Although they are stopping just short of calling it an actual “health cola,” Coca-Cola Plus is the latest addition to the health-oriented cola war in Japan.
For fans of the girlish hairstyle, it’s like Christmas in February, with twintail cosplay photos on the Internet taking the place of presents under the tree.
Sanrio’s marketing comes full circle, then keeps on going.
Thirty years spanning fifteen iconic “final” adventures. Let the feast begin!
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They’re called “mobile suits,” and snowboarding is a form of mobility, after all.
RocketNews24’s Mr. Sato went out for coffee, and somehow came back at the center of a political debate.
Street Fighter, The King of Fighters, and Dragon Ball Z all serve as inspiration for blocky coolness.
The Japanese language’s lack of a definite article was definitely the cause of this cross-cultural convenience store misunderstanding.
Good news for Kit Kat fans! Not only is a new Kit Kat specialty store set to open, it’ll be giving away sushi Kit Kats!
This incredible promotion lets you ski all day for free, in a powder snow paradise just a few hours away from Tokyo Station.
Do you believe in ghosts, Rocketeers? A bloodstained woman with long hair is said to haunt this Tokyo tunnel.
















Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
Japanese vending machine sells freshly squeezed lemon juice with a futuristic light show
Pokémon comes to McDonald’s Japan for new Happy Meals toys, brings every generation’s starters
Tokyo’s Haneda Airport airlines announce stricter luggage check-in deadline for domestic flights
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Is covering your entire upper body with cooling strips enough to fend off Japan’s summer heat?
Coco’s Japan is very confident in their chilled ramen, but should they be? [Taste test]
7-Eleven Japan rethinks convenience store sandwiches with a wild new choc-mint variety
Toyota Museum’s international retro vehicle parade returns to Aichi this autumn
Studio Ghibli’s No Face twirls to sound of Spirited Away’s theme song in beautiful accessory box
Tokyo’s newest viral dessert is like a Japanese parfait inside a bread bun [Taste test]
Starbucks Japan releases first-ever gacha capsule toys, featuring iconic menu items as plush coffee charms
7-Eleven Japan adds new chocolate fruit gummies to its sweets range, but are they worth the hype?
Kyoto receives more foreign tourists than ever before, but fewer visitors say they’ll return
7-Eleven Japan now offering baked-in-store pizza by the slice with two very different topping sets
Starbucks Japan opens new store inside historic seaside quarantine station near Tokyo
Foreign tourists in Japan eat far more rice than previously thought, according to new data
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japan now has human refrigerators inspired by Japanese vending machines
Hatsune Miku collaborates with Hokusai’s art in new Vocaloid ukiyo-e illustration series [Pics]
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier
Studio Ghibli releases anime T-shirts that pay homage to one of Hayao Miyazaki’s most personal films
Family Mart opens new “Famima” flagship store in Tokyo that’s like a tourist attraction
Uniqlo looks back to the very start of Pokémon with new black-and-white pixel art T-shirts[Pics]
Japanese Shinkansen becomes an overnight hotel for three nights this summer
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Is covering your entire upper body with cooling strips enough to fend off Japan’s summer heat?
Coco’s Japan is very confident in their chilled ramen, but should they be? [Taste test]
7-Eleven Japan rethinks convenience store sandwiches with a wild new choc-mint variety
Toyota Museum’s international retro vehicle parade returns to Aichi this autumn
Studio Ghibli’s No Face twirls to sound of Spirited Away’s theme song in beautiful accessory box
Sanrio characters join forces with your favorite Japanese snack mascots as prizes at Family Mart
Japan’s favorite popsicles add multilingual packaging to better connect with foreign tourists
Sweet dreams are made of cheese at this all-you-can-eat cheese and doria restaurant
7-Eleven Japan adds new chocolate fruit gummies to its sweets range, but are they worth the hype?
Japan’s Super Volunteer, 86-year-old Haruo Obata, heads to the Kumamoto earthquake site
Live-action Princess Mononoke is coming to streaming as a live event, previews look amazing [Video]
Godiva Japan gets into the shaved ice scene with two luxurious frozen desserts this summer
Tokyo’s newest viral dessert is like a Japanese parfait inside a bread bun [Taste test]
Daiso now sells stress-relief punching bags, but are they worth beating on?