Anime serious famous for its dramatic sound effects and fashionable heroes makes one out of the other with cool and clever artwork trick.
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Subtle spookiness in Shinjuku isn’t promoting anything except fear in all who notice it.
The meat in the 4.9-million Tokyo Roast Beef Burgers and Muffins McDonald’s sold wasn’t quite what people were expecting from their commercials.
After a seven-year self-imposed TV ad suspension, company shows images of relaxed families and offers cute bunny character merchandise.
Hideaki Anno explains his philosophy of personal improvement while the giant robot from his signature series makes a cameo.
Maker of Pocky reminds us that life moves fast, but it’s the slow moments that make it beautiful.
Bulma’s back, with a famous voice actress taking over the role.
Famous musicians, actors and idol group members star in these memorable ads that will make you laugh, cry and want to buy what they’re selling.
The goal of advertising is usually to increase sales, but for Dassai a love of sake, and customers, is more important.
Travel back in time to feudal Japan with an epic new clip featuring music by the Yoshida Brothers.
It’s not every day you get to see cosplayers fronting an ad campaign for one of the annual convention’s main sponsors.
















7-Eleven Japan’s ramen-cooking robot whipped us up a bowl of noodles【Taste test】
Hello Kitty Choco Egg figures are an adorable trip through three periods of Japanese pop culture【Pics】
Is it rude to sing along at concerts in Japan? We ask a pro musician for his take
Starbucks Japan releases new zodiac chilled cup drink for 2026
Lacquerware supplier to emperor of Japan and Pokémon team up for new tableware
Is this the most relaxing Starbucks in Japan?
Can a dirty butthole make you filthy rich in Japan? We’re starting a New Year’s lottery experiment
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Flying witch fantasies come true at Japan’s cosplay zipline event
Survey reveals Japan’s Generation Z dresses for social media, not for self-expression
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Japan may add Japanese language proficiency, lifestyle classes to permanent foreign resident requirements
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Starbucks on a Shinkansen bullet train platform: 6 tips for using the automated store in Japan
Street Fighter Hadouken Churros to be launched and eaten in Tokyo, Okami pudding on offer too
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Japanese train company is letting fans buy its actual ticket gates for their homes
Tokyo considering law requiring more trash cans following litter increase in heavily touristed area
Nintendo’s Kirby now delivering orders at Kura Sushi restaurants, but not in Japan
Tokyo event lets you travel back in time, for free, to celebrate 100 years since Showa era start
Sanrio theme park in Japan announces plans to expand into a Sanrio resort
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s deadliest food claims more victims, but why do people keep eating it for New Year’s?
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
The top 10 annoying foreign tourist behaviors on trains, as chosen by Japanese people【Survey】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Is this the most relaxing Starbucks in Japan?
Can a dirty butthole make you filthy rich in Japan? We’re starting a New Year’s lottery experiment
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Flying witch fantasies come true at Japan’s cosplay zipline event
Survey reveals Japan’s Generation Z dresses for social media, not for self-expression
New smartphone game lets you date real-life J-pop idols, but shockingly gives them 100 Boyfriends
Japan’s otoshidama tradition of giving kids money at New Year’s gets a social welfare upgrade
More Than a Capsule Stay: Why Solo Travelers Choose “global cabin Yokohama Chinatown”
Japanese Cabinet to officially announce new romanization spelling recommendation next week
Return of Totoro sequel short anime announced for Ghibli Park
Attack on Titan and Monster Hunter team up so you can take down colossal-sized monsters
Japanese dairy sells “kiss-flavored” ice cream, makes us wonder if they’ve ever kissed anyone
Full Screen Mario allows you to play Super Mario Bros. on your computer, create new levels!