Sushi: The Fragrance Released, Brad Pitt Hard at Work on New Poetry

*For maximum enjoyment please read this article in the husky hushed voice of Brad Pitt. Thank you.*

It’s not a journey, it’s Sushi, a scent developed by Demeter Fragrance Library. The scent maker is hoping to catch the freshness of Japan’s signature dish so you have it with you all day.

But does it smell like raw fish? Does it have the eye-watering aroma of wasabi? Demeter says of course not, but what it does smell like is the source of some controversy.

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Send Your Message With a Smash! Smartphone App, Smash Message, Allows You to Vent Your Feelings

Have you ever been frustrated at not being able to get your anger across in a text?  Maybe you were agitated enough to feel like sending a smash that would shatter the receiver’s screen to bits.  Now, with this application, there is a place for those feelings, an outlet so that you don’t have to swallow that anger leaving it to fester under your skin!  Smash Message is for you! Read More

Edible iPhone 5 Case Made From Rice Cracker Protects Your Life but not Your iPhone

On the eve of a large-scale natural disaster, preparedness is everything. Sure smartphones can keep us in contact with the rest of world when traditional communication networks are down, but Twitter won’t help you much when food supplies start running low.

That’s where the “Survival Senbei iPhone 5 Case” comes in. This special case is made entirely from Japanese brown rice and salt, baked into a crispy golden-brown senbei rice cracker that fits snugly around your iPhone 5.

An iPhone that you can eat in times of crisis: this must be the future that Steve Jobs envisioned for the device! You just might want to avoid walking around with it your pocket…

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Who doesn’t love a Twitter war?  This wonderful modern age we live in lets celebrities make snide comments to and about each other as we all read along.  And with the unprecedented interactivity social networks you too could be arguing with Ashton Kutcher about something!

Last week mobile phone mogul Masayoshi Son, who has a history of large donations, offered US$500,000 through Softbank to help the victims of Hurricane Sandy in North America and then tweeted about it.  This act of philanthropy irked a twitter user by the name of o44o.  Feeling that this was an act of blatant advertising through the use of a good deed he decided to voice his opinion to Mr. Son.

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【Cheapskate News】 McDonald’s Japan Giving Away Free Hamburgers (Again)

Is there no end to the Golden Arches’ generosity?

Just as the restaurant’s french fry offer comes to an end– but not before some teenagers took full advantage– McDonald’s Japan has announced that it’s about to give away free hamburgers.

That’s right- even to degenerates like you and me!

Full details after the jump>>>

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We all have our expectations of the opposite sex, the ideal of how we would like them to be.  Even though we can’t say it to their faces, in our hearts, we know that a man/woman should be able to be or do this or that precisely because he/she is a man/woman.

With that in mind, Otomesugorn surveyed their female readers to find out their expectations of men, of what is naturally expected of them, by their women.  All the young women who were asked what they naturally expected of their male counterparts were in their 20’s.  Here are their expectations, one through nine, and the comments they gave about them. Read More

Under 50% of Workers in Japan Received Full Payment for Overtime According to Labor Survey

As the world continues to change, countries like China have been experiencing overall improvements to their quality of life while traditionally more developed countries seem to be slipping in terms of job security and benefits.

According to a yearly study conducted by labor research groups and think tanks, only 46.9% of workers in Japan receive their overtime in full. This is a significant 8.9% lower from just a year before.

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Sh*t Japanese Girls Say and Other Hilarious Truths From an American Living in Japan

Shit Girls Say is a comedy web series that pokes fun at the cliches and stereotypes associated with young female speech.

Of course, there’s a good chance you probably knew this; the videos have racked up more than 32 million combined views to date and spawned countless parodies exploring the quirky verbal mannerisms of black girls, single girls, Asian moms and more.

Well now Japan is finally in on the joke with “Sh*t Japanese Girls Say.”

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Curry Hamburger: Delicious! Nutritious!! Contains Cesium!!! Our Brave Reporter Investigates

It’s not every day that you hear of a dish whose ingredients include a chemical element.

When most people hear of cesium, they probably think of either high school chemistry class or, if you happened to be glued to the TV during last year’s nuclear disaster in Fukushima, the element’s association with radiation…

So when a restaurant in central Tokyo openly advertising a lunch-time curry featuring a “cesium burger” came to our attention, we had to check it out.

Our brave food reporter Kuzo headed into town to find out whether the rumours were true and, if they were, to see what on earth a meal featuring a potentially hazardous chemical substance could taste like…

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New Touch Panel Technology Provides Intelligent Feedback, “Like pushing real buttons!”

At last week’s Digital Contents Expo 2012 held in Tokyo, cutting edge technology company Kyocera unveiled something that will no doubt appeal to tablet and smartphone users the world over, potentially changing the way we use our modern-day gadgets forever.

The company has produced an intelligent touch screen that mimics a variety of sensations, from soft and squidy jelly, to rigid, clicky buttons. What does this mean for handsome folk you and me? It means all the speed and convenience of touch screens, but with fewer inaccuracies and silly– albeit amusing- typing mistakes. It could also mean that our beloved touch screens will become far more versatile in the future, not to mention becoming accessible to a much larger audience.

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New York’s Famous Restaurant Sarabeth’s Opens a Branch in Shinjuku, May Not Have What it Takes to be Popular in Japan

Sarabeth’s is a popular New York bakery restaurant chain featuring a breakfast menu loved by the locals since 1981, and has become such a huge part of New York food culture that it has influenced movies, TV, and publishing. And now Sarabeth’s has finally arrived in Japan, opening a branch in Shinjuku at the beginning of this month.

Rocketnews24 correspondent/foodie extraordinaire Kuzo went to check it out!

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Confessions of Snow White in Tokyo on a Weekday

Earlier this week, we heard the confessions of a crossdressing man in Tokyo (the beauty in the middle of the above photo).  As it turns out, this one-night crossdresser works with our next costume-wearing confessor (and they all work at our Japanese sister site, Pouch).

Snow White, pictured above, was hesitant to walk the streets of Japan in costume on a weekday.  However, she swallowed her fear and spent the entire day as a Disney princess.  The following is her account of a day as Snow White in Tokyo on a weekday.

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As of 1 October this year, knowingly downloading copyrighted music and video in Japan became punishable by up to two years in prison and a 2 million yen (US$25,000) penalty.

The law was passed in June after the Japanese music industry, the second largest in the world after the US, reported continued financial losses, with analysts suggesting that just one in 10 downloads were legal.

Since the law came into effect, there have certainly been some changes, and many internet users have become reluctant to click that download button for fear of receiving a hefty fine, meaning that the law has been a success in a way.

According to a recent statistical survey, however, since the law was passed, sales of music in Japan have continued to fall and consumers are actually showing less interest in music than ever before…

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Some of you may remember Kazuki, the adorable Japanese 4-year-old diva who’s cosplay habits are encouraged by her mother and posted to YouTube via her channel, Kazuki’s Room.

In her latest performance, Kazuki has finally jumped on the internet fad bandwagon and covered Gangnam Style. Her moves may not be accurate and her costumes may only be vaguely similar to Psy’s, but it doesn’t matter because she’s just so darn cute.

Check the video after the jump!

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On the morning of 2 November a man armed with a kitchen knife entered a bank in Munakata city, Fukuoka Prefecture.  Upon seeing the man, the clerk asked “What can I do for you?”

“Hand over the money.” he said quietly.

Then the clerk summoned all her years of training and experience as a bank employee and dealt with the intruder the best way she knew how.

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Control Your Computer With a Flick of The Wrist Using “Gesture Glove Mouse”

Thanko, Japan’s self-proclaimed “rare things shop,” is now selling a glove that allows users to control a computer or Android device using hand gestures.

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Japanese men aren’t known for being the most romantically aggressive bunch. Many young Japanese women lament over having to take the lead just to get out of the dugout and onto first base.

If Japanese guys are so reluctant to get touchy-feely, you’ve got to wonder: at what age do Japanese people have their first kiss?

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Otaku Marriage Hunting Masquerade Ball a Rousing Success! Second Date Added

Last month we reported on the announcement of the 10th Otaku Masquerade Ball: Oka’s Bizarre Marriage Hunt where otaku looking for love don masks in search of a future life partner.

It finally went down on 27 October with a total of 17 participants (9 men and 8 women) all wearing mask that cover at least the top part of the face.  According to the sponsor, Washimiya Youth Chamber of Commerce, everything went better than they imagined.  In fact it went better than regular marriage hunting parties or gokons!

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America! Our Japanese Reporter Approves of Julian Apple Pies, and You Should Too

When travelling to America, most Japanese people usually have one or two “must-eat” foods on their itinerary, the most popular of which are probably hamburger and apple pie.

When our Japanese reporter, Yoshio, visited America last month, he wasted no time in seeking out the former. His haste and curiosity led him to something called the Donut Burger, which, as you might imagine, didn’t go over so well.

Determined not to commit the same mistake with his apple pie, Yoshio had his American acquaintances point him in the direction of the best damn all-American apple pie the country has to offer.

Where did that take him? Check his report below to find out!

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