The vagaries of reading in Japanese mean that often the same text or numbers can be said a variety of ways. For example, some of the many readings for 2 and 9 and “ni” and “ku,” which combine to form niku, the Japanese word for “meat,” which is how November 29 became known in some circles as Meat Day. Going from the carnivorous to the carnal, 8 can be read as “hai,” making both November 28 and February 8 observed as Knee-High Socks Days.
Sometimes, though, you don’t need pun-filled pronunciations for an excuse to start a pseudo-holiday. Writing November 11 all in numerals gets you 11-11, and all those vertical lines look to some like a handful of enticing Pocky sticks. And so, this week Japan celebrated Pocky Day by not only devouring boxes of the stuff, but by turning the chocolate-covered treats into works of physical and photographic art.