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The start of a new year means it’s time for hatsumōde, the year’s first visit to a Shinto shrine or Buddhist temple. You pray for good luck in the new year, throw some spare yen into the saisenbako (big offering box), get some omamori (good luck charms), and hope that the omikuji (fortune) you get is dai-kichi (great luck) and not dai-kyō (you’re screwed).
While most people are satisfied donating a few yen coins in the donation box when they visit their shrine, the Nishinomiya shrine in Hyogo Prefecture does things a little differently. They want to make sure the gods hear them loud and clear, so they lug a massive frozen maguro onto the donation box and leave it there for three days.
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