Never shy of running a cool promotional offer or two, Japanese convenience store Lawson has announced that it will be transforming one of its Tokyo outlets into a video game castle to mark the launch of the Nintendo Wii U version of hugely popular game Dragon Quest X. Even better, visitors to the store will be able to bag themselves a whole host of themed goodies and even unlock in-game items during the promotional period.
Dragon Quest (Page 5)
Arguably Japan’s most successful video game franchise and mightiest convenience store chain are joining forces again to celebrate the re-release of Dragon Quest VII: Warriors of Eden (aka Dragon Warrior VII) for the Nintendo 3DS.
In their previous celebration of Dragon Quest X a limited edition plastic bag was handed out stylized after the hit game online game. This time they’re taking it further with a new style of bag never before seen from Lawson’s – and possibly never again.
There are two types of bags available each depicting the lovable enemy “slime” from the Dragon Quest series.
Recently the image of a Dragon Quest style floor mat was released on Twitter caused many long-time role playing fans to rise up as one and say “Take my money!”
Unfortunately for me and for thou, this mat, dubbed “Quest Mat”, cannot be bought by conventional means such as gold. In true Dragon Quest fashion it can only be found by searching the urban dungeons known as “video game shops” and then wrested from the clutches of the evil “staff” who are keeping them locked away from us.
During her recent trip to the beautiful city of Barcelona, Spain, RocketNews24 Japan writer Megumi stumbled upon something that, to her videogame-tuned eyes, could look like only one thing.
The above image is one taken by Megumi when she visited the fantastic Brunells patisserie, or Pastisseria i salode te Brunells to be more exact, showing what is known as a “melonmelon” sweet. Although you and I see little more than a piece of rich, sugary confection, when Megumi first laid eyes on this delightful little green tongue pleaser, she could only think of one thing: a Bubble Slime from the hugely popular Dragon Quest role-playing games.
Dragon Quest fan? Hungry? Have a few spare minutes? You’re in luck, my friend!
Thanks to the culinary creatives over at Japanese website Bistro Animeshi, we’re about to bring you the first of what we hope will be many recipes for character and anime-themed food! That’s right, over the past few years we’ve tendered to your loins, tickled your funny-bones and now we’re aiming to tantalize your tonsils.
If it’s in the Ghibli movies, we’ll help you recreate it! If you once saw One Piece‘s Luffy shove it down his neck, we’re on it. From the tasty to the downright weird, we’re here to help you cook up your anime dreams.
Welcome… to Rocket Food!
Dragon Quest’s Slime was always one of the tastier-looking characters in the series. I mean, come on, he’s basically a blue gummi with a face drawn on—how could you not want to stick that in your mouth and chew on it?
Well now you can, with Fit’s MAGIQ Slime Flavor chewing gum by Lotte!
August 1 was a big day for Japan as it marked the release of Dragon Quest X, the latest installment in the iconic series and the first to force players to play online. While the release of a new Dragon Quest game is usually something akin to a national holiday here, many people were wondering if mandatory online play wasn’t too tall of an order for a series traditionally known for sticking to its tried and true formula.
To get an idea of just how excited the country really is over Dragon Quest X, we sent resident reporter Mr. Sato to a video game shop in Shibuya the day before release to stand in line until the store opened the game went on sale the next day at 7:00 am.
Of course, anyone can wait in line for a day, but it takes a true Dragon Quest fan like Mr. Sato to wait in line for a day dressed as the series’ most beloved monster, slime.
On May 23rd, the world awoke to a new Google doodle daring us not waste our time pushing keys and turning knobs to make funky new sounds. This doodle was of course a recreation of a Moog Synthesizer developed by Dr. Robert Moog who would have turned 78 had he been alive.
Thanks to one highly talented keyboardist, we were also treated to two blasts from the past, a flawless rendition of the Dragon Quest intro music as played on a Moog on Google’s top page.







Bear attack shelters going on sale in Japan as country experiences record-high number of incidents
We zapped up some tasty hot sandwiches in the microwave with 3COINS’ new gadget from Japan
Secret tourist stop in Japan has a lift car that whisks you away to a mystery mountain destination
Godzilla and King Ghidorah fight it out inside this Tokyo hotel room that you can stay in【Pics】
Japanese government considering tripling departure taxes to combat overtourism
Giant Chiikawa statues appear in one of Tokyo’s most confusing train stations【Photos】
Ichiran Ramen opens new premium branch in Ginza with high-class boxed noodles
Japanese department store rooftop is a secret oasis where you can escape the crowds in Tokyo
The top 8 fast food chains in Japan
Cup Noodle releases new Tomica “car” collection
Brand-new Pokémon park opens in Japan with larger-than-life-size Lapras【Photos】
Starbucks Japan unveils the new Soupuccino
Tokyo Station’s ultra-rare cakes look, and taste, like a cup of coffee
One of the busiest stations in Tokyo is changing the name on its signs, but not necessarily to make it easier for people to find their way around.
Entry to Tokyo’s Pokémon theme park zone has physical fitness requirement, will cost a lot
Never forget that Mister Donut’s super-simple ramen is actually very hard to beat
Studio Ghibli unveils new fluffy purses from films like My Neighbour Totoro and Spirited Away
Japan’s permanent Pokémon theme park zone announces grand opening date, ticket sale start
Studio Ghibli releases new “komorebi” plush toys to brighten your days
Sanrio and Sonic the Hedgehog characters become fast friends with new plushie collection
Tokyo bento boxed lunch shop charges different prices depending on how heavy your laptop is
Japan has vending machines that put protective film on your phone for you — Here’s how to use them
Studio Ghibli anime stoles are here to keep you warm with a range of famous characters
Totoro fountain figurine recreates the sights and sounds of one of anime’s most memorable scenes
Starbucks Japan unveils new Christmas Frappuccino and holiday drinks for 2025
Ghibli Museum clock is now yours to take home with you
Step into Japanese culture with Converse’s new Japan-exclusive shoes featuring gods, sushi style
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Possessing Harry Potter’s Sword of Godric Gryffindor is now illegal in Japan
Japan’s deadliest food claims more victims, but why do people keep eating it for New Year’s?
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
The top 10 annoying foreign tourist behaviors on trains, as chosen by Japanese people【Survey】
No more using real katana for tourism activities, Japan’s National Police Agency says
Uniqlo announces first-ever collaboration with horror manga master Junji Ito【Photos】
Giant Chiikawa statues appear in one of Tokyo’s most confusing train stations【Photos】
Ichiran Ramen opens new premium branch in Ginza with high-class boxed noodles
Japanese department store rooftop is a secret oasis where you can escape the crowds in Tokyo
The top 8 fast food chains in Japan
Cup Noodle releases new Tomica “car” collection
Japan’s new Coins of Destiny capsule toys want to help you answer life’s most important questions
Taste-testing Japan’s “I love Obama” cakes【Taste test】
Starbucks Japan unveils the new Soupuccino
How to properly wrap a ninja hood – Now available in English!
The top 10 annoying foreign tourist behaviors on trains, as chosen by Japanese people【Survey】
Anime and video game backgrounds now free to download for video conference calls
Our male reporter cross-dresses for second time, learns more about how hard it is to be a woman
Japan’s new canned chu-hai with fresh lemon slice: disappointing gimmick or drink revelation?
Beautiful unofficial Ghibli village in a Japanese forest is a magical place to spend an afternoon