The latest craft beer to hit the market in Japan is so unusual that its release has been limited to 3,000 bottles. Called Hoya Ale, the beer itself sounds innocent enough, but when you find out that Hoya is an edible marine animal commonly known as the sea squirt, you might actually need some liquid courage before guzzling it down.
Burning Man hardly needs an introduction—the annual festival has become so thoroughly ingrained in mass culture that even your boring elderly relatives are complaining about Jack Ü performing. Still, we’d stop short of calling it “mainstream,” even if there were around 70,000 participants this year.
But maybe 70,000 people is too much for you, or maybe you were stuck in boring old Japan while everyone else was having a blast with Skrillex “on the Playa.” If so, we have good news: There’s still time to plan your trip to Japan’s version of Burning Man, Burning Japan!
Unusual poses have been big among young Chinese women over social networks recently. Late last month there was the “touch your belly button with one hand wrapped behind your back” fad. Anyone who could achieve this feat was said to have “good style”. Around the same time there was also the “put as many coins into that little divot in your collar bone” trend.
Now it appears a classic yoga pose is making the rounds. It’s called the Pashchima Namaskarasana or Reverse Prayer Pose. However, on China’s microblogging site Weibo, it’s done with the added challenge of raising your hands as high as they can go; the higher your hands can get the more beautiful you are purported to be.
What, you thought “beauty” was a measure of how others judged your outward appearance and to a lesser extent your personality? No, silly, it’s all about how well you can bend your arms behind your back…
Convenience stories in Asia are known all over the world for actually living up to their name. Whether you need an emergency swimsuit, want to grab pretty much any drink ever made, or just have a hankering for some Evangelion donuts, a nearby conbini will suit your needs.
But sometimes there are items available in conbini that don’t seem to make any sense… and yet people still buy them. Japanese netizens shared their most confusing yet surprisingly useful convenience store finds online, and we have them here for you. Would you ever admit to buying some of these?
As a child I distinctly remember anti-drug campaigns telling me to “Just say no!” and how narcotics would turn my brain into a fried egg rather than a raw one, which I guess meant that cold, transparent and runny is the optimum condition for one’s gray matter.
And after I was released from rehab for the third time, I realized that those messages were largely ineffective. This was because rather than educate about the way drugs work both chemically and socially, they simply resorted to speaking down to the viewer and giving us simple commands that we were expected to blindly obey for some reason.
Looking at the above image to an alcohol abuse PSA from Thailand, you might expect more of the same dogmatic obscurity of days past. However, this ad—as bizarre as it is—is a very persuasive and inspiring message regarding knocking off the booze and getting your life together.
Etsy has become the place for the geeky and talented to sell things to their geeky brethren. Every fandom is represented and you can buy creative and fun merchandise, such as accessories, t-shirts and those DIY items you haven’t found the time to make yourself. There are so many artistic and creative things to buy that it’s really hard to exit out of the page before you find something you really, really want.
This week, we found some gorgeous jewelry that’s perfect for an engagement, marriage, or just the otaku who needs some more bling. It might cost you a pretty penny, but according to thousands of satisfied customers, it’s worth the price.
Among the many superstitions that exist in Japan, fortune telling based on blood type still remains popular. Most profiles of anime and manga characters or celebrities include blood type, and it’s not uncommon for some Japanese to attempt to predict the behavior of others based what kind of blood is coursing through their veins.
But with only four personality types to choose from, that doesn’t leave very much room for variation. That may be one reason why over the years Japan has seen a boom in Western astrology, with many fashion magazines, books, and character items catering to those interested in finding out or showing off what their zodiac sign purportedly says about their personality. In fact, considering the recent release of driving horoscopes by one prefecture’s police department, it seems even government officials are now in on the craze.
If you’re just starting out on the path to your goal of becoming a manga artist, it can be hard to properly visualize how your characters’ head, limbs, and torso should be positioned for a specific pose. Practicing by sketching with a human model is a time-tested way to hone your understanding of how to draw human anatomy and clothing, but it still poses a problem.
See, most art classes don’t feature models for such manga staples as, say, a girl in a sailor suit firing a pistol. An alternative would be to hire a model on your own, but that’s beyond the budget of many artists who’re still in the amateur stage of their artistic endeavors.
But as long as you can scrape together about 2,000 yen (US$16.26), there’s a new website that will supply you with thousands of reference photos to help kick-start your manga dreams.
How well do you know your wagashi (Japanese sweets)? If you’re struggling to put a name to any of the traditional delectables pictured above, there’s a store in Kyoto that can help.
By creating decorative embroidered versions of some of Japan’s most popular confections, Kyoto-based Kyototo is giving us an education in the names and background of the hand-crafted treats that are often seasonal but always delicious. Come with us as we take a look at twelve of the most beautiful wagashi you can find in Japan.
As tricky as the process of adapting a hit anime to live-action can be, in the case of the most popular series, it’s not hard to see why someone would want to try. Even if you can’t please everyone when making the transitions, in the case of something like Attack on Titan, having a huge, solidly cemented fanbase that’s hungry for more content is incredibly attractive to producers.
But not every anime-to-live-action project is based on such an established hit. While creator Akira Hiramoto’s Prison School manga was first published in 2011, its TV anime hasn’t even been on the air for two months yet. Nevertheless, there’s already a live-action television drama in the works, and the first pictures of the cast, in costume, have just been released.
If you have a cat at home, there’s a good chance you’re well aware of the frustrations felines can introduce to owners, like walking all over keyboards or stealing your seat the second you get up. Sure, we forgive them, and we might even find it kind of cute, but eventually the “pranks” get old and we just want to be able to sit down and write the next great novel without having to delete our cats’ helpful additions of “jmmmmmmmmmm;;;;;;;acccccieiei1” every few minutes.
But what’s to be done against the wiles of a determined cat?! Well, you could lock your cat out of the room, but that would just be depressing. Or you could turn to Bessed, a design and manufacturing company that provides consumers with some…unique products. The company recently announced the release of their Neko Pochi Keyboard Cover, which is a keyboard cover designed to hold the weight of a cat over your keyboard so you can type. Now you know what to get all the cat-owners on your holiday gift list!
Back in 2003, the world was introduced to the first Siren, a survival horror video game which told the story of a mysterious secluded village caught between time and space. Like the best games of its genre, the setting played a pivotal role in captivating the player, sucking them into an eerie atmosphere made all the more scary by the tremendously creepy town.
It turns out that the fictional town of Hanuda is based on an actual town in Saitama Prefecture, just north of Tokyo. Life imitates game as a camera crew heads to the abandoned town, just like how a crew did in the third Siren game. Take a look at the footage they captured after the break. If you aren’t too afraid…
Ever wondered what a wedding planned around your favorite video game franchise would look like? Newly married couple Grace and Chris have an answer to that question in the form of the following video taken at their stunning Final Fantasy-themed wedding ceremony filmed in Hawaii!
Ahead of the launch of Mario-themed level-building game Super Mario Maker, video game industry legend Shigeru Miyamoto sat down with veteran game designer Takashi Tezuka to take questions from journalists and show off its features.
Before leaping into the level creation proper, however, Miyamoto took a few minutes to talk about the creative process that is involved in building a Super Mario level, talking his audience through the steps he and his team took when creating the original Super Mario Bros., and explaining why World 1-1 of the game—for many their first ever brush with Mario on Nintendo’s 8-bit system—was built the way it is.
You’ve no doubt cleared this level countless times by now, but you may not have realised the hidden genius and careful planning that went into the positioning of every block, pipe, and pit of doom.
There is no one “official” color that a table tennis table absolutely must be, according to the International Table Tennis Federation handbook. Nevertheless, there was apparently a time, not too long ago —let’s say, at least around the time Rocky was taking on Ivan Dragon—when more or less every table tennis table was an ugly, some might even say “gloomy” or “sinister,” dark green.
Well, that’s how one random Japanese comedian described the green tables in a throwaway comment he made in the late ’80s, which, rumor has it, is the reason most tables you see nowadays are a slightly more cheery blue.
Just about every community in Japan puts on a local festival in the summer, but few are as spectacular as Aomori City’s Nebuta Matsuri. For almost a solid week, gigantic floats topped by lanterns shaped like samurai and dragons are paraded through the streets, accompanied by dancers and musicians.
But while Aomori is one of the largest cities in the largely rural Tohoku region of Japan, its relatively remote location in the northeastern corner of the country’s main island of Honshu means not everyone can make it out to see the festivities in-person. As long as you’ve got an Internet connection, though, you can get a taste of the fun with Google’s awesome Nebuta Matsuri Street View that lets you see the amazing floats even closer-up than spectators standing on the sidewalks the towering works of art are carried by.
Japan is a land with many strange and oddly-shaped everyday items that can be a little hard to identify for Western visitors. But what happens when a travelling Japanese tourist takes along one of these curiosities in their luggage when they embark upon a little trip to Canada?
Well, according to one Twitter user’s ordeal, they might end up getting hauled out of the line at airport security into a side room to “explain” the nature of what Canadian officials took to be… a martial arts weapon?
With the iPhone 6s set to launch on September 9, the current model of iPhone will soon become old news. But if you’re one of those who doesn’t mind not having the newest, shiniest version on the market, you’re sure to be able to find a great deal, as stores try hard to get rid of back stock before herds of Appleheads flock to get their shiny new toy.
Take this au store in Japan, for instance, whose workers were out shaking things up with a special dance in an attempt to advertise their awesome iPhone 6 deals.



















Tokyo Skytree turns pink for the cherry blossom season
Foreign tourists in Japan will get free Shinkansen tickets to promote regional tourism
How to make curry in a rice cooker with zero prep work and no water[Recipe]
Awesome Korean airsoft park lets you live out your urban combat fantasies 【Video】
566 million yen in gold bars donated to Japanese city’s water bureau
First live-action Spy x Family stage play video previews more in-costume cast members【Video】
Van Gogh’s Sunflowers are on permanent display in Tokyo, and here’s where you can find them
Top 100 manga of all time chosen by survey of 150,000 Japanese people
We try roasted horseshoe crab in Thailand, regret our choice yet strangely long for more
Studio Ghibli displays The Boy and the Heron Academy Award Oscar in Japan for a limited time
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
The 10 most annoying things foreign tourists do on Japanese trains, according to locals
Naruto and Converse team up for new line of shinobi sneakers[Photos]
Now is the time to visit one of Tokyo’s best off-the-beaten-path plum blossom gardens
Starbucks Japan unveils new sakura Frappuccino for cherry blossom season 2026
Is Sapporio’s Snow Festival awesome enough to be worth visiting even if you hate the snow? [Pics]
Japan has trams that say “sorry” while they ride around town…but why?
Sakura Totoro is here to get spring started early with adorable pouches and plushies
Poop is in full bloom at the Unko Museums for cherry blossom season
Japan’s newest Shinkansen has no seats…or passengers [Video]
Foreigners accounting for over 80 percent of off-course skiers needing rescue in Japan’s Hokkaido
Super-salty pizza sends six kids to the hospital in Japan, linguistics blamed
Archfiend Hello Kitty appears as Sanrio launches new team-up with Yu-Gi-Oh【Pics】
Take a trip to Japan’s Dododo Land, the most irritating place on Earth
China’s don’t-go-to-Japan warning looks to be affecting tourist crowds on Miyajima
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
First live-action Spy x Family stage play video previews more in-costume cast members【Video】
Van Gogh’s Sunflowers are on permanent display in Tokyo, and here’s where you can find them
Top 100 manga of all time chosen by survey of 150,000 Japanese people
We try roasted horseshoe crab in Thailand, regret our choice yet strangely long for more
Studio Ghibli displays The Boy and the Heron Academy Award Oscar in Japan for a limited time
Naruto and Converse team up for new line of shinobi sneakers[Photos]
Kodomo no Omocha creator draws new manga pages for an unexpected new home
Ikea Japan’s matcha sweets fair is back, and with all-new green tea desserts!
Burning through cash just to throw things away tops list of headaches when moving house in Japan
New way to buy Shinkansen tickets, through messaging app, coming this fall
Japan’s cooling body wipe sheets want to help you beat the heat, but which work and which don’t?
The 10 most annoying things foreign tourists do on Japanese trains, according to locals
Starbucks Japan unveils new Sakura Frappuccino for cherry blossom season 2025
Last chance coming up for amazing east Japan for all-you-can-ride Shinkansen-inclusive train pass