Yes, you read the title correctly: while Americans are stocking their shopping carts with presents for their friends and family, Japanese shoppers are fighting over the last box of Mega Big Boys.
Okay, that may be slightly exaggerated, but according to JEX Condoms, sales of condoms in Japan increase by roughly 8% around the winter holidays, the bulk of which is thought to occur before or during Christmas Eve.
But why? Do Japanese people have nothing better to stuff their stockings with? Not quite, and to understand why condoms sell so well on the holiest of nights, we need to take a look at how the holiday is celebrated by many people in the country.