collaboration

Yakiniku sneakers from Japan let you wear your love for meat on your feet

With clever design details and only 50 available, these kicks are a hot commodity.

Read More

Japanese VTuber Usada Pekora’s new plum wine has a label drawn by Madoka’s character designer

Otaku across the generations can appreciate this plum wine, sourced from hundred-year-old plum trees!

Read More

Get ready to set sail on the high seas looking your best with the Shu Uemura x One Piece collaboration

Raise your pirate bounty and look fabulous doing it!

Read More

J-Pop superstar Koda Kumi’s new music video stars manga/anime cornerstone Urusei Yatsura【Video】

Two powerhouses of Japanese pop culture team up to fill Koda Kumi’s latest video with intergalactic 80s romance vibes!

Read More

Pokémon doughnuts from Mister Donut are bigger and better than ever this year!

New limited-edition mugs, bowls, Poké Balls and…the arrival of Chansey to get us in the spirit for a “Lucky” Christmas this year.

Read More

Mister Donut preps to develop more Pokémon-themed donuts starting from November

After a series of successes, the popular Japanese donut chain is ready to help you eat ’em all.

Read More

Enjoy the sweet taste of autumn with the help of Kirby and pals

Putting an adorable spin on a traditional sweet!

Read More

Tokyo spas offer limited-time Gudetama and Kero Kero Keroppi baths and goodies【Photos】

Want to get your soak on with a lazy egg or with a frog?

Read More

Reebok teams up with fashion brand Yoshiokubo for traditional-culture-inspired sneakers

A unique fusion of old-meets-new style with ink smears, bonsai, and family crest designs.

Read More

Yoshikitty returns to protect you from coronavirus on stylish new goods

New line of Yoshiki x Hello Kitty collaborative goods is here to rock your pandemic style with a very special message included. 

Read More

Uniqlo invites Demon Slayer back for another collaborative range of kickass anime apparel

Vibrant, stylish shirts starring Tanjiro and his comrades.

Read More

Shape up to be the very best with collaborative sports gear from the Pokémon Center and Mizuno

Pikachu used Agility! Your SPEED went way up!

Read More

Fruits Basket anime cafe with limited-edition goods to appear at Princess Cafes in Tokyo, Osaka

Celebrate the continuation of the anime like royalty! 

Read More

2020 Miss Yukata Japan beauties in traditional Japanese garb debut at Ikaho Onsen 【Video】

An unexpected collaboration between an idol live-streaming service and a non-profit organization produces a stunning picture of summer.

Read More

Pokémon teams up with clothing brand Milkfed for cute lineup of Ponyta goods

Psychic-type Galarian Ponyta shines in this whimsical collaboration series.

Read More

Hello Kitty offers limited-time hospitality at Narita Airport with cute kitty drinks and meals

If you want to sample Kitty’s bubblegum pink curry you’d better hurry, as this café will only last until October!

Read More

Shibuya 109 teams up with Hiroshima bread brand for “beary” cute cream pancakes and sandwiches

A trendy spot in Tokyo collaborates with an 87-year-old confectionery famous for its cream buns to whip up two new Insta-worthy bites to go

Read More

Newest Hello Kitty collab features Kitty-chan cosplaying as supernatural protector against plague

In the name of anti-bacterial cloth and kawaii, begone disease!

Read More

Here we go! Start collecting coins, because Lego Mario just announced eight expansion sets

New features, designs, and interactive noises abound — you’d be a real Goomba to miss out!

Read More

Schick and Neon Genesis Evangelion team up to offer limited Eva, NERV-themed razor blades

We thought that Shinji was done getting into close shaves but it appears he couldn’t run away this time. 

Read More

  1. 1
  2. 2
  3. 3
  4. 4
  5. 5