MOS
We find out if this is the best way to introduce Mac ‘n’ Cheese virgins to the delights of the unfamiliar western dish.
The home-grown Japanese fast food chain adds cute and functional items to their lucky bag this year.
With a choice of meat or soy patty fillings, vegetarians and meat lovers alike will fall in love this healthy fast food option.
Popular Japanese fast food chain Mos Burger has opened a new restaurant that serves gourmet meals, alcohol and a special vegetarian burger made from a whole tomato.
MOS (Mountain Ocean, Sun) Food Services announced on the 18th that it would open all 1,400 of its MOS Burger outlets at 7:00 a.m. by the end of the year. The hamburger chain already operates 430 of its stores from that early hour and plans to progressively open the remainder at that time. McDonald’s Japan had been aggressive in the breakfast space with its “Morning Mac” campaign, and MOS Burger’s move is expected to intensify competition. At a press conference MOS President and CEO Atsushi Sakurada explained that the number of people eating breakfast out was increasing, especially among the elderly and working women, adding, “Change in the morning person market is accelerating. I want to strengthen our preparedness.”
Could this mean additional woes for an already troubled McDonald’s Japan?
MOST POPULAR
Now
Downloads of 39-year-old Guns N’ Roses song increase 12,166 percent thanks to Gundam
A look back on 40 years of Japanese schools banning stuff
A spotlight on Japanese singles figure skating: Jumping into the 2026 Olympics【Pt. II】
Take a trip to Japan’s Dododo Land, the most irritating place on Earth
Tokyo Station staff share their top 10 favorite ekiben
Japan’s most competitive neighboring prefectures are revealed in a recent survey
Sexy Japanese actress strokes turtle head in tourism promotion video drawing complaints【Video】
The ancient Japanese textile craft made with jagged fingernails
7-Eleven Japan sells freshly baked pizzas…but are they any good?
All Tokyo public high schools abolish rules forcing students to dye non-black hair, underwear color regs
Weekly
Is China’s don’t-go-to-Japan warning affecting the lines at a popular Tokyo gyukatsu restaurant?
Three beautiful places to see Japan’s plum blossoms after starting your day in downtown Tokyo
Cherry blossom forecasts map shows Japan’s OTHER sakura season is starting right now
Yokai are descending upon Tokyo this spring in the latest immersive art experience
New Studio Ghibli stamps leave an impression on your stationery…and your heart
Japanese women sound off on their minimum height requirements for a husband【Survey】
Huge Evangelion Unit-01 head appearing in lights in Japan to celebrate anime’s 30th anniversary
Kyoto planning surprise late-night inspections of Airbnb-style rentals to fight overtourism- Downloads of 39-year-old Guns N’ Roses song increase 12,166 percent thanks to Gundam
Family Mart releases huge range of cute sweets for Cat Day in Japan
Monthly
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Japan releases first official sakura cherry blossom forecast for 2026
Archfiend Hello Kitty appears as Sanrio launches new team-up with Yu-Gi-Oh【Pics】
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
China’s don’t-go-to-Japan warning looks to be affecting tourist crowds on Miyajima
Our 52-year-old pole dancing reporter shares his tips for achieving your New Year’s exercise goal- Is China’s don’t-go-to-Japan warning affecting the lines at a popular Tokyo gyukatsu restaurant?
10 times to avoid traveling in Japan in 2026
Studio Ghibli releases new “komorebi” plush toys from Princess Mononoke and Spirited Away- Yokai are descending upon Tokyo this spring in the latest immersive art experience
Yearly
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo- Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
RECOMMENDED STORIES
Japan’s most competitive neighboring prefectures are revealed in a recent survey
Sexy Japanese actress strokes turtle head in tourism promotion video drawing complaints【Video】
The ancient Japanese textile craft made with jagged fingernails
7-Eleven Japan sells freshly baked pizzas…but are they any good?
All Tokyo public high schools abolish rules forcing students to dye non-black hair, underwear color regs
Awesome website allows you to make your own Dragon Ball character, battle other fighters
How should you use the small hiroen in a Japanese ryokan hotel room?
Top 100 manga of all time chosen by survey of 150,000 Japanese people
Japan manners debate: Is it OK to put a Mister Donut donut back on the shelf after taking it?
Family Mart releases huge range of cute sweets for Cat Day in Japan
Japanese lingerie brand brings out line of Sanrio anime bra sets for girls with smaller busts
Perfectly recreated 1960s Japanese apartment lets museum visitors go back to mid-Showa era【Pics】
Tokyo cafe staffed by robots piloted by paralyzed and otherwise housebound people
-
