Anime serious famous for its dramatic sound effects and fashionable heroes makes one out of the other with cool and clever artwork trick.
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Subtle spookiness in Shinjuku isn’t promoting anything except fear in all who notice it.
The meat in the 4.9-million Tokyo Roast Beef Burgers and Muffins McDonald’s sold wasn’t quite what people were expecting from their commercials.
After a seven-year self-imposed TV ad suspension, company shows images of relaxed families and offers cute bunny character merchandise.
Hideaki Anno explains his philosophy of personal improvement while the giant robot from his signature series makes a cameo.
Maker of Pocky reminds us that life moves fast, but it’s the slow moments that make it beautiful.
Bulma’s back, with a famous voice actress taking over the role.
Famous musicians, actors and idol group members star in these memorable ads that will make you laugh, cry and want to buy what they’re selling.
The goal of advertising is usually to increase sales, but for Dassai a love of sake, and customers, is more important.
Travel back in time to feudal Japan with an epic new clip featuring music by the Yoshida Brothers.
It’s not every day you get to see cosplayers fronting an ad campaign for one of the annual convention’s main sponsors.
















Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
A Kyoto factory vending machine sells gourmet mystery meals at bargain prices
Hayao Miyazaki gifts autographed Ghibli anime cel to president of France[Photo]
Two food hacks take Japan’s convenience store fried chicken to amazing new sandwich heights
Tokyo teahouse serves up a sakura matcha dessert you won’t find anywhere else
Fading Tokyo – Searching for signs of the Showa era as local neighborhoods evolve[Photos]
Nintendo’s Animal Crossing crosses over into Japanese convenience store cosmetics line[Photos]
Tokyo turns its phone booths into free Wi-Fi hotspots, and here’s how to use them
Want to wear a student uniform to Tokyo Disneyland? Uniform rental shop opens just outside park
Japan Super Budget Dining – What’s the best way to spend 1,000 yen at beef bowl chain Sukiya?
Famous Tokyo cherry blossom spot installs view-blocking screens to fight overcrowding[Video]
Tokyo’s best museum for foreign travelers finally reopens after being closed for four years
Pokémon lacquerware series expands for Year of the Horse with new handcrafted design[Video]
Japan now has a special desk for people who work at home with a pet cat[Photos]
Uniqlo announces new T-shirts for One Piece, Naruto and more for manga publisher’s 100th birthday
Picturesque Tokyo park plays host to millions of flowers and soap bubbles this spring
Tokyo subway and almost all Tokyo train lines now accepting credit card tap payments
Totoro and Calcifer become little light-up lanterns for Ghibli-style excursions or at-home decor
Train station platform ramen store closes its doors on half a century of history in Tokyo
Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
Studio Ghibli releases Catbus pullback keychain that runs like the anime character
Krispy Kreme releases Super Mario doughnuts in Japan for a limited time
Japanese onsen egg maker from 100-yen store Daiso needs to be on your shopping list
Starbucks Japan unveils new sakura cherry blossom collection for hanami season 2026
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Fading Tokyo – Searching for signs of the Showa era as local neighborhoods evolve[Photos]
Nintendo’s Animal Crossing crosses over into Japanese convenience store cosmetics line[Photos]
Tokyo turns its phone booths into free Wi-Fi hotspots, and here’s how to use them
Want to wear a student uniform to Tokyo Disneyland? Uniform rental shop opens just outside park
Japan Super Budget Dining – What’s the best way to spend 1,000 yen at beef bowl chain Sukiya?
We try Muji’s new “communist” suit【Photos】
Tokyo’s best museum for foreign travelers finally reopens after being closed for four years
Department of Magic opens in Japan with cosplay and accessories for wizards and witches
11 different ways to say “father” in Japanese
Japanese masturbatory aid and insect repellent companies collab on a new product
25 different Japanese convenience store sandwiches – What’s inside them?【Photos】
Anime and video game backgrounds now free to download for video conference calls
Taiwanese student creates incredible art with materials others would throw away【Photos】