Bringing you yesterday's news from Japan and Asia, today.
McDonald’s (Page 23)
In the world of fast food, it often seems like the name of the game is “innovate or die.” Though you’d think that two buns, lettuce, tomato, onions, and a hamburger patty would be enough, McDonald’s Japan introduces new sandwiches faster than we can count them.
In fact, next Friday, the fast food chain will release a new sandwich called the “McToast.” But wait a second, look at that picture. Isn’t it just two inverted buns, cheese, and ham? And, hey, doesn’t it look kind of…familiar?
Poor Ronald McDonald (known as “Donald” in Japan). He got all dressed up in his floppy red shoes and white makeup, put on his biggest smile, and marched down to a McDonald’s restaurant for a meet and greet, only to find that not a single child showed up to see him. And now, the people of the Internet are laughing at his tired, worn out expression.
Fall in Japan is a very special time of year. The leaves go from green to a plethora of gorgeous colors, the hellish summer heat and constant cacophony of cicadas finally relent, and the legendary McDonald’s Tsukimi Burger becomes available to stuff into your eager face by the sack full. This year, fall is even more special, as McDonald’s is expanding the Tsukimi Burger lineup to four different delicious sandwiches. Be still, my tightening arteries!
Officially called, “Stunning Black and White Fortress,” this pair of burgers, one white and one black, is being sold for a limited time only at McDonald’s in Taiwan. The name alone made our reporter want to try this duo, but how would these unnaturally colored burgers taste?
The dust has settled and a week has already passed since we saw the last of the Quarter Pounder Jewelry Series, McDonald’s Japan’s trio of luxury burgers. We had a lot of fun trying out truffle sauce, spicy chorizo, and rings of golden pineapple and enjoyed the experience, like most had, in spite of the high prices.
But many commenters from around the world who gazed upon these special Quarter Pounders couldn’t help but shake the fact that it appeared as if the packing was what took up most of the money. Japanese website Byokan Sunday was one such observer and decided to break down the cost of luxurious Jewelry Series’ bags and boxes to see how much of the ten dollar price tag went into making them.
If you were asked to think of the most loved fast food restaurant in the world, surely it would have to be the big M. After all, it is a place that, regardless of age and status, anyone can relax in the laid back atmosphere and indulge themselves in guilty fast-food pleasures.
In the Philippines there is one style of McDonald’s that arguably defies all traditional views of what a Mickey D’s represents. Its unique point lies in the fact that it is just like a food stall you’re likely to come across walking down your local street, and you won’t find a single hamburger or carton of fries on the menu.
On 20 July, McDonald’s Japan released their third and final luxury Quarter Pounder Jewelry Series burger, the Quarter Pounder Ruby Spark. Like the Black Diamond and Gold Ring that came before it, the Ruby Spark sold for the exorbitant amount of 1,000 yen (US$10).
The Ruby Spark’s special premium ingredient was a few slices of chorizo developed specifically for this sandwich. As customers started devouring the one-day-only sandwich and took to the net to voice their opinions, public sentiment was unusually divided straight down the middle with a balance of comments declaring it “perfect” and “not good enough.”
Curious at how polarizing one burger can be, we sent a reporter to check one out.
McDonald’s Japan last weekend introduced the first in its limited-time lineup of luxury quarter pounders with the 1,000 yen (US$10) “Black Diamond,” which features truffle shavings and thick-cut bacon.
Some McDonald’s locations, apparently unconvinced their usual clientele would spring for the exorbitantly-priced burger, decided to go above and beyond by offering a special seat for anyone who ordered the menu item.
McDonald’s Japan recently announced a new line of high-class Quarter Pounders that cost nearly ten bucks. Marketed as the “Jewelry series,” they come with premium ingredients such as truffle sauce, pineapple, or chorizo and each burger will only be available for one day in Japan. The first of the series, the Quarter Pounder Gold Ring, will be served up in a special “jewelry box” on July 6. If you live in Japan, hurry on over to your nearest McDonald’s, this ultra limited edition Quarter Pounder is only available today.
Fast food is supposed to be just that, food that gets into your mouth as fast as possible. Since it’s made so quickly and the price is inexpensive, it’s generally understood that the quality won’t be anything to write home about. However, McDonald’s Japan recently unveiled the Quarter Pounder Jewelry series of premium high-class burgers, laughing at your conventional definition of fast food. But at 1,000 yen (US$9.93) without fries or soda, and including quality ingredients such as truffle sauce, pineapple, or chorizo, these fancy burgers are unusual menu items for a fast food chain. Let’s take a look at what makes these quarter pounders so special…and expensive.
For those of us born without trust funds, there will be precious few purchasing decisions in life where cost is no object. As a result, it’s important to take advantage of, and savor, that rare opportunity to purchase the very top of the line, whether it takes the form of preferred parking or double-ply toilet paper.
Or, as it did for us at RocketNews24 recently, McDonald’s most expensive Quarter Pounders ever.
McDonald’s Japan is getting fresh with us this summer, and they’re not even waiting ‘til noon.
Everyone knows the famous golden arches of McDonald’s. Wherever you go in the world, you can be sure you’ll spot that big yellow M, calling out to you with promises of juicy burgers, greasy fries, and gallons of soda pop.
But did you know that somewhere out there is a lone blue M? That’s right, blue!
There’s something quite wonderful about the humble french fry. That combination of starch and grease, the crunchy outside and fluffy inside; it stimulates something deep in our reptile brains to create a tuber-induced euphoria. We could easily plow into and finish a new Mega Potato in one sitting; that’s child’s play. But there must be some upper limit to the amount of golden, crisp french fries one single human being can eat at one time, right? Right?!
McDonald’s Japan’s returning limited-edition Mega Potato side is so frighteningly large it ought to come with graphic warning photos of what happens to people who make a habit of eating it, like cigarette packs in the West.
The reintroduced Mega Potato is equivalent to two orders of large fries and comes in a container so comically huge you could just stick your face directly into it like a pig at a trough, if that’s your thing. Or you could share it with “friends” or something, like anyone actually has that in mind when ordering one of these.
Earlier this week, we reported on a rumor that suggested McDonald’s Japan would be bringing back the “Mega Potato,” which packs in double the French fries in one container…two large orders of fries in one container to be exact. Well folks, the Mega Potato is finally here (if “here” means Japan for you).
According to rumors on a 2ch thread and “confirmed” by a current “McDonald’s employee,” the Mega Potato is coming back to Japan and it’s just as awesome as the name implies. Consisting of the equivalent of two large orders of fries, the Mega Potato is said to arrive in a specially made doublewide vessel on May 17.
In our continuing endeavor to visit McDonald’s restaurants around the world we sample the unique regional offerings the international chain creates to appease the locals and delight tourists.
This time RocketNews24 sent a reporter to a McDonald’s in the Philippines to sample one of their localized combos centered by a heap of McSpaghetti. The following is their report.
As we have been monitoring the peculiar efforts that make up McDonald’s Japan’s marketing it seemed as if the fast food chain could do no right (with the exception of the spectacular fries holder). However, their upcoming campaign looks like something everyone can get behind: an all-day breakfast menu!
Well, one sandwich at least.
After our recent report on the April 24 release of the McDonald’s hands-free “potato holder,” we headed out and grabbed one for a test run. Available for free with all large-size value sets, these plastic holders are only around for a limited time! But, with no car, how could we possibly do justice to the hands-free design, good for eating-on-the-go? That’s when we spotted our pink mama-chari (mama-chariot, a style of bicycle popular with mums in Japan) leaning against the wall of our driveway. With no shame whatsoever, Minoru, our test rider for the day, popped the plastic potato packet into the drink holder on the bicycle, inserted the large serving of fries and set off for a culinary trip around the block. Would they survive? Or would they fall? And how would our rider hold up?
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[Deleted] Article written for April Fool’s Day 2018
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