman.
Last spring, we spent an afternoon drooling over photos from a bakery in the city of Kanazawa that came up with the ingenious idea of combining melon bread with ice cream. Unfortunately, the four-and-a-half hour train journey from Tokyo to Ishikawa kept us from picking up some samples of the tasty-looking treats.
But now our dairy-based prayers have been answered, as the same bakery has opened a new location in Tokyo’s Shibuya ward. Since that’s just three stops away from the RocketNews24 offices in Shinjuku, as soon as we found out about the new branch, we were on the next train.
As veteran anime producer Toshio Suzuki continues to dance back and forth over the vague linguistic line of whether or not Studio Ghibli is getting out of the movie-making business, some distraught admirers can already see the vultures circling overhead. If this is the end of the line for Japan’s most revered animation house, it’s a sad day, but at least the format of Ghibli’s releases means there aren’t many loose narrative threads left dangling.
With the exception of 1993’s Ocean Waves, Ghibli’s commercial releases have all been theatrical features, most of which have a definite beginning, middle, and end. For the most part, the studio doesn’t really do sequels, since their films’ endings are just conclusive enough to satisfy fans while still leaving enough unanswered for them to comfortably mull over.
There is one big exception to this pattern, though, which is Hayao Miyazaki’s Nausicaa of the Valley of the Wind. For decades fans have been hoping for a continuation, and recent remarks by Suzuki are adding more credibility to rumors that such a project could be directed by Evangelion’s Hideaki Anno.
About a month ago, we brought you the story of artist Showta Mori and Lisako, his plastic-bottle girlfriend. Their forbidden love landed Mori in police custody for “suspicious behavior.”
Well, Mori apparently escaped incarceration because he has just released a new video in collaboration with beverage maker Suntory that promotes his latest invention: the brainwave-controlled muscle suit (ver. 3)!
Japan is one of the cleanest countries you’ll encounter as a traveler. The inside of the bullet train is kept absolutely spotless, taxi drivers can be seen buffing their vehicles of dust and road grit while waiting for the next customer. Graffiti is rare here and men in jumpsuits are employed to scrape off gum and anything else adhered to train station floors. Glamorous and gleaming is the way the Japanese like things. Even diesel trucks are washed down in their terminals after a day on the roads.
So it’s no surprise that the city streets are litter-free, that public trash bins ask you to separate your refuse into burnable and non-burnable bins, or that the Japanese have a reputation for taking their garbage home with them when attending sporting events.
So it may have been a surprise to some of our readers when someone commented on the trashiness of Japanese beaches in response to my previous article on Japanese beach culture, saying: “The number one beach activity in Japan is actually turning it into a giant open dump, full or empty beer cans, cigarette buds, and plastics of all kinds. It’s a big paradox when you see how clean the streets are.”
An interesting auction popped up last week and at first glance it just looked like an old junkie decorative statue. But further investigation revealed it to have a bit of gamer cred. This robot was designed and built by Namco, yeah, that Namco, the one of Pac-man, Tekken and Soulcalibur fame. Unfortunately, this robot isn’t going to do some super duper awesome game playing for you. However, it is a piece of Namco history on the auction block. If you claim to be the biggest Namco fan in the world, then maybe you NEED this robot.
Police in Saitama Prefecture are looking for the person who stabbed a guide dog while it was with its 61-year-old visually-impaired owner in Saitama.
Gundam creator Yoshiyuki Tomino always seems to be seething at someone. Recently, he had harsh words for the anime voice acting industry, and now he’s gnawing even further up the arm that’s connected to the hand that feeds him by setting his sights on a new target: all adult Gundam fans.
Some people say if something tastes good, it has to be bad for you. We understand that they’re usually talking about sugary, salty, or fatty foods, and nutritionally speaking, they’ve kind of got a point.
But while we definitely wouldn’t classify any of them as low-calorie, diet-friendly snacks, we still can’t bring ourselves to use the word “bad” in describing these adorable cat cakes and lattes.
It’s been over a year since the Japanese release of anime legend Hayao Miyazaki’s last film, The Wind Rises. A highly personal film which serves as a powerful closing statement to his storied career, many had hoped it would win Miyazaki his second Oscar, only for the nod in the Best Animated Feature category go to Disney’s juggernaut (and endorser of traditional Japanese cuisine) Frozen.
That doesn’t mean the Academy of Motion Picture Arts and Sciences has no love for Miyazaki, though, as it’ll soon be bestowing an honorary lifetime achievement award upon him.
When I was a kid, we never had Oreos in my house. This wasn’t because my parents had a no-sweets policy, but because the pantry was well-stocked with similar Hydrox sandwich cookies instead.
But while Hydroxes actually predate Oreos by a whole four years, it’s the latter that went on to international fame and fortune. It’s a pretty similar tale to that of Dairy Queen’s Blizzard, which has been largely overshadowed by McDonald’s McFlurry, a nearly identical dessert of ice cream mixed with cookies or candy that came out more than a decade after Dairy Queen’s original.
So while the double imitation of an Oreo McFlurry might seem completely derivative, starting next month in Japan there’s a tasty bit of innovation you can look forward to, as McDonald’s Japan is bringing back matcha Oreo McFlurries.
This futon, although technically meant for an iPhone (because Japan), is now home to a little hamster who seems to have found his new favorite spot. This has got to be the cutest case of theft we’ve ever seen!
Hot on the heels of Mario Kart 8‘s collaboration with Mercedes-Benz, Nintendo has announced that players can now preorder two more DLC expansion packs, which will include Zelda and Animal Crossing characters and maps.
Since the dawn of social media, cute cats and adorable kittens have been getting all the attention online. But what about the cool cats of the feline world? The rebels who walk their own walk and do things their own way, with no regard for consequences?
Finally, there’s a collection that pays homage to the badass cat – the one that tears up your stuff, hangs out with a weird crowd of animals, and gives you the finger while sitting in your favourite chair. These hilarious pictures prove that naughty cats can be just as cute as their goody-two-shoes counterparts.

















Tokyo’s city hall changes dress code, workers now allowed to wear shorts[Videos]
Final Fantasy VII’s Sephiroth finds happiness in a canned cocktail[Video]
Japanese museum celebrates Golden Week by publicly dissecting rare sea creature 【Photos】
Sanrio amusement park in Tokyo to host Psycho Game horror event this summer[Video]
Japanese convenience store gives away free ice cream with creative ad at Shinjuku Station
Tifa’s Final Fantasy VII bar is going to pop up in real-world Tokyo
What are the worst things about living in the Japanese countryside?[Survey]
All you need to know about Japan’s unasked-for restaurant appetizers that you have to pay for
Studio Ghibli launches huge new anime movie T-shirt collection with special design details
Final Evangelion movie is finally out, and we’ve seen it! Our Eva fans’ spoiler-free impressions
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
New Kyoto Converse sneakers celebrate Japan with traditional kimono fabrics for your feet
Brand-new Square Enix Cafe to open in Tokyo…and in Los Angeles too!
Japan is so hungry for workers it used up its five-year visa quota in record time
Tsujihan sushi bowl restaurant goes viral with foreign tourists, but is it worth the hype?
7-Eleven Japan releases Uji matcha smoothies… but only at select locations
7-Eleven Japan’s cooked-in-store takoyaki is here! How does it fare against the street food king?
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Wisteria season starts early with blooming of Japan’s Great Wisteria in its beautiful garden
Japan’s best conveyor belt sushi restaurant of seven years ago has now, finally, come to Tokyo
Brand-new Pokémon manhole covers coming to help the recovery of a disaster-stricken part of Japan
Japan’s awesomely beautiful Alpen Route snow corridor is now open
Injuries on stairs in Tokyo highlight an overlooked design flaw
Mt. Fuji decorated with a 500,000-flower pink carpet is Japan’s ultimate spring view
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Tifa’s Final Fantasy VII bar is going to pop up in real-world Tokyo
What are the worst things about living in the Japanese countryside?[Survey]
All you need to know about Japan’s unasked-for restaurant appetizers that you have to pay for
Studio Ghibli launches huge new anime movie T-shirt collection with special design details
Final Evangelion movie is finally out, and we’ve seen it! Our Eva fans’ spoiler-free impressions
Finnish design brand Iittala partners with Pokémon for a golden first collaborative tableware set
Expensive Japanese nail clippers: Are they worth it?
What’s the best way to spend 1,000 yen at Denny’s in Japan?
Buddhist priest arrested for using health insurance card he found on the street
Make-them-yourself Pokémon frappes arrive at Japanese convenience stores, can be mixed at home too
Brand-new Square Enix Cafe to open in Tokyo…and in Los Angeles too!
Bamboo trees vandalized near Kyoto’s Fushimi Inari shrine, foreign graffiti prevalent
Dorayaki from 89-year-old Japanese confectionery shop is one of the best sweets hidden in Tokyo