
New limited-edition drinks and goods are inspired by retro American diners.
With 2023 now well underway, the new releases at Starbucks are coming thick and fast in Japan, and we’re certainly not complaining.
Hot on the heels of the chain’s long-awaited sakura goods and beverages for cherry blossom season, we now have news that an equally exciting release is just around the corner, with retro American diners serving as the inspiration for the new collection.
The range consists of limited-edition goods and beverages, so let’s take a look at what’s in store, starting with the new drinks — the Starbucks Cola Frappuccino, and the Creamy & Sweet Milk Coffee.
▼ These two drinks will take your taste buds on a trip back in time to the heyday of American diners.
According to Starbucks, this is the first time for the chain to introduce a cola flavour to their lineup in Japan. The original cola-flavoured Frappuccino (678 yen [US$4.93] for takeout, 690 yen for dine-in), is said to create the sensation of drinking a cola float, with lime flavour added to the cola spices for a harmonious pairing with vanilla-flavoured whipped cream.
The whipped cream itself has a distinct Starbucks-like taste, as it’s blended with the chain’s espresso coffee for extra richness and aroma. While there’s no actual carbonation in the drink, crushed ice throughout the beverage creates the sensation of carbonation, making for a memorable mouthfeel.
▼ Finished with a bright red cherry on top, this new Frappuccino (pictured left, below) has a cheerful retro look.
Accompanying the new Frappuccino is the Creamy & Sweet Milk Coffee (pictured on the right in the photo above). This icy beverage is available in all sizes, ranging in price from 540-680 yen, and it delivers exactly what it promises — a rich and milky coffee, layered with fresh cream and white chocolate-flavoured syrup for sweetness.
The milk coffee used for the drink is an original blend that combines vanilla-flavoured syrup with iced coffee, and it’s topped with vanilla-and-coffee-flavoured whipped cream that’s said to add an irresistibly creamy texture to the body of the drink once it’s all mixed in.
While we’d be happy enough with these two exciting new drinks, Starbucks is really treating our taste buds by releasing a range of food also inspired by what they’re calling “retro American”.
From left to right in the image above we have the Mixed Parfait Cake (579 yen for takeout or 590 yen for dine-in), which contains a variety of textures and flavours to make you feel like you’re eating a parfait. Then we have the Waffle Sandwich Bacon Egg Cheese (550 yen for takeout, 565 yen for dine-in), a tasty snack that’s perfect for breakfast or lunch, and the Malasada Custard Cream (285 yen for takeout, 290 yen for dine-in), which looks and tastes like a filled doughnut.
And that’s not all — the diner experience continues with a range of exclusive goods, namely the Starbucks Coffee Diner Mug (2,350 yen), the Starbucks Coffee Diner Glass (3,250 yen) and the Starbucks Coffee Diner Pin Badge Set (1,500 yen).
The limited-edition goods will be available to purchase at Starbucks stores in Japan from 17 March, or online a couple of days earlier, from 15 March, while stocks last.
The food and drinks will be on the menu from 15 March, which will be a great way to console ourselves once the current sakura range disappears from stores on 14 March.
Source, images: Starbucks Japan
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!




Starbucks Japan now has its first-ever Cola Frappuccino, but is it any good?
Starbucks unveils new Gohobi Frappuccino in Japan
Starbucks Japan releases a Frappuccino and a Pink Fruits Cheer-up to support our mental health
Starbucks adds a Snoopy Frappuccino and Charlie Brown cappuccino to its menu in Japan!
Japan approves foreign resident visa renewal fee increases of up to 967 percent, starts soon
Japan tripled its departure tax to fund tourism but is using the money on cherry blossoms and bears
Tokaido Lumière Express: Stay overnight inside the Shinkansen from Osaka to Tokyo
McDonald’s Japan reveals exclusive new Tsukimi moon viewing collection for 2026
Godiva Japan hops into tsukimi season with bunny and moon-themed chocolate assortments
Ministop brings bulked up Okinawan-style rice balls to mainland Japan for one week only
Nike x One Piece collection brings Devil Fruits to sneakers and streetwear in Japan
Nephew of Studio Ghibli director Hayao Miyazaki serves up Totoro Shaved Ice in Tokyo
Domino’s puts a new spin on moon viewing with Tsukimi dango-inspired tarts in Japan
Starbucks Japan adds new Customisation Bar to stores, with free ways to hack your food and drink orders
7-year-old boy left behind on Mt. Fuji by his own dad
Sushi Bus: Japan’s first conveyor-belt bus lets you eat sushi while sightseeing around Tokyo
Studio Ghibli unveils new interactive stationery dioramas that bring anime movies to life on your desk
Anime fans can now wear a Seiko watch inspired by Japan’s One Piece Shinkansen
7-Eleven Japan brings back best-selling flat croissant that became a hit on social media
Studio Ghibli composer Jo Hisaishi just set three Guinness Records
Foreign hiker on Mt. Fuji loses consciousness and dies, becoming climbing season’s second fatality
We recommend not buying one pack of Japan’s new convenience store corn soup-flavor fried chicken
12-year-old British girl who went missing in Tokyo found safe after visiting anime sites around Yokohama
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
Japanese toilet aims to attract foreign tourists but not everybody is happy about it
Tokyo’s newest viral dessert is like a Japanese parfait inside a bread bun [Taste test]
New Japanese vending machine at Shinkansen station sells cups of ice on platform
Study finds hundreds of people in Indonesia legally named after Naruto, Inuyasha, other anime stars
Japanese vending machine sells freshly squeezed lemon juice with a futuristic light show
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Starbucks Japan unveils new coffee drinks… for people who don’t drink coffee
Starbucks Japan unveils new blood-red Frappuccinos for Valentine’s Day
Starbucks Japan releases a new Cream Puff Frappuccino for a limited time
Starbucks Japan’s newest Frappuccino is a summer cake delight
Starbucks Japan releases FIVE new Frappuccinos in a day, and we try them all in 90 minutes
Starbucks Japan adds exclusive limited-edition Frappuccino drinks to the menu for spring
Starbucks Japan releases first-ever spicy Frappuccino for a limited time
Starbucks unveils new Halloween Frappuccino in Japan
Does Starbucks Japan’s first-ever flavour-changing Frappuccino live up to the hype?
Starbucks Japan unveils new Frappuccino showcasing “mottainai” culture
Starbucks releases a colour-changing Frappuccino in Japan
Starbucks Japan unveils Halloween Frappuccino for 2024, and it’s like drinking a magic spell
Starbucks Japan reveals new Holiday Frappuccino for 2024
Starbucks Japan unveils new Banana Brulee Frappuccino to save ugly fruit
Starbucks Japan unveils new Halloween Frappuccino for 2025
Starbucks Japan unveils new holiday season Frappuccino releases
Starbucks Japan releases new popcorn Frappuccino at one special location