Shibuya is going to the dogs in the cutest way possible–and you can now take them home to share with family and friends.
marshmallow
Customisation hack will have you drinking a green tea caramel s’more, only for a limited time.
One of anime’s most popular super-villains is now a sugary snack, and he looks absolutely delectable!
If you love cats, chocolate, and marshmallows, you won’t want to miss Nyarshmallows from Felissimo!
Recipes with marshmallows instead of sugar have soared in popularity online in Japan recently. We love marshmallows, so we’re hardly about to complain — so soft! so sweet! — and the rise in popularity even got the attention of some our Japanese writers, who decided to try out a recipe using marshmallows.
And what is the recipe? Cooked eggs!
Wait, cooked eggs and marshmallows? This really can’t turn out well…can it?! Read on to find out!
Every now and again, we stumble across a dessert recipe that’s so simple and tasty, it almost feels like we’ve discovered some sort of hidden secret that man wasn’t meant to know. Last year, we found out that instead of making pancakes one at a time, we could just make one huge one in a rice cooker, sprinkle in some green tea powder, and have a dessert that looks and tastes great with no fuss at all.
But what if you prefer chilled desserts to hotcakes? No problem. We recently tried a recipe for a frozen marshmallow dessert that may or may not technically be ice cream, but amazingly creates something that tastes even better from just two ingredients, and takes almost as few steps to make.
Since last year, chubbiness has become more accepted in Japan. Chubby girls (that’s chubby by Japanese standards) are now called ‘marshmallow girls‘ and they’ve become so popular that there’s now an entire idol group dedicated to them, and even a fashion magazine for girls of various sizes. I think we can all agree that Japan definitely still has some body image issues, but nevertheless, the marshmallow fad continues!
The latest addition to this marshmallow boom is a series of bras designed for marshmallow girls. They are called “Pochakawabra”, which is a portmanteau of pocha (chubby), kawaii (cute), and of course the object itself, bra. I’m not sure if I appreciate the name, but the designs sure are cute!
Many of us have an impression that Japanese girls are slim and petite (which many of them really are), but one of the sad truths behind their stick-thin figures is a rather serious case of discrimination from society. While voluptuous women are popular in certain parts of the world, being even slightly chubby (not obese) is a big no-no in Japan and chubby girls often get called “debu” (fatso) online and sometimes to their face.
But recently, a new nickname for such chubby ladies has started trending among Japanese netizens, which hopefully will change the attitudes people have towards them. Behold, the rise of the “marshmallow girls”!
MOST POPULAR
Now
Viral Japanese cheesecake from Osaka has a lesser known rival called Aunt Wanda
The 10 most annoying things foreign tourists do on Japanese trains, according to locals
Fives places around Japan to appreciate the plum blossoms this season
Nephew receives SD card after his uncle passes away, finds treasure trove of gems from the past
New smartphone game turns car models into anime girls with model-worthy looks
Sento bathhouse gets a new lease on life as a Tokyo cafe and office space
Foreign tourists in Japan will get free Shinkansen tickets to promote regional tourism
New Totoro insulated bags are for baby bottles (but secretly for grown-up fans too)【Photos】
Drift ice in Japan is a disappearing winter miracle you need to see now
Japan Extreme Budget Travel! A trip from Tokyo to Izumo for just 30,000 yen [Part 2]
Weekly
Starbucks Japan releases first-ever Hinamatsuri Girls’ Day Frappuccino
Japanese restaurant chain serves Dragon Ball donuts and Senzu Beans this spring
Highest Starbucks in Japan set to open this spring in the Tokyo sky
Japan Extreme Budget Travel! A trip from Tokyo to Izumo for just 30,000 yen [Part 1]
Japan has only one airport named after a samurai, so let’s check out Kochi Ryoma【Photos】- Japan Extreme Budget Travel! A trip from Tokyo to Izumo for just 30,000 yen [Part 2]
Japan’s craziest burger chain takes menchi katsu to new extreme levels
Japanese drugstore sells onigiri at pre-stupid era prices, but how do they compare to 7-Eleven?
Yakuzen ramen restaurant in Tokyo is very different to a yakuza ramen restaurant
Tokyo Skytree turns pink for the cherry blossom season
Monthly
Japan’s newest Shinkansen has no seats…or passengers [Video]
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Foreigners accounting for over 80 percent of off-course skiers needing rescue in Japan’s Hokkaido
Super-salty pizza sends six kids to the hospital in Japan, linguistics blamed
Starbucks Japan unveils new sakura Frappuccino for cherry blossom season 2026- Foreign tourists in Japan will get free Shinkansen tickets to promote regional tourism
- The 10 most annoying things foreign tourists do on Japanese trains, according to locals
Take a trip to Japan’s Dododo Land, the most irritating place on Earth
Naruto and Converse team up for new line of shinobi sneakers[Photos]
Is China’s don’t-go-to-Japan warning affecting the lines at a popular Tokyo gyukatsu restaurant?
Yearly
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home- Japan’s newest Shinkansen has no seats…or passengers [Video]
- Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
RECOMMENDED STORIES
Sento bathhouse gets a new lease on life as a Tokyo cafe and office space
Foreign tourists in Japan will get free Shinkansen tickets to promote regional tourism
New Totoro insulated bags are for baby bottles (but secretly for grown-up fans too)【Photos】
Drift ice in Japan is a disappearing winter miracle you need to see now
Japan Extreme Budget Travel! A trip from Tokyo to Izumo for just 30,000 yen [Part 2]
Spirited Away adds a dash of Ghibli beauty to hanafuda flower cards【Photos】
Japan super budget dining – What’s the best way to spend 1,000 yen at Hama Sushi?
AI-powered Super Great Robo Goalkeeper employed at sports center in Saitama
What’s so special about Japanese swords? We interview master katana maker Norihiro Miyairi!
How to make a Japanese Air Cheesecake with just three ingredients
What’s the best way to spend 1,000 yen at KFC Japan?
Potama serves up epic rice balls like no other, and there’s only one store in Tokyo
-
