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Something for soy milk skeptics: cola and pear flavors

Casey Baseel
Jan 16, 2014
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Living in Japan has done a lot to broaden my palate. For example, over the last 10 years my take on tofu has gone from “jello’s boring cousin” to “actually pretty good, especially with a little bit of sesame or spicy sauce.”

That said, I’m still not sold on soy milk. While the idea of popping open a soybean pod and finding delicious morsels of beef sounds like some sort of wonderful dreamland, the potential magic of bovine/bean cross-over doesn’t do much for me in reverse, and in general I’ll happily pass on drinkable soy.

Hoping to change my mind are two upcoming additions to soy giant Kikkoman’s line of flavored soy beverages: pear and cola.

KFC has its own potato chips in Japan, and we’ve got them in our bellies

Casey Baseel
Jan 16, 2014

For all of the attention Japan gets for its culinary contributions such as sushi and tempura, precious little credit is given to the way the country is always willing to push the envelope of salty snacks. Walk into any convenience store in the country, and you’ll find shelf after shelf stuffed with rice crackers, assorted nuts, and most of all, potato chips.

Recently, snack maker Calbee unleashed its newest flavor: KFC Colonel’s Crispy Potato Chips, and despite having never been to Kentucky, I knew it was my solemn duty to eat them.

Instant boyfriend and girlfriend curry pouches now on sale, shopkeepers “worried”

Master Blaster
Jan 10, 2014

Strolling up and down the aisles of any supermarket in Japan, you are bound to come across several items in sealed vinyl retort pouches. Retort pasta sauce, retort rice porridge, and retort cat food can all be found freshly sealed and ready for quick heating if needed.

Now, all the hassle of landing a boyfriend or girlfriend has been removed, thanks to Retort Boyfriend (Retoruto Kareshi) and Retort Girlfriend (Retoruto Kanojo). Sounds great, but the new product has caused some, like the manager of the Village Vanguard shop pictured above, to become “worried about the future of Japan.”

We fall in (and out) of love with McDonald’s new Diner Double Beef burger

Casey Baseel
Jan 10, 2014

On January 7, McDonald’s Japan started rolling out its new American Vintage menu items, with the first batch inspired by the diners of the 1950s. Our recent taste test of the fast food giant’s Classic Fries with Cheese left us less than impressed, what with a cheese sauce that didn’t taste like cheese and their ineffective “bacon flavored topping,” which McDonald’s is at least kind enough to admit isn’t the genuine article.

Still, the Golden Arches managed to lure us back to give its American Vintage menu another shot with a very persuasive offering. Two very persuasive ones, actually, in the form of the two beef patties in its Diner Double Beef burger.

Weirdest collaboration ever? Convenience store + menstruation website = pink bread

Jessica
Jan 9, 2014

Japanese marketers love a good crossover product. We recently covered the very strange Mountain Dew-corn chip mashup, a Pizza Hut-Evangelion pairing, and any number of Hello Kitty crosses. But even weirdness-loving Japanese may be put off by news of the latest crossover collaboration between Circle K-Sunkus convenience stores and menstruation-tracking website Luna Luna: a pink steamed bun.

Are your “healthy” new year’s resolutions harder than you thought? Try some Rilakkuma tofu!

Philip Kendall
Jan 8, 2014

It’s only Wednesday, and already we’ve seen two brand new Rilakkuma products–clearly Japan’s favourite little bear is going to have a good year. Thankfully, this one won’t hurt your bank balance quite like the ear-toting Rilakkuma sofa we showed you yesterday. What you see before you are blocks of tofu designed especially for fans of the lethargic teddy, each featuring imprints of his face. Tofu may not be the most exciting foodstuff in the world, but we’re fairly sure this would help liven it up.

Chinese restaurant has the most epic English menu of all time

Joan Coello
Jan 8, 2014

One of the biggest obstacles of traveling in a country where you don’t speak the local language and English is not commonly spoken is ordering food. If you could read maps, you would probably be able to navigate around even if you don’t understand the native language, but if you can’t read the restaurant menu, ordering at meal time would be like playing a round of Russian Roulette.

Some restaurants attempt to make things easier for their patrons by including English translations on their menu, which could be a lifesaver for foreigners. But somebody ought to tell this restaurant’s owner that Google translate isn’t the foolproof method…

Dark Souls Cafe opens to fans of punishing game series

Mike
Jan 8, 2014

After a month or so of breathless preview coverage, the brand new Dark Souls Cafe, based on the award-winning, but notoriously difficult, From Software action game is finally open for business.

The new cafe channels the next game in the series, Dark Souls 2, which is slated for a March 13 release in Japan.

Where Santa Claus buys his burgers: the world’s northernmost McDonald’s

Krista Rogers
Jan 8, 2014

Everyone, do you know where the world’s northernmost McDonald’s is? Here’s a hint: you can sometimes spot the aurora borealis from there. Our Japanese reporter recently headed up north to check it out and brought back some very cool photos that we wanted to share with you.

Yes, Mountain Dew flavoured corn chips are a thing in Japan – and they taste…

Philip Kendall
Jan 7, 2014

We see a lot of weird stuff on the internet, but corn snacks made to taste – and fizz, no less – like the carbonated soft drink Mountain Dew are undoubtedly the oddest thing to happen since millions of adults across the globe simultaneously lied to their children about a bearded man sneaking into their home and leaving gifts for having refrained from murdering anyone or punching an otter since the previous December.

Nevertheless, as the internet chatter suggests, Mountain Dew corn snacks really do exist here in Japan, and so despite imagining that they’d taste about as good as minty orange juice, we tracked some down and, along with a can of actual Mountain Dew (or “Mtn Dew” as it’s now being branded in the US, because who has time fr vwls?) for comparison, conducted a little taste test of our own.

Full impressions after the jump.

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This is what happens when you order ramen with “200 times” the regular spiciness

Mike
Jan 6, 2014

Ramen is a popular comfort food in Japan because, unlike many Japanese foods, there’s very little formality in eating it, it’s not especially good for you and therefore tastes wonderful, and you’re generally free to customize to your heart’s content, choosing a broth of your liking and then heaping on the toppings until you can barely see the noodles if you so desire.

Spicy ramen varieties aren’t uncommon, either, with many popular chains such as Ichiran offering customizable spiciness levels from one to ten. Of course, if you’re the right combination of bored, crazy and rich, you can pay extra to exceed the tenth level of spiciness; right on up to 200 times normal.

10 ways shopping at Wal-Mart in China is completely different from how it is in the US

BUSINESS INSIDER
Jan 5, 2014

Wal-Mart just recalled donkey meat in China because it contained meat from other animals, including fox.

Despite the recent scandal, the mega-retailer has become wildly popular in China. Wal-Mart plans to open 110 additional stores there in the next few years.

Shopping at a Chinese Wal-Mart is totally different from shopping in one in the U.S.

We highlighted some notable contrasts.

It’s the year of the horse, so let’s… eat a horse!?

Joan Coello
Jan 5, 2014

2014 is the year of the horse, according to the Chinese zodiac. The Chinese zodiac animals play an important role in Japanese new year traditions, even though they no longer follow the Chinese lunar calendar. Themed goods featuring the zodiac animal of the year can be seen almost everywhere you go when the new year comes around. Yokohama originated bakery Pompadour created this adorable horse character bun for the occasion!

Wait, what? There’s real horse meat in it?!

Nullify your New Year’s weight loss resolution with Year of the Horse roll cake

Mike
Jan 2, 2014

In Japan, 2014 will be another “Horse Year” on the Japanese zodiac calendar. Last year, Japan celebrated the snake, which is said to bring wisdom and good monetary fortune to businesses. The horse, however, brings leadership, good business partnerships, and instant failure to all weight loss resolutions in the form of this adorable customized roll cake from Tokyo’s renowned Rihga Royal Hotel.

How most Japanese people spend their New Year’s: eating nonstop at home 【Poll】

Krista Rogers
Dec 31, 2013

How will you be spending New Year’s Eve this year? Celebrating with family or friends? Watching a countdown on TV? Sleeping, oblivious to the world and perfectly happy about it? Here’s what Japanese respondents on one online poll said they’re be doing when the ball drops, the clock strikes twelve, and the temple bells are rung 108 times.

McDonald’s Japan serving “American Vintage” burgers starting this January

Michelle Lynn Dinh
Dec 28, 2013

Ah, the good old days! It seems like every generation longs for that time when they were young and all was right with the world. McDonald’s Japan is taking that feeling of nostalgia and cramming it into a hamburger with their freshly announced American Vintage campaign, taking us back in time with 1950’s diner fare, 1970s soul food and 1980s pop culture cuisine.

We cook a Christmas cake in a rice cooker to ring in the holidays

Master Blaster
Dec 23, 2013

When discussing Christmas in Japan it would be remiss not to mention the traditional cake that families and individuals buy during this time of the year. RocketNews24 also purchased a cute Santa cake to please our collective sweet teeth and warm our bellies in the cold winter.

However, it wouldn’t be a RocketNews24 Christmas with cooking that bad boy up in a rice cooker. Heck, if Big Macs or Oreos work, then rice-cooker-cooked Christmas cake should be a grand slam. Unsurprisingly (for us at least) the results were both festively pretty and delicious!

5 reasons Japanese convenience stores rock

Scott R Dixon
Dec 23, 2013

You have probably noticed that we here at RocketNews24 are huge fans of Japanese convenience stores. And if you have ever lived in or visited Japan, odds are you too came to love these amazing places. But what exactly makes Japanese convenience stores so different and special compared to those overseas? Click below to see five reasons why we think these “conbini” totally live up to the hype!

Pizza Hut Japan’s latest promotion gives “golden crust pizza” new meaning

Rachel Tackett
Dec 20, 2013

Though it may not be a traditional holiday dish, pizza is often the perfect entrée for the holiday season. After all, between Christmas and New Years, there’s bound to be an opportunity to throw a party for your friends, and for those who’d rather not slave away in the kitchen for a day, pizza is often the best way to provide food to a group.

Well now Pizza Hut Japan has given us a new reason to party: in its latest promotion, the company is giving away actual gold necklaces worth nearly a thousand dollars each.

Troll your friends with personalized “Made in China” M&M’s this Christmas!

Joan Coello
Dec 19, 2013

We’re all familiar with M&M’s, the colorful candy-coated chocolates, but did you know that you could create your very own M&M’s? Okay, perhaps some of you lucky people have visited M&M’s World and already know about this, but for the rest of us who don’t, YOU CAN CUSTOMIZE M&M’s! You can even print your Twitter ID on it! If you don’t have a Twitter account, that’s perhaps the best reason to get one.

Our reporter Kuzo takes us through the customization process!