Fans are speculating about the campaign offers and freebies they’ll receive during the new burger campaign.
marketing (Page 12)
“Gosh darn it, Hanako, is that the Kamehameha or the Amakakeru Ryu no Hirameki they’re practicing this time?”
It’s not every day you get to see cosplayers fronting an ad campaign for one of the annual convention’s main sponsors.
Characters from Mary and the Witch’s Flower team up with prominent brands for a spectacular promotional campaign.
One of Japan’s most distinctive flavours is blended into a McDonald’s milkshake for a limited time.
Each of the locally-themed designs will be limited for sale in different regions of the country.
Warner Brothers Japan’s ad campaign for the new Wonder Woman movie sparks controversy on the Japanese Internet.
Written entirely in Japanese and without any English text, foreign visitors are wondering what on earth these ads mean.
Because nothing catches people’s attention like a crowd of spiky-haired students strutting around en masse.
There’s even a scent-filled 4-D promotional movie being screened to coincide with the new burger’s release.
The Mayor of Beppu is delivering on his promise of a hot spring amusement park with tickets, fireworks and home-delivered onsen water for patrons.
Passengers say they’ve been trying to hold in their laughter after laying eyes on this unforgettable image.
The new limited-edition release surprised everyone when it appeared virtually unannounced around the country today.
The mayor who pledged to create an onsen amusement park if his video received a million views now has another message for the public.
This crazy parody of the original video clip centres around the length of this man’s cheesy stick.
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New official Ghibli anime food cookbook will teach you how to make Ponyo’s ramen and more
Uniqlo reveals third round of massive 100-year-anniversary manga T-shirts for Jump’s Shueisha
Krispy Kreme releases a new Doughwich… at only one store in Japan
Extra-cute Sea Animal crepes come to Japan’s cafe chain born from a sweet fashion brand
Pokémon Center Mega Tokyo to remain closed for the summer following stabbing incident
What’s up with the Ghibli Park photo and video ban?
And now, a crazy-looking way to stay cool this summer, from Japan’s crazy gadget company
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Japan’s real-world Pokémon hot spring’s first photos are here![Photos]- Japanese convenience store Lawson launches new “mini supermarket” chain, L Minimart
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- What’s up with the Ghibli Park photo and video ban?
Japan’s adorable pudding chick becomes a transit card mascot
The Japan Burger Championship 2026 in Yokohama next month is the ultimate battle of the beef
Mr. Sato takes a walk on Tokyo’s American-style street to get some American/Japanese ice cream
Sushi Pizza surprises diners in one of the best food destinations in Japan
Pikachu cakes and other adorable Pokémon 30th anniversary food coming to Tokyo luxury hotel
Starbucks Japan has a problem with its sell-out breakfast that might annoy solo diners
Monthly
Tokyo’s life-size Gundam anime mecha statue will be removed this summer
The average age of Japan’s hikikomori shut-ins is getting older, survey shows
Ichiraku Ramen-inspired ramen sets from Naruto anime pay homage to Naruto, Sasuke, and Sakura
Kanji ice cream becomes a sell-out hit in Japan
Japan now has gyoza doughnuts, and they taste like no other doughnut we’ve tried before- Japan’s real-world Pokémon hot spring’s first photos are here![Photos]
- Japanese convenience store Lawson launches new “mini supermarket” chain, L Minimart
Japan has a new cute and clever sunblock for cat lovers
Japan enters Golden Week vacation period, survey shows one in three plan to ride it out at home
Tokyo’s new extra-expensive ramen restaurant is dividing opinions, so we tried a bowl
Yearly
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
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Official Spirited Away cookbook teaches how to make food from the Ghibli anime classic
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