Bringing you yesterday's news from Japan and Asia, today.
You know it’s a cynical sales technique, so you try to be sensible and hold yourself apart, but sometimes commercials really know how to pull the heartstrings. We dare you to watch this spot for a Thai life insurance company and not get a little misty eyed.
In creating the monstrous villains smash-hit manga and anime Attack on Titan, author Hajime Isoyama said that one of the feelings he wanted to convey was the terror of facing an adversary you have no way of communicating with. He hit the mark perfectly, as the Titans’ inability to speak or even meaningfully change their expressions makes them uniquely unnerving foes.
But no matter how big a fan of the series you may be, we human beings, on the other hand, need to be able to talk to one another, which is where this awesome iPhone case, modeled after the swords wielded by Attack on Titans heroes, come into the picture.
It would seem that marketing in Japan is a far cry from the complicated psychological manipulation employed by the ad geniuses of Mad Men. Things, it would seem, are a lot simpler than that for advertising and promotions executives at Japanese firms, ever since someone came upon the brilliant idea of using cutesy anime girls to promote damn near everything.
The huge, innocent eyes and adolescent proportions of the common anime girl apparently trigger something deep in the dark recesses of the brain that makes people lose all rational control, buying up “moe”-promoted goods by the truckload and even making potentially life-endangering decisions like joining the Japan Self Defense Forces.
In a way, small children are scary. Their language skills aren’t fully developed, so you can’t negotiate with them. When they’re angry, their lack of adherence to societal norms means they’re likely to scream at or even bite you. Really, the only thing that keeps them from being paralyzingly frightening is the superior size and strength we have as full-grown adults.
So when we first heard about toddlers practicing judo, which would eventually allow them to use our strength against us, we assumed they must be terrifying. Then we watched this video, and learned that they’re somehow even more adorable as a result of their training in Japanese grappling techniques.
As we’ve said before, Japanese isn’t actually as hard to learn as it’s often made out to be. Unlike English, for example, Japanese follows its own grammatical rules far more rigidly, pronunciation is easy because there is only one variant of each vowel sound to choose from (none of this tomayto/tomahto business), and it’s possible to create entire, perfectly meaningful and valid sentences without uttering a single pronoun or bothering to conjugate a verb.
Nevertheless, the language will not magically seep into you through a desire to speak it alone — you still need to encounter and study it as often as possible. With that in mind, we’d like to present to you the six and a half resources that no dedicated student of the Japanese language should ever be without. Oh, and the good news is some of them are completely free.
Here at RocketNews24 we often cover food whether it’s weird, wonderful, or a waste of money. As such, we often have to take pictures of it. However, since none of us are photographers by trade, we often make do with whatever is lying around, be it iPhone, SLR, or Game Boy Pocket Camera.
We’re not alone either as many a Facebook or Instagram page can be found flooded with images of people’s dinners. However, even though that picture of last night’s pastitsio looks really good to us, how does it actually compare to someone who takes pictures for a living? Has the technology gotten to the point where anyone can make gorgeous food shots, or has it only fueled our own delusions of photographic grandeur? We decided to do a direct comparison using two people and one dish.
A private organization called “GDW Project” opened Twitter account and a Facebook page on Thursday introducing an original anime project from scriptwriter Yu Yamamoto (Mobile Suit Gundam). The anime is related to the J9 anime trilogy, which aired in the early 80’s, and is titled Ginga Jinpū Jinraiger.
The original J9 trilogy included Ginga Senpū Braiger (1981-1982), Ginga Reppū Baxingar (1982-1983), and Ginga Shippū Sasuraiger (1983-1984). Enoki Films licensed the series in English as Cosmo Ranger, Cosmo Runner, and Wonder Six, respectively. Yamamoto wrote the original story for all three.
Japan’s favourite cartoon dog continues his quest for country-wide domination this month with a brand new Snoopy-themed cafe scheduled to open in Oita Prefecture on April 19th. The cafe’s theme fuses Snoopy cartoons and traditional Japanese style, or wa (和). The new venture comes hot on the tails of Snoopy x Japanesque, a collaboration last year that saw the cute line-drawn character from Charles M. Schulz’s comics combined with traditional Japanese artisan works.
Cherry blossom season may now be over in Tokyo, and yes, each year we find ourselves wishing the magnificent pale pink flowers would last longer than a week, but luckily we’ve found a flower-themed video so spectacular, it just might be enough to make us forget the passing of the cherry blossoms.
The video is actually a commercial from Sony advertising their 4K Ultra HD TV, and it features such a massive amount of flowers in an unbelievable array of dazzling colors that you’ll find it hard to believe that the images aren’t computer generated. See the stunning images and colors for yourself in the video below!
When one thinks of exported Japanese food, one tends to imagine sushi, miso, and other dishes that have become so ingrained in the English lexicon that they no longer warrant italics.
One thing you almost definitely don’t consider when thinking about Japanese food is steak. Why would you? Steak is the territory of Western food, often associated specifically with American diners; Which is what makes the New York debut of Ikinari Steak – a Ginza-area chain – so much more surprising.
In Japan, places where people have died are considered bad luck, so unsurprisingly apartments where there has been a suicide, murder, or other death are rented at much cheaper prices than usual due to a lack of demand. However, real estate agencies are seeing a surge in people specifically seeking these kinds of ‘death rooms’. That may sound horribly morbid, but usually it’s not out of a desire to be close to death. Rather, for those who can put aside their culturally-ingrained reservations, it’s a way to save money during tough times.
Reports from Eiga.com News and Bessatsu Shonen Magazine confirm that an exciting new exhibition will open at The Ueno Royal Museum this winter. Fans of the extremely popular manga Attack on Titan will be in for a treat where they can get up and close with some exciting art and other paraphernalia.
I’ve lost count of the number of times I’ve been buying beer, bread, or ice-cream at my local conbini and thought to myself, “If only I could scream a few lines of verse into a microphone without having to leave the building.” In the past, the closest I could ever get to combining convenience store shopping with singing was choosing karaoke booths located immediately next door to a 7-Eleven, but now all that is about to change.
In a special collaboration between Japan’s third-largest convenience store chain FamilyMart and nationwide operator Karaoke Club DAM, a one-of-a-kind conbini x karoke parlour will open its doors on April 17 in Tokyo.
Yes, thanks to Japan you can now shop and sing all in the same place.
The recent news that Denny’s Japan is offering Pikachu pancakes—but only on the kids menu—has some readers, and us too if we’re being honest, pining for Pokémon sweets. While store-bought kits have had less than perfect results, even when they’re for cakes, we are determined to produce cute ones at home!
Thankfully, with this recipe, you can make your own “Peachu” pancakes! Pichu is essentially a baby Pikachu, making it even cuter, right?
Don’t even bother getting up on stage; this kid has just stolen the show.
Three-year-old Zhang Junhao blew audiences away recently with a genuinely impressive performance at a Chinese talent show. After handing the judges the remote control to flick between audio tracks at will, the pint-sized performer showed his skill on the stage, wowing the judges with an array of cute dances before revealing that his dream is to “make people happy.”
After releasing a critical dud last fall with its first major smartwatch release, the Galaxy Gear, Samsung surprised a lot of folks in the industry when it announced an attractive new entrant into the wearable computing category, the Gear Fit, just a few months later.
Thousands of recent college graduates are entering the workforce this week in Japan, and they have done well just to survive the grueling interview process. While most of them are probably content just to have a job lined up at all, a lucky few have already landed their dream job just out of school.
Landing a job in the IT industry is a particularly difficult feat. But if you do manage to score one, you’re guaranteed a high starting salary, at least according to Japanese variety show Akko ni Omakase. This Sunday’s broadcast featured a segment listing the starting salaries for new workers at eight popular IT companies in Japan. How do you think those salaries stack up against one another?
As we’ve talked about before, overtime is pretty common in Japan. At a startling number of companies, it is not considered in the least bit unusual to find staff, who are contracted and only being paid to be there between 8:30 am and 6 pm, still at their desks until 9, 10, or 11 at night. Others may leave the office a little earlier, but are often wrangled into drinking with the boss or entertaining clients until all hours. Others still even work on weekends and, returning home late at night, only see their family while they’re sleeping.
Dutiful partners may grin and bear it when their husband or wife is absent from home for such enormous stretches of time, but kids only speak the truth. Like this little one who, on her father returning home seemingly for the first time in a long time, greeted him like you might a guest or customer to a restaurant…
April is upon us again, which means the start of a new school and work year in Japan. So perhaps it’s fitting that Fuji TV’s morning informational show Nonstop! recently aired a segment about new company employees. But its focus wasn’t on just any new recruits to the workplace…it was about monster recruits! Read on to find out what kinds of unthinkable behavior shocked netizens and made them lament the rude ways of the younger generation.
Starbucks Japan unveils Halloween Frappuccino for 2024, and it’s like drinking a magic spell
Every piece of Hayao Miyazaki’s Ghibli anime concept art to be published in new book series
Starbucks Japan reveals new Halloween goods for 2024, with black cats and a costumed Bearista
Japanese convenience store releases a new bento sandwich, but is it better than a bento rice ball?
Make miniatures of your miniatures with this kit from Mozo
Nintendo made an interactive alarm clock, and it’s awesome in so many ways【Video】
Parasite movie releases free official wallpapers to download as backgrounds for video calls
Studio Ghibli releases new insect whistle necklace from Nausicaä of the Valley of the Wind
Japanese izakaya serves up cheap breakfast…and morning drinks in Tokyo
Starbucks Japan reveals new sakura cherry blossom drinkware range for 2020
Japanese convenience store Family Mart announces abolishment of eat-in spacesStudio Ghibli releases new insect whistle necklace from Nausicaä of the Valley of the Wind
Evangelion creator Hideaki Anno returning to anime with new project for 50-year-old franchise
After 21 years, Harajuku’s famous Lolita fashion and cosplay shop is permanently closing
Japanese government wants to acquire original anime and manga art for creation of national archive
Pizza Hut Japan creates Landmine-type Pizza to celebrate Japan’s dark jirai-kei fashion
“Shibuya is closed for Halloween” – Hachiko to be covered, monitoring towers put up on October 31Japanese izakaya serves up cheap breakfast…and morning drinks in TokyoStarbucks Japan unveils Halloween Frappuccino for 2024, and it’s like drinking a magic spell
Studio Ghibli releases cute new blanket socks for winterJapanese convenience store Family Mart announces abolishment of eat-in spaces
Studio Ghibli releases free-download board game — Here’s how to play it without reading JapaneseStudio Ghibli releases new insect whistle necklace from Nausicaä of the Valley of the Wind
Studio Ghibli lets you cosplay as Howl from Howl’s Moving Castle with cosy anime fashion range
New Hello Kitty McDonald’s Japan Happy Meal toys are here, and Kitty’s sister is part of the set
Starbucks teams up with the oldest of Japan’s Six Ancient Kilns to create a Bizen ware coffee mugEvangelion creator Hideaki Anno returning to anime with new project for 50-year-old franchise
One of Tokyo’s most beautiful gardens gets its own moon for moon-viewing season
Right now is the peak time to go to Tokyo’s most-beautiful-view beer garden【Photos】
Pizza Hut adds a “Guilty Secret” sandwich to its menu for a limited time
McDonald’s new Happy Meals offer up cute and practical Sanrio lifestyle goods
Foreign tourists on Shinkansen bullet train break suitcase etiquette, angering local passengers
[Deleted] Article written for April Fool’s Day 2018
Japanese government to make first change to romanization spelling rules since the 1950s
Foreigner’s request for help in Tokyo makes us sad for the state of society
Ghibli founders Toshio Suzuki and Hayao Miyazaki contribute to Japanese whisky Totoro label design
Doraemon found buried at sea as scene from 1993 anime becomes real life【Photos】
Tokyo’s most famous Starbucks is closed
Princesses, fruits, and blacksmiths: Study reveals the 30 most unusual family names in JapanJapanese convenience store Family Mart announces abolishment of eat-in spaces
Nintendo made an interactive alarm clock, and it’s awesome in so many ways【Video】
Parasite movie releases free official wallpapers to download as backgrounds for video calls
Studio Ghibli releases new insect whistle necklace from Nausicaä of the Valley of the Wind
Japanese izakaya serves up cheap breakfast…and morning drinks in Tokyo
Starbucks Japan reveals new sakura cherry blossom drinkware range for 2020
Hello Kitty visits SoraNews24 HQ! Traditional Mongolian wrestling starts four seconds later
Dove ad slams Japanese beauty ideals, backfires with complaints from public instead
After 21 years, Harajuku’s famous Lolita fashion and cosplay shop is permanently closing
Melon topped with ice cream: two great Hokkaido tastes in one crazily delicious package
10 things you should buy at 7-Eleven in Japan
Clear tonkotsu ramen becomes a cult hit at “Ramen Runway” in Japan
A month and a half later, how is Seiji’s hair doing after his hair transplant surgery?
Pokémon’s Ash Ketchum is crazy strong, can easily carry creatures twice his body weight
