There’s no better Sanrio star for this job than the golden retriever who’s named after custard.
custard
Our reporter samples Sendai’s most popular food souvenir for the first time and is overcome by emotion.
We unravel the true nature of the mysterious new flavor of Konnyaku Batake jelly that has our brains and our tongues in a twist.









Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Man bites woman at cherry blossom park in Japan, dies shortly after
How to take your home ramen to the next level by making your own chashu pork in a frying pan
Famous koi ponds overwhelmed with tourists throwing thousands of coins in them
New Japanese KitKats come in sakura flavour, with poetic symbolism for success
New 7-Eleven sandwich goes viral in Japan, but is it everything it’s cracked up to be?
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Peanuts and Coke becomes a viral hit in Japan, but is it a trend worth joining?
Animal Crossing plushie pouch towels and cozy socks show up at Family Mart convenience stores
Mikado Coffee is a 76-year-old coffee chain with a major celebrity connection
Pokémon lacquerware series expands for Year of the Horse with new handcrafted design[Video]
Starbucks Japan closing only Shinkansen platform branch for popularity-triggered renovations
Two food hacks take Japan’s convenience store fried chicken to amazing new sandwich heights
Tokyo’s best museum for foreign travelers finally reopens after being closed for four years
Totoro Fund line of beautiful artwork and apparel lets you help the real-world Totoro Forest
Fading Tokyo – Searching for signs of the Showa era as local neighborhoods evolve[Photos]
You can assemble a well-balanced team of Pokémon, them eat them, thanks to Japanese cake chain
Tokyo turns its phone booths into free Wi-Fi hotspots, and here’s how to use them
Japan now has a special desk for people who work at home with a pet cat[Photos]
Famous Tokyo cherry blossom spot installs view-blocking screens to fight overcrowding[Video]
Uniqlo announces new T-shirts for One Piece, Naruto and more for manga publisher’s 100th birthday
Train station platform ramen store closes its doors on half a century of history in Tokyo
Starbucks Japan releases new My Fruit³ Frappuccino at only 34 stores around the country
Studio Ghibli releases Catbus pullback keychain that runs like the anime character
Krispy Kreme releases Super Mario doughnuts in Japan for a limited time
Japanese onsen egg maker from 100-yen store Daiso needs to be on your shopping list
Nine great places to see spring flowers in Japan, as chosen by travelers (with almost no sakura)
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
New 7-Eleven sandwich goes viral in Japan, but is it everything it’s cracked up to be?
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Peanuts and Coke becomes a viral hit in Japan, but is it a trend worth joining?
Animal Crossing plushie pouch towels and cozy socks show up at Family Mart convenience stores
Mikado Coffee is a 76-year-old coffee chain with a major celebrity connection
This overlooked neighborhood east of Tokyo is awesome in many ways, left us with just one regret
Mist descends upon Japan’s “Killing Stone” after ceremony to appease nine-tailed fox spirit
Brand-new Pokémon manhole covers coming to Japan’s snowy Hokkaido Prefecture!
Tokyo’s “commuter boat” is an awesome hidden way to see the city from the water for dirt-cheap
Licca-chan dolls released in North America for first time in nearly 60 years