Known traditionally as “Pocky Day” in Japan, 11 November may become “Good Shopping Day” before long.
Pocky (Page 2)
Because after a hard day at the office, there’s nothing like unwinding with a glass of bourbon and a chocolate-covered pretzel stick.
Take an inside peek into the production process of Pocky, the beloved Japanese snack which has found its way into supermarkets around the world.
Popular Japanese snack Pocky has had a makeover and they’re now available heart-shaped and in “lucky” blue for a limited time!
‘Tis the season to eat Pocky! Celebrate Pocky Day with these amusing (and tantalizing) tweets from Japan!
The vagaries of reading in Japanese mean that often the same text or numbers can be said a variety of ways. For example, some of the many readings for 2 and 9 and “ni” and “ku,” which combine to form niku, the Japanese word for “meat,” which is how November 29 became known in some circles as Meat Day. Going from the carnivorous to the carnal, 8 can be read as “hai,” making both November 28 and February 8 observed as Knee-High Socks Days.
Sometimes, though, you don’t need pun-filled pronunciations for an excuse to start a pseudo-holiday. Writing November 11 all in numerals gets you 11-11, and all those vertical lines look to some like a handful of enticing Pocky sticks. And so, this week Japan celebrated Pocky Day by not only devouring boxes of the stuff, but by turning the chocolate-covered treats into works of physical and photographic art.
Famous Japanese confectioner Glico has been bringing us iconic Japanese sweets like Pretz and Pocky for decades. Now they have a real treat in store for us, thanks to an extra-special line-up to celebrate the upcoming 3-D movie, Stand By Me Doraemon.
The new specially marked packs include a hidden secret: 3-D moving images of Doraemon that come to life in your home. But these aren’t just any images. They’re created by you, with your very own colours and designs transformed into unbelievable, moving images, each with Doraemon acting out a fun scene before your very eyes! Check out all the different designs after the jump.
Who hasn’t had a daydream about being the best in the world at something? Unfortunately, most of us have already missed our chance to set the Guinness World Record for youngest professional drummer, yet are still a couple decades away for breaking the mark for oldest competing gymnast.
Thankfully, there are accomplishments that aren’t age sensitive, such as the world record for longest relay of people feeding each other, which is exactly what a group of teamwork-minded snack food enthusiasts got together to attempt in Tokyo.
Along with having a pleasing smell, one of the essential requirements of being part of the RocketNews24 team is a certain measure of eloquence. I can proudly say that the rest of the crew writes really, really good (they also help me out a lot, quite obviously).
But sometimes, words aren’t quite enough. How can mere prose do justice to the subtle hues of a cherry blossom, or the reverberations of a temple bell? Sometimes, in order to properly carry out our mission of spreading the simple joys of Japanese culture, we have to carry it with us and head out into the world, which is just what we did recently while traveling Africa.
Unfortunately cherry blossom season is still about five months away, and we couldn’t fit our cast-iron bell in the overhead bin, so we settled for the next best thing: bringing boxes of the chocolaty snack Pocky to share with the Maasai people of Kenya.
Every year on 11 November people in Japan celebrate Pocky & Pretz Day. In case you don’t already know, Pocky are thin cookie sticks with chocolate, strawberry, or other flavored frosting. Pretz are a more mature stick with salty flavors. Their simplicity is matched only by their sheer addictiveness.
Because of the date’s resemblance to the snacks (11/11), every year, their maker Ezaki Glico cooks up a special campaign. In 2011 on Pocky & Pretz Day if you tweeted a special sentence using Pocky and a particular hashtag you could have won free snacks.
However, for Pocky & Pretz Day 2012, Glico has their sights set on entering the Guinness World Records.
MOST POPULAR
Now
Japan’s newest Shinkansen has no seats…or passengers [Video]
A look back on 40 years of Japanese schools banning stuff
Man in Japan takes four parakeets hostage in attempt to force woman to meet with him
Blowfish-shaped fugu bento appears to celebrate Japan’s Blowfish Day [Taste test]
Swapping seats on Japan’s bullet trains is not allowed, Shinkansen operator says
New Family Mart cinema opens inside Japanese airport
Trial of man accused of kicking rabbits to death on Japan’s rabbit island comes to an end
A spotlight on Japanese singles figure skating: Jumping into the 2026 Olympics【Pt. II】
Finally! Icees are coming to Japan!
The time someone pooped next to us on the train during Tokyo rush hour, and we tried to be nice
Weekly
Is China’s don’t-go-to-Japan warning affecting the lines at a popular Tokyo gyukatsu restaurant?
Three beautiful places to see Japan’s plum blossoms after starting your day in downtown Tokyo
Downloads of 39-year-old Guns N’ Roses song increase 12,166 percent thanks to Gundam
Cherry blossom forecasts map shows Japan’s OTHER sakura season is starting right now
Take a trip to Japan’s Dododo Land, the most irritating place on Earth
Huge Evangelion Unit-01 head appearing in lights in Japan to celebrate anime’s 30th anniversary
Family Mart releases huge range of cute sweets for Cat Day in Japan
Japan’s first all-matcha ramen restaurant is now open in Kyoto【Photos】
7-Eleven Japan sells freshly baked pizzas…but are they any good?
New Studio Ghibli stamps leave an impression on your stationery…and your heart
Monthly
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Japan releases first official sakura cherry blossom forecast for 2026
Archfiend Hello Kitty appears as Sanrio launches new team-up with Yu-Gi-Oh【Pics】
China’s don’t-go-to-Japan warning looks to be affecting tourist crowds on Miyajima- Is China’s don’t-go-to-Japan warning affecting the lines at a popular Tokyo gyukatsu restaurant?
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
Studio Ghibli releases new “komorebi” plush toys from Princess Mononoke and Spirited Away
Yokai are descending upon Tokyo this spring in the latest immersive art experience
Japan’s Naruto theme park now offering real-world version of Minato’s kunai ninja weapon- New Studio Ghibli stamps leave an impression on your stationery…and your heart
Yearly
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo- Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
RECOMMENDED STORIES
New Family Mart cinema opens inside Japanese airport
Trial of man accused of kicking rabbits to death on Japan’s rabbit island comes to an end
A spotlight on Japanese singles figure skating: Jumping into the 2026 Olympics【Pt. II】
Finally! Icees are coming to Japan!
The time someone pooped next to us on the train during Tokyo rush hour, and we tried to be nice
Elementary and junior high students speak out on Japan’s strangest school rules
Japanese beef bowl chain Sukiya’s 2026 Smile Box lucky bag basically pays for itself
This is what a 10,000-yen (US$92) Tokyo bento boxed lunch looks like【Taste test】
Japan law lets you claim reward for finding lost property, man may have scammed it over 60 times
Japanese vending machines now sell pearl jewellery
Rice cooker recipe: 7-Eleven Japan’s Miso Mackerel Butter Rice is as tasty as it is easy
-
