Following the enormous success of our cup noodle gourmet experiment, we decided that it was time to give a couple of other cheap and cheerful snacks an image overhaul by turning them into something a little more glamorous. This time around, we opted for Japanese kids’ favourite Umaibō (lit. “delicious stick”), a 10-yen (10 cents) puffed corn snack that’s available in all manner of flavours. With its dry, powdery exterior and rich taste, we couldn’t help thinking that it might go well with chicken or pork, so we decided to use a few in place of the breadcrumb coating for tonkatsu fried pork fillet.
As it turns out, the result was even more umai than we could have possibly imagined.













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