
New limited-edition drinks and goods are inspired by retro American diners.
With 2023 now well underway, the new releases at Starbucks are coming thick and fast in Japan, and we’re certainly not complaining.
Hot on the heels of the chain’s long-awaited sakura goods and beverages for cherry blossom season, we now have news that an equally exciting release is just around the corner, with retro American diners serving as the inspiration for the new collection.
The range consists of limited-edition goods and beverages, so let’s take a look at what’s in store, starting with the new drinks — the Starbucks Cola Frappuccino, and the Creamy & Sweet Milk Coffee.
▼ These two drinks will take your taste buds on a trip back in time to the heyday of American diners.
According to Starbucks, this is the first time for the chain to introduce a cola flavour to their lineup in Japan. The original cola-flavoured Frappuccino (678 yen [US$4.93] for takeout, 690 yen for dine-in), is said to create the sensation of drinking a cola float, with lime flavour added to the cola spices for a harmonious pairing with vanilla-flavoured whipped cream.
The whipped cream itself has a distinct Starbucks-like taste, as it’s blended with the chain’s espresso coffee for extra richness and aroma. While there’s no actual carbonation in the drink, crushed ice throughout the beverage creates the sensation of carbonation, making for a memorable mouthfeel.
▼ Finished with a bright red cherry on top, this new Frappuccino (pictured left, below) has a cheerful retro look.
Accompanying the new Frappuccino is the Creamy & Sweet Milk Coffee (pictured on the right in the photo above). This icy beverage is available in all sizes, ranging in price from 540-680 yen, and it delivers exactly what it promises — a rich and milky coffee, layered with fresh cream and white chocolate-flavoured syrup for sweetness.
The milk coffee used for the drink is an original blend that combines vanilla-flavoured syrup with iced coffee, and it’s topped with vanilla-and-coffee-flavoured whipped cream that’s said to add an irresistibly creamy texture to the body of the drink once it’s all mixed in.
While we’d be happy enough with these two exciting new drinks, Starbucks is really treating our taste buds by releasing a range of food also inspired by what they’re calling “retro American”.
From left to right in the image above we have the Mixed Parfait Cake (579 yen for takeout or 590 yen for dine-in), which contains a variety of textures and flavours to make you feel like you’re eating a parfait. Then we have the Waffle Sandwich Bacon Egg Cheese (550 yen for takeout, 565 yen for dine-in), a tasty snack that’s perfect for breakfast or lunch, and the Malasada Custard Cream (285 yen for takeout, 290 yen for dine-in), which looks and tastes like a filled doughnut.
And that’s not all — the diner experience continues with a range of exclusive goods, namely the Starbucks Coffee Diner Mug (2,350 yen), the Starbucks Coffee Diner Glass (3,250 yen) and the Starbucks Coffee Diner Pin Badge Set (1,500 yen).
The limited-edition goods will be available to purchase at Starbucks stores in Japan from 17 March, or online a couple of days earlier, from 15 March, while stocks last.
The food and drinks will be on the menu from 15 March, which will be a great way to console ourselves once the current sakura range disappears from stores on 14 March.
Source, images: Starbucks Japan
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!




Starbucks Japan now has its first-ever Cola Frappuccino, but is it any good?
Starbucks unveils new Gohobi Frappuccino in Japan
Starbucks Japan releases a Frappuccino and a Pink Fruits Cheer-up to support our mental health
Starbucks Japan unveils new coffee drinks… for people who don’t drink coffee
Starbucks Japan teams up with Traveler’s Company for new stationery and goods collection
Japanese convenience store Lawson now has stir-fried noodle-cooking robot chefs
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
Kochia calling: Right now is a great off-season season to visit this beautiful Japanese park
Over 400 titles of free translated manga from publisher Shueisha available for a limited time
Pokémon comes to McDonald’s Japan for new Happy Meals toys, brings every generation’s starters
Resident Evil’s terrifying Licker becomes a bag in Japan that wants to feed you
Akita Kanto Festival, one of Japan’s most spectacular summer festivals, gets an anime twist this year
Starbucks Japan to open Shinkansen platform stores at Kyoto and Nagoya stations
Japan’s largest online flea market reminds users that selling used school swimsuits is prohibited
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Tokyo’s newest viral dessert is like a Japanese parfait inside a bread bun [Taste test]
Japanese vending machine sells freshly squeezed lemon juice with a futuristic light show
Starbucks Japan releases first-ever gacha capsule toys, featuring iconic menu items as plush coffee charms
7-Eleven Japan adds new chocolate fruit gummies to its sweets range, but are they worth the hype?
7-Eleven Japan now offering baked-in-store pizza by the slice with two very different topping sets
Studio Ghibli’s No Face twirls to sound of Spirited Away’s theme song in beautiful accessory box
Starbucks Japan opens new store inside historic seaside quarantine station near Tokyo
Live-action Princess Mononoke is coming to streaming as a live event, previews look amazing [Video]
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japan now has human refrigerators inspired by Japanese vending machines
Hatsune Miku collaborates with Hokusai’s art in new Vocaloid ukiyo-e illustration series [Pics]
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier
Studio Ghibli releases anime T-shirts that pay homage to one of Hayao Miyazaki’s most personal films
Family Mart opens new “Famima” flagship store in Tokyo that’s like a tourist attraction
Uniqlo looks back to the very start of Pokémon with new black-and-white pixel art T-shirts[Pics]
Japanese Shinkansen becomes an overnight hotel for three nights this summer
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Starbucks adds a Snoopy Frappuccino and Charlie Brown cappuccino to its menu in Japan!
Starbucks Japan unveils new blood-red Frappuccinos for Valentine’s Day
Starbucks Japan releases a new Cream Puff Frappuccino for a limited time
Starbucks Japan’s newest Frappuccino is a summer cake delight
Starbucks Japan releases FIVE new Frappuccinos in a day, and we try them all in 90 minutes
Starbucks Japan adds exclusive limited-edition Frappuccino drinks to the menu for spring
Starbucks unveils new Halloween Frappuccino in Japan
Starbucks Japan releases first-ever spicy Frappuccino for a limited time
Starbucks Japan unveils new Frappuccino showcasing “mottainai” culture
Does Starbucks Japan’s first-ever flavour-changing Frappuccino live up to the hype?
Starbucks releases a colour-changing Frappuccino in Japan
Starbucks Japan unveils Halloween Frappuccino for 2024, and it’s like drinking a magic spell
Starbucks Japan reveals new Holiday Frappuccino for 2024
Starbucks Japan unveils new Banana Brulee Frappuccino to save ugly fruit
Starbucks Japan unveils new Halloween Frappuccino for 2025