It’s not like we really needed any more reasons to eat potato chips, but matcha and chocolate together make a pretty convincing argument.
snacks (Page 11)
We may be in the dead of winter here in Japan, but snack makers are already coming out with a taste of Spring.
Against the infamously difficult arcade games, sometimes you just can’t win, even when you just won.
Japan now has a new crazy potato chip flavour, and it tastes just like a Japanese Christmas cake!
Snacks don’t get much more decadent than fried ice cream, but it can be intimidating to make for inexperienced fryers. Luckily we found that using Japanese ice cream snacks coated in gelatinous rice known as mochi instead really simplified things without sacrificing any of the taste.
‘Tis the season to eat Pocky! Celebrate Pocky Day with these amusing (and tantalizing) tweets from Japan!
Who isn’t fond of a little eye candy, right? Yup, we all like to take a look at good-looking guys (and gals) from time to time. But now, Japanese brand and product promotion company ESSPRIDE is giving us the chance to enjoy ikemen (hot guys) in a completely unexpected way…by pulling one out of a bag of chips!
That’s right, we present to you Ikemen Chips, a unique snack that comes with a special “hot guy card“, each featuring a picture and profile of an ikemen. And what makes the product especially interesting is that they’re actually regular guys working at various Japanese companies who have submitted their pictures and information to be made into the ikemen cards!
Fortune cookies can be sort of anti-climactic, can’t they? Most of the time, that little slip of paper just reminds you of some pearl of wisdom to help you make yourself a better person, instead of giving you the inside information on the future that you really wanted so that you could succeed in life without all that bothersome self-improvement stuff.
On the other hand, it’s hard to imagine anyone being disappointed if they cracked open their snack to find an adorably chubby cat figurine.
Potato chips and matcha green tea seem like the opposite endpoints of the refreshment spectrum. Matcha is a refined, high-class drink meant to be sipped and savored in a quiet moment, whereas potato chips are often most enjoyable when scarfed down by the handful while watching sports or playing video games.
But sometimes the best way to find balance in life is with contrasting extremes, like the matcha potato chips that are about to go on sale in Japan.
If you spend any length of time in Japan, you’ll probably find yourself at the convenience store quite a bit. While there are plenty of foods that you might not be accustomed too, there are also plenty that will delight your mouth.
But with the wide range available to you, it may be hard to pick some to start with. So to help you decide, we asked some of our very own writers, all of whom have lived in Japan for years, what their favorite snacks are and compiled this list for your shopping information and drooling pleasure!
For those unaccustomed to Japanese food, even the most common edibles may seem quite odd and, well, unappetizing, at first glance. The first time you saw monjayaki, did you not think it looked a little…weird? Of course, not all Japanese cuisine is unappealing to the eyes, but even the delicious-looking food is still not widely known throughout the Western world.
A California-based Japanese food blogger is trying to change that. Gaining momentum from the success of her Ramen Poster, artist Fanny has come up with another hand-drawn infographic displaying some of her favorite Japanese street foods and snacks: The Snack Poster.
Calbee’s Jagariko is among the tastiest snacks in Japan, if you ask us. The little cups of potato sticks come in a variety of flavors, including cheese, butter, and salad. There are also some seasonal flavors, like yuzu-shio, or yuzu and salt, available now! If you haven’t tried Jagariko yet, this is definitely a great introduction to one of the best snacks in Japan!
Back where I come from, it wasn’t uncommon to pick a grape off its stem and pop it right into your mouth without a second’s thought. The very idea of peeling a grape was something along the lines of a diva demanding a bottled-milk bath while dining on a bowl of only red-colored Skittles.
However, in Japan, where many varieties of grape have thick or rubbery skins, peeling them is pretty much standard. In fact, whenever I eat a grape with its skin intact, I’m stared at as if I had just plucked a live spider off the wall and ate it.
That’s probably why 7-Eleven can get away with marketing their frozen bags of grapes as having “edible skins” here.
Kids in Japan only have about one more week left of school until summer vacation starts, while working adults are counting down the days until Obon vacation. It’s also the season where many Japanese snack makers start putting out limited summer edition flavors of your favorite snacks.
In fact, just today Glico launched a limited edition summer line of their popular Pretz series in Japan, so for those with no time or no money to travel abroad this summer vacation, you still have a chance to experience some exotic and not-so-exotic food flavors from across the ocean in the comfort of your very own home.
The Japanese are known for not being able to handle spicy food. While it is true that traditional Japanese cuisine tends to have rather mild flavors and limit the use of spices, and there are still many who don’t have the tongue to tough out a bit of heat, times are a-changin’. Now, many Japanese people are more than happy to sit down to a hot plate of Indian curry, a fiery bowl of Korean tteokbokki, or enjoy a kick from a spicy snack like Karamucho (カラムーチョ).
These popular hot chili-flavored chips have been around for years, but they’re now being revamped into six new, unique meal items, from bento to fiery chicken, to be sold at the Ministop convenience store chain throughout Japan. So fire up your taste buds, foodies, and come take a look at the hot, new lineup!
Yep, it’s “weird potato chip flavour” time again! Hot on the heels of steak sandwich flavour, tangerine flavour, and banana and peach “breakfast chips”, we bring you… super sour lemon!
No doubt these crunchy potato slivers will be burning huge holes in our tongues when they go on sale and we immediately rush to satisfy our curiosity by guzzling several bags at once.
Here at RocketNews24, we love trying out all of Japan’s weird and wacky potato chip varieties. Just recently, we wrapped our chops around bags of banana and peach flavoured “breakfast” chips. And of course there was the time that we sampled coffee flavour chips…
But after all that taste bud overloading, our tongues are in need of something a little more subtle. Luckily for us, a new flavour of potato chips is about to hit the market, and they sound absolutely delicious. Japanese steak sandwich flavour? Shut up and take our money!
We’ve already mentioned how fond we are of deep sea creatures here in Japan, in particular the giant isopod that has been turned into various products from phone cases to gachapon toys. Well, now it seems that Yamaki Honpo, a maker of traditional Japanese senbei (rice crackers), has taken the Japanese love of isopods to new heights. They’ve come up with … yes, you guessed it, Giant Isopod senbei crackers! And while we can certainly understand how people might find these creatures fascinating, we have to say, we’re honestly not sure how to react to this new snack. Bug crackers, seriously?
Congratulations, you’ve made it through another winter in (hopefully) one piece! Spring is here and much of the northern hemisphere is enjoying the first signs of new greenery and Japan’s favorite flower, sakura (cherry blossom), are starting to decorate the landscape.
The only thing better than relaxing under the sakura trees is relaxing under the sakura trees while consuming one of many delicious sakura flavored goodies. But you have to get them quickly, because they are as fleeting as the flowers themselves.




















Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Mr. Sato shares his own secret Ministop hack to help save the ailing convenience store
Japanese-style afternoon tea in this Japanese manor house outside downtown Tokyo is something special
Japanese government creates new word for cruelly hot summer days
Immerse yourself in TeamLab Yoro Valley’s outdoor nighttime art exhibition in Chiba’s wilderness
New Totoro carabiner pouches are ready to clip/tag along with you on all your adventures[Photos]
Studio Ghibli releases new Kodama flower vase that glows in the dark, lights up your heart
What exactly is the treat known as a “kougnané” that’s sold outside Tokyo’s Yurakucho Station?
Spirited Away No Face lamp is back, senses when you’re near, welcomes you with lantern light【Pics】
Japan’s Best Home Senbero: Don Quijote sells booze and surprisingly good “sushi” for under US$10
Brand-new Pokémon manhole covers coming to help the recovery of a disaster-stricken part of Japan
Japan’s awesomely beautiful Alpen Route snow corridor is now open
Wisteria season starts early with blooming of Japan’s Great Wisteria in its beautiful garden
Injuries on stairs in Tokyo highlight an overlooked design flaw
Move aside, convenience store egg sando – there’s a better version of the iconic sandwich in Japan
Japan’s popular bead bonsai kit is as beautiful as it is gruelling to make
Japan’s best conveyor belt sushi restaurant of seven years ago has now, finally, come to Tokyo
Final version of Sanrio: Beginning of Kawaii exhibition opens in Tokyo[Photos]
Japan has new rules for bicycle riders, and these 14 things could get you a fine or a court date
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Japan now has a special desk for people who work at home with a pet cat[Photos]
Famous Tokyo cherry blossom spot installs view-blocking screens to fight overcrowding[Video]
Uniqlo announces new T-shirts for One Piece, Naruto and more for manga publisher’s 100th birthday
Krispy Kreme releases Super Mario doughnuts in Japan for a limited time
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
New Totoro carabiner pouches are ready to clip/tag along with you on all your adventures[Photos]
Studio Ghibli releases new Kodama flower vase that glows in the dark, lights up your heart
What exactly is the treat known as a “kougnané” that’s sold outside Tokyo’s Yurakucho Station?
Spirited Away No Face lamp is back, senses when you’re near, welcomes you with lantern light【Pics】
Japan’s Best Home Senbero: Don Quijote sells booze and surprisingly good “sushi” for under US$10
Temple with 600-year-old tree near busy Tokyo station is like a tranquil pocket dimension
Virtual reality gear Tesla Suit hopes to make gaming a lot more touchy-feely
Coca Cola Japan releases new flavour to combat the winter cold
Fading Tokyo – Searching for signs of the Showa era as local neighborhoods evolve[Photos]
Japan’s awesomely beautiful Alpen Route snow corridor is now open
Brand-new Pokémon manhole covers coming to help the recovery of a disaster-stricken part of Japan