I get a twinge of excitement every time I peer into the cooler case at the grocery store in Japan. Not only are there tons of unique, tempting flavors of ice cream and popsicles, you can also find all sorts of tasty frozen entrees, too. The most common are things like dumplings and meatballs, but one Twitter user in Japan recently found something even more substantial, if a little sad to take in: a whole pig wrapped in plastic.
Posted by Casey Baseel (Page 561)
The classical Japanese board game Go is deeply strategic. A single match can last hours, and in the case of top-ranking professionals, days, or even months. But while this complexity makes the game all the more intriguing for adult players, it can also make it intimidating and inaccessible for kids, who often start off playing simplified versions such as Gomoku Narabe or Reversi.
Similarly, Go’s aesthetics of stark black and white stones on a plain wooden board are often seen as pleasingly elegant by adults, but don’t really do much to excite children. So in order to provide a little more visual stimulation, there’s now a Gomoku Narabe set featuring anime’s most famous robot cat, Doraemon.
In Japan, where the market for character-based merchandise is intensely competitive, it’s not always easy to predict what’ll take off. Sure, it was easy to see Hello Kitty and Pikachu coming, since either one could serve as the accompanying illustration for the definition of “adorable” in the dictionary, but who’s going to be the next big star?
There’s a new dark horse entry to the character goods arena, with one company hoping Japanese consumers’ ravenous hunger for all things kawaii will lead them to embrace something so ugly it just might be cute, in the form of T-shirts, notebooks, and purses all featuring the humongous marine bug called the giant isopod.
Recently we took a trip up to Hokkaido, where we enjoyed three of our favorite things: eating delicious seafood, relaxing in a hot spring, and not spending much money on our hotel. Still, we do have one regret, which is that we didn’t get to try the stick-shaped cream puffs called croquant chou, which have taken Japan’s northern island by storm.
Hokkaido is a long way to go just for a dessert, no matter how tempting it may be, though. Thankfully, we don’t have to head all the way back, because a new croquant chou shop just opened up a few blocks away from our office in Tokyo’s Shinjuku.
When I walk into Starbucks and order a drink, I accept that I’m paying for more than just a beverage. Embedded in the price are the costs and economic premiums of a central location, comfy couches, and a relaxing atmosphere, and as a consumer, I’m generally satisfied with what I get for my money.
Still, every now and again the chain rolls out some new type of coffee that seems exorbitantly expensive, and this month’s new addition is a doozy, at 1,850 yen (US$18.30) for a single cup! But hold on, it’s called Geisha coffee? Well in that case, it sounds like a bargain! Time with Japan’s traditional entertainers usually isn’t anywhere near that cheap.
Actually, we’ve got some bad news for hardcore Japanophiles, but it’s also good news for coffee lovers. Geisha refers to the type of beans used, which are some of the rarest in the world.
As technology continues to advance and influence the way we communicate, it’s important for rules of etiquette to evolve along with the devices we use to keep in touch with each other. For example, by now most of us know not to type our emails in all caps and to turn off our cell phones inside movie theaters.
So why is it that we’ve learned to mind our manners in those situations, yet continue to commit the social faux pas of not making our iPhones wear proper underwear? That seems to be the question Bandai asked, and now we have the answer in the form of Hello Kitty panties for smartphones.
Mazda’s Roadster, also known as the Miata and MX-5, hit showrooms in 1989 and became an instant hit. In the years since, though, doomsayers have emerged every time a competing automaker releases a would-be rival, with predictions having been made that the BMW Z3, Porsche Boxter, Mercedes-Benz SLK, Toyota MR-S, Honda S2000, Pontiac Solstice, and Saturn Sky were all going to kill Mazda’s lightweight open sports car.
The three German cars are still around, although now at price points so far above the Roadster’s that they’re really not in competition with the Japanese Mazda. As for those other pretenders to the affordable convertible crown? All dead and buried. The Roadster’s even outlasted some of those companies, as Pontiac and Saturn have both shut down entirely.
With this history of success, it must have been tempting for Mazda to spend all of the Roadster’s 25th anniversary celebration patting itself on the back for a job well done. Instead, the automaker from Hiroshima chose to do fans one better, by unveiling the fourth generation of the world’s best-selling two-seat sports car.
There just doesn’t seem to be any stopping Funasshi, the anthropomorphic pear who serves as unofficial mascot for the city of Funabashi in Chiba Prefecture. Funasshi’s mix of cute looks and hyperactive gyrations have won over fans both in Japan and abroad, and now Japan’s hottest piece of fruit is ready to capitalize on its popularity with a new café in Tokyo’s fashionable Shibuya district.
We decided to pay a visit to the Funa Café on opening day, and couldn’t think of a better RocketNews24 delegate than our very own Mr. Sato, who it turn couldn’t think of a more appropriate outfit than his very own freaky Funasshi cosplay getup.
Whenever I fly back to L.A., I have a standard ritual I go through. I make sure to get to Narita Airport well ahead of my departure time, check in for my flight, and have a beer or two before take-off. This gets me nice and sleepy, and I usually doze off shortly after we reach our cruising altitude, waking up several hours closer to home.
Since I fly coach, there’s a convenience store inside the terminal where I procure my supplies in canned form. Should I ever find myself with a Qantas business class ticket, though, it’s good to know that the Australian carrier’s business longue not only has draft Asahi, but that it’s perfectly poured by an awesome beer-dispensing machine.
With Japan’s relatively lenient attitudes towards sex and violence in cartoons, you might get the impression that the whole society has come to a consensus that anime artists can draw whatever they like. That’s not always the case, though, and in recent years a string of crimes committed by individuals with an obsessive love for animation and comics has rekindled the debate about how much, if any, legal control should be placed on anime content.
It’s no shock that a former manga artist and adult video director has spoken out in opposition to such regulation. What is surprising, though, is his pick for the creator of the most detrimental anime: Studio Ghibli co-founder Hayao Miyazaki.
On every month that has 31 days, if you go into a Baskin Robbins in Japan (where the chain is more commonly known simply as “Thirty-One”), you can get a 31-percent discount on double and triple scoop orders of ice cream. Sadly, with only 30 days in September, your next chance to indulge your sweet tooth on the cheap won’t come until October 31.
As long as you’re willing to pay regular price, though, you won’t have to wait nearly so long to try out their cool Halloween treats, which go on sale this month.
Studio Ghibli seems to be spiraling into a pretty deep identity crisis, with producer Toshio Suzuki murmuring about closing up shop. The question seems to be, can the studio continue making movies at an almost yearly pace, while delivering the quality that’s become as much of a Ghibli trademark as its Totoro silhouette, without a leading visionary like the now-retired Hayao Miyazaki?
Some anime fans had hoped that Hiromasa Yonebayashi, director of 2010’s The Secret World of Arrietty, would fill that role, but his second project. When Marnie Was There, hasn’t universally enchanted audiences during its theatrical release. So if Yonebayashi isn’t the next Miyazaki, then who is?
Definitely not the legendary Hayao’s own son, Goro, and by the younger Miyazaki’s own admission, no less.
For years, the conventional wisdom was that Japan was only interested in dainty, mild desserts with Japanese roots. That myth was shattered, though, when companies like Krispy Kreme came into the market and found instant success selling sweets that are unabashedly, well, sweet.
There’s more to Krispy Kreme’s popularity in Japan than the universal appeal of a flavorful donut, though. The North Carolina-based donut company has adapted to the local practice of special seasonal treats, and is getting ready for Halloween early with the release this month of its Krispy Skremes lineup.
We recently celebrated Instant Ramen Day, marking 56 years since the very first packs of easy-to-cook noodles appeared in Japan. Not every anniversary that comes at this time of year is so lighthearted though. On September 1, 1923, the Great Kanto Earthquake struck the Tokyo area, resulting in the death or disappearance of some 140,000 people.
Out of respect to the fallen and concern for the living, in 1960 the Japanese government designated September 1 as Disaster Preparedness Day, and this year we put together a disaster kit assembled from items you can easily procure at the 100-yen store.
With the calendar now flipped to September, we’ve got to sadly admit that summer is winding down. Japanese society is always in tune with the changing of the seasons, and as autumn starts you’ll see fashionable Tokyoites sporting their fall coats, nature lovers heading for the mountains to appreciate the changing leaves, and Starbucks rolling out seasonal drinks like its new Caramel and Pudding Frappuccino and Shaken Caramel Custard and Espresso.
In the early hours of the morning on August 20, Hiroshima City was hit by severe thunderstorms. As the downpour continued, the ground gave way in the Asanami and Asakita Wards, triggering landslides that have caused the deaths of dozens of residents.
With the storm finally passed and clean-up projects beginning, we visited the disaster site where we saw just how long the road to recovery is going to be.
Last year, on one of our many Tokyo foraging expeditions for weird and cute toys, we picked up a selection of Doggy Bread straps. At least, we think we did. Honestly, the idea of little figures of cute dogs wrapped in baked goods is so simultaneously appealing and weird that we’re not sure it wasn’t some bizarre dream caused by falling asleep while fighting off a hot dog craving.
Not only is Doggy Bread real, though, it’s back! We recently stumbled across the newest series of these adorably strange toys and came away with two new plastic pets: a sweet bean bread pug and a Pomeranian cutlet sandwich.
Maybe it’s a result of having lived in one too many apartments with a cramped kitchen, or just a desire to reduce the number of dishes I need to wash, but I’ve never really understood the point of tabletop egg cups. I can’t imagine eating hard-boiled eggs frequently enough, or giving them such prominent billing in my diet, that I’d need to go out and buy specialized kitchenware for them.
I find myself warming to the idea, though, now that someone’s designed egg cups in a way that lets tiny edible sumo wrestlers grace your table.
August 25 is Instant Ramen Day in Japan, in commemoration of the day back in 1958 when Nissin unveiled Chicken Ramen, the very first instant version of the country’s favorite noodle dish. In celebration, we were going to chow down on some instant ramen, but since we do that all the time anyway, somehow a bowl of plain ramen didn’t seem quite special enough.
So instead, we drew on our love of anime, world travel, and the simple joy of not sweating profusely to come up with four recipes to spruce up instant ramen, specially tailored to be simple enough for anyone whose cooking skills mean their home is always well-stocked with the stuff.


















Universal Studios Japan is giving Frieren anime fans the chance to make unforgettable memories.
New Japanese overnight train coming to connect Tokyo with Tohoku in sleep-travel style
Tokyo’s life-size Gundam is getting a new look before its end-of-summer removal
Japan now has “edible cat fur” for people who really love felines
7-Eleven’s new green tea rice ball and sweets are only available in Japan’s top tea-growing area
Sanrio Hotel Floria isn’t actually a hotel, but it’s still a must visit for fans traveling in Tokyo
300-tonne hose washes up on Japanese shore
7-Eleven Japan has a new Creamy Iced Cafe Latte that’s a hit on social media
Japanese university welcomes birth of baby deer on campus, president waives entrance exam[Videos]
Mos Burger adds Kandy Tea Milk to the menu and Japanese social media is here for it
East Japan Railway announces plans to abolish magnetic-strip tickets
New Square Enix Cafe reveals Final Fantasy, Dragon Quest, Nier, and Fullmetal Alchemist menu items
Japan’s cheap beef bowl chain goes upscale with Matsuya Premium, but is it worth the higher price?
Family Mart commits “reverse fraud” in new Giant All-Star Festival, and we couldn’t be happier
New Tokyo sweets shop offers 648 different mochi ice cream dumpling combinations
7-Eleven Japan joins the craze for Korean Gamja Cheese Balls
Shakey’s Japan creates matcha mochi, Kyoto fish, and Kansai Chili Con Carne pizzas
Anne Hathaway creates PR frenzy in Japan after mentioning Tottori in Devil Wears Prada interview
Kanji ice cream becomes a sell-out hit in Japan
Uniqlo reveals third round of massive 100-year-anniversary manga T-shirts for Jump’s Shueisha
Even at twice regular Daiso price, this handy item is still great for summer travel in Japan
New official Ghibli anime food cookbook will teach you how to make Ponyo’s ramen and more
Tokyo’s life-size Gundam anime mecha statue will be removed this summer
Japanese convenience store Lawson launches new “mini supermarket” chain, L Minimart
Japan’s real-world Pokémon hot spring’s first photos are here![Photos]
Kyoto public junior high school becomes first in Japan with a hoodie school uniform
Japanese convenience store shows us how to dress for the rainy season
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Sanrio Hotel Floria isn’t actually a hotel, but it’s still a must visit for fans traveling in Tokyo
300-tonne hose washes up on Japanese shore
7-Eleven Japan has a new Creamy Iced Cafe Latte that’s a hit on social media
Japanese university welcomes birth of baby deer on campus, president waives entrance exam[Videos]
Mos Burger adds Kandy Tea Milk to the menu and Japanese social media is here for it
When is miso ramen not miso ramen? When it’s the new ramen at one of Japan’s top beef bowl chains
Super Mario Galaxy Happy Meal toys now available at McDonald’s Japan
Two of Kyoto’s famous temples tackle streetside trash with solar-powered trash cans
7-Eleven Japan releases new “mix-and-drink” matcha latte… that comes with a risk of choking
7-Eleven Japan joins the craze for Korean Gamja Cheese Balls
Pachinko machines get new life and become big hit in Japanese assisted care facility
Lawson transforms convenience store food with massive katsu burger and an insane curry bread
New Square Enix Cafe reveals Final Fantasy, Dragon Quest, Nier, and Fullmetal Alchemist menu items
East Japan Railway announces plans to abolish magnetic-strip tickets