beauty (Page 4)
Yuumi Kato thrills audience at pre-broadcast event by transforming from sexy ninja to magical warrior Sailor Moon in seconds.
Taking control of your hair color is nothing for a magical girl to get embarrassed about, after all.
The Body Shop anthropomorphises a best-selling skincare item with Three Wizards and The Moisture Princess.
Our in-house bargain beauty buff has found yet another method to upgrade his locks. How shiny can a 100-yen camellia oil brush make your hair?
Device scans your face for signs of blemishes to your beauty or trouble in your heart, and absolutely loves flirting with you.
We tried out the portable sparkling head spa and now we can’t ever go back to normal hair washing again.
Our reporter heads to the discount store in hopes of glamming up his forehead, and shares the whole process in glorious GIF form.
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Formula works out to 18 percent lighter than Japan Medical Association guidelines, but not everyone thinks it’s a problem.
Face packs transform you into Star Wars’ heroes and villains, are just the thing to re-moisturize if your skin is dry from too much time on Tatooine.
People in Japan can’t tear their eyes away from this beauty’s incredibly long pins.
From Heian Period ladies to today’s modern girls, Shiseido finds a unique way to showcase dramatic changes in beauty trends over the years.
MOST POPULAR
Today
Sushi Bus: Japan’s first conveyor-belt bus lets you eat sushi while sightseeing around Tokyo
Anime fans can now wear a Seiko watch inspired by Japan’s One Piece Shinkansen
German woman rescued from Mt. Fuji after suffering altitude sickness symptoms, hiking to peak anyway
Japan’s double-decker portable rice cooker/bento maker is better than ever with new version
Foreign hiker on Mt. Fuji loses consciousness and dies, becoming climbing season’s second fatality
Wait, some Shinkansen trains already have private booths that only cost 1,500 yen for an hour?
Hiker needs to be rescued from Mt. Fuji two times in two days, but system is working as intended
Studio Ghibli unveils new interactive stationery dioramas that bring anime movies to life on your desk
7-year-old boy left behind on Mt. Fuji by his own dad
99-year-old woman rescued while attempting to climb Mt. Fuji
Weekly
12-year-old British girl who went missing in Tokyo found safe after visiting anime sites around Yokohama- 7-year-old boy left behind on Mt. Fuji by his own dad
- Sushi Bus: Japan’s first conveyor-belt bus lets you eat sushi while sightseeing around Tokyo
- Studio Ghibli unveils new interactive stationery dioramas that bring anime movies to life on your desk
Studio Ghibli composer Jo Hisaishi just set three Guinness Records
Japan’s Rabbit Island in danger of becoming Boar Island, tourists asked to follow feeding rules
Japanese gacha machine in Shibuya now sells tiny capsule terrariums
7-Eleven Japan brings back best-selling flat croissant that became a hit on social media
Stay at a hotel with a bed for your plushie in Japan- Anime fans can now wear a Seiko watch inspired by Japan’s One Piece Shinkansen
Monthly
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards- 12-year-old British girl who went missing in Tokyo found safe after visiting anime sites around Yokohama
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat- 7-year-old boy left behind on Mt. Fuji by his own dad
Japanese Shinkansen becomes an overnight hotel for three nights this summer
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier- 99-year-old woman rescued while attempting to climb Mt. Fuji
Japanese toilet aims to attract foreign tourists but not everybody is happy about it
Tokyo’s newest viral dessert is like a Japanese parfait inside a bread bun [Taste test]
Yearly
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]- Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
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Wait, some Shinkansen trains already have private booths that only cost 1,500 yen for an hour?
Hiker needs to be rescued from Mt. Fuji two times in two days, but system is working as intended
Studio Ghibli unveils new interactive stationery dioramas that bring anime movies to life on your desk
7-year-old boy left behind on Mt. Fuji by his own dad
99-year-old woman rescued while attempting to climb Mt. Fuji
The Japanese government is ending its Cool Japan Fund program
Studio Ghibli composer Jo Hisaishi just set three Guinness Records
KFC Japan unveils new Tsukimi collection that takes moon-viewing to extreme levels
Masturbatory aid maker Tenga releases officially licensed anime versions in Japan and U.S.
Pokémon and Polaroid reveal collaboration with adorable Pikachu and Eeveelution camera and film
Ninja theme park suddenly closes in Japan, shadow warriors undone by shady real estate deals
Universal Studios Japan partners with manga horror master Junji Ito’s Tomie
Two Americans decide to hike Mt. Fuji before trails open, both need rescues on back-to-back days
Why do foreign tourists queue up to eat at Tokyo Little House?
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