Taking control of your hair color is nothing for a magical girl to get embarrassed about, after all.
fashion (Page 39)
Designers’ hard work lets you feel better than ever before while doing absolutely nothing.
Still riding the Halloween high, our guy gets his biggest dream realized in the most rockin’ way.
This is your one chance to enter something of Mune Pharmaceutical’s, rather than the other way around.
Side characters Sailors Uranus and Neptune take center stage for new bra and pantie set designed with the wearer’s comfort in mind.
Whether you’re going completely old school or just want a touch of swordsman chic, Japanese fashion label Trove has you covered.
Our in-house bargain beauty buff has found yet another method to upgrade his locks. How shiny can a 100-yen camellia oil brush make your hair?
One day he’s simply walking around Tokyo and the next he’s the darling of the Paris fashion world.
Times are changing, and Japan’s younger generation now favors practicality over formality when it comes to work fashion.
Three different styles, multiple, materials, and five different colors let you customize your look for cleaning your techno-dwelling.
Sailor Moon’s anniversary goods continue: accessory maker Casselini brings us Moon Crystal Power-packed charms, clips and caps
Tokyo is a magnet for the fashion-conscious crowd but none of them are as fashion-forward as 15-year-old Hikaru.
Norastyle’s new leaflet has the fall and winter looks that all farming fashionistas will want to sport. Agriculture never looked so attractive!
Three different panty designs that are as stylish as they are functional.


















Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
How to find a lost cat: Unique method from Japan proves to be surprisingly effective
Majority of Japanese men say they feel some discomfort seeing female janitors in men’s restrooms
How to get your money’s worth at an all-you-can-eat crepe challenge in Japan
Dragon Quest Slime toys appear at McDonald’s Japan in crossover with Grimace and pals【Video】
We visit the 24-hour male-only sauna just outside of Hakata Station and ponder a strange sight
Japanese Cabinet to officially announce new romanization spelling recommendation next week
More people in Japan quit sending New Year’s cards and many have started to regret it
Studio Ghibli announces new anime short in production, now recruiting staff to make it
More Shinkansen trains being added to Japan’s “golden route” to meet traveler demand
Japanese avoiding domestic travel as foreign tourists increase, possibly creating vicious cycle
Street Fighter Hadouken Churros to be launched and eaten in Tokyo, Okami pudding on offer too
Japanese man who didn’t know how banks work defrauded out of 21 million yen
Japanese woman mistaken for bear
This hot springs town in Japan sets fire across a mountain every winter in a beautiful tradition
Tokyo considering law requiring more trash cans following litter increase in heavily touristed area
Gundam and Reebok team up for new GQuuuuuuX Pumps【Photos】
Return of Totoro sequel short anime announced for Ghibli Park
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan unveils new Christmas goods and a rhinestone tumbler that costs 19,500 yen
Real-world Nausicaa Ghibli anime glider completes its final flight in Japan【Video】
Japanese train company is letting fans buy its actual ticket gates for their homes
Is China’s don’t-go-to-Japan warning affecting tourist crowds in Tokyo’s Asakusa neighborhood?
The 10 best day trips from downtown Tokyo【Survey】
Nintendo’s Kirby now delivering orders at Kura Sushi restaurants, but not in Japan
Tokyo event lets you travel back in time, for free, to celebrate 100 years since Showa era start
A guide to visiting Sagamiko Illumination, one of the three biggest light-ups in Kanto
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s deadliest food claims more victims, but why do people keep eating it for New Year’s?
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
The top 10 annoying foreign tourist behaviors on trains, as chosen by Japanese people【Survey】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Dragon Quest Slime toys appear at McDonald’s Japan in crossover with Grimace and pals【Video】
We visit the 24-hour male-only sauna just outside of Hakata Station and ponder a strange sight
Japanese Cabinet to officially announce new romanization spelling recommendation next week
More people in Japan quit sending New Year’s cards and many have started to regret it
Studio Ghibli announces new anime short in production, now recruiting staff to make it
Mysterious mountain village is home to Christ’s grave and an ancient pyramid
Step into Japanese culture with Converse’s new Japan-exclusive shoes featuring gods, sushi style
New Evangelion short anime, written by Hideaki Anno, to have world premiere early next year
Starbucks Japan releases new latte containing an unusual floral ingredient
The top 10 Studio Ghibli anime homes that fans would most like to live in
Japan’s new carriable one-person hot pot maker is our newest cooking gadget obsession
Madoka Magica magical girls get their own line of anime lingerie