Morinaga

Japan’s favourite whisky and chocolate pairing just got even bigger

“Twig” chocolate is a great partner for whisky, but what happens when it becomes a full-on branch?

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Kraft fuses cheese with Japanese dessert ingredients for something very different

The only question is whether it’s even cheese any more.

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Japanese convenience store ice cream wins gold for reporter at the Tokyo Olympics

“Best convenience store ice cream” unites people of all nationalities.

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Popular snack Ottotto celebrates upcoming Pokémon game with special Pokémon-shaped crackers

“Catch ’em all” in an online Pokédex, plus win special prizes!

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We test Japanese sweets company’s claim: can one ingredient change pancakes from fluffy to chewy?

This tip will help you to perfect your pancakes, whichever way you prefer them!

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Experience the cherry blossoms early this year with AR flower art and Morinaga foods

A popular digital art exhibition arrives in the palm of your hand this year!

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The Mister Donut Ice Bar: “When donuts become ice cream”

This unassuming bar is a big moment in ice-creamology.

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Japanese gamer supplement drink gets sequel with in Jelly Game Booster Ver. 2.0

Feedback from e-sport pros leads to reworked recipe for video gaming success.

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New tomato yoghurt divides opinions in Japan

Aimed to please tomato lovers, but what about yoghurt lovers?

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Steamed bun pancakes are this year’s must-try sweet

Only available in Japan for a limited time.

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Hi-Chew releases new Japanese School Lunch flavor to stimulate appetites and nostalgia

An appeal to literally old-school cravings.

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How to make a McDonald’s Ramune milkshake at home

This recipe is even better than the new McShake, with much more of that distinctive Japanese flavour. 

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McDonald’s captures the sweet flavour of Japan with new Ramune milkshake

The Japanese soda with a glass marble steps out as a McShake for a limited time.

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Japan now has drinkable gamer fuel gelatin, so let’s see if it can power us up【Taste test】

Game Booster promises to replenish energy for smartphone, PC, and console gamers.

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“Drinkable soft serve ice cream” in bottles to go on sale in Japan

A brilliant idea and suddenly the only thing we want to drink.

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Beloved Japanese paper craft wizard turns cookie box into a gorgeous sculpture

Once you’re done with your cookies, you can always take a knife to the box and turn it into a beautiful clock tower.

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Ever struggled to get the last piece of confectionery out of a packet? Twitter may have the key

Japanese Twitter user’s methods work just as well (or not) with Hi-Chew as with any other kind of recalcitrant sweet or candy.

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Japan creates pancake pudding, simultaneously hits two comfort food bullseyes

Clever container even has its own self-contained maple syrup serving.

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New anime film from former Studio Ghibli director takes over ads and packaging at the supermarket

Characters from Mary and the Witch’s Flower team up with prominent brands for a spectacular promotional campaign.

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New McFlurry from McDonald’s Japan offers swirls of caramel to make you dizzy with sweetness

What’s sweeter than  caramel? Soft serve ice cream mixed with caramel!

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