Kitty-chans representing the Showa, Heisei, and Reiwa eras are waiting inside these sweet treats.
Heisei
Two beloved flavors from the Showa and Heisei periods make their triumphant return to the shelves!
Hyper-energetic superfan leaps into dance troupe’s recreation of one of anime’s most popular opening themes.
With the imperial Heisei era over and the Reiwa period just beginning, this is the phrase to use.
From jumping off bridges to waiting in ten-hour long queues, there are plenty of ways to welcome in a new era.
Emperor Naruhito looks back on emperors of the past before turning his eyes to the nation’s future.
As Japan says goodbye to the Heisei era, Shiseido looks back on the last three decades, from the bubble economy to yuru fuwa iyashi otono kawaii joshi.
The one-night special will be screened on Japanese television tonight, on the last day of the Heisei period.
There’s a new way to show your appreciation to the Heisei period…by getting your hands on a can of air!
Prime Minister explains rationale behind decision and compares people of Japan to flowers, but not cherry blossoms.
Nightclub dancers, the Japan women’s national football team, and a famous Tokyo landmark are all hidden inside the design.
Meanings show hope for bold boys, beautiful girls in list of the most popular names of the Heisei era.
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Weekly
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Ichiraku Ramen-inspired ramen sets from Naruto anime pay homage to Naruto, Sasuke, and Sakura- Kanji ice cream becomes a sell-out hit in Japan
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161-year-old Kyoto confectionary maker releases new edible Pokémon lineup
Studio Ghibli’s president is leaving the company. Will it change how they make anime?- Japan has a new cute and clever sunblock for cat lovers
7-Eleven Japan is releasing Greedy chocolate chip and whipped cream sandwiches
Let’s hike a Japanese mountain (that isn’t Mt. Fuji) – Mt. Tsukuba[Photos]
Monthly
The average age of Japan’s hikikomori shut-ins is getting older, survey shows- Tokyo’s life-size Gundam anime mecha statue will be removed this summer
Japan enters Golden Week vacation period, survey shows one in three plan to ride it out at home
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]- Ichiraku Ramen-inspired ramen sets from Naruto anime pay homage to Naruto, Sasuke, and Sakura
New Kyoto Converse sneakers celebrate Japan with traditional kimono fabrics for your feet- Kanji ice cream becomes a sell-out hit in Japan
Japan’s new Pokémon jackets give you the look and powers of the Kanto starter trio
Japan now has gyoza doughnuts, and they taste like no other doughnut we’ve tried before
Studio Ghibli launches huge new anime movie T-shirt collection with special design details
Yearly
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa- Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
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Studio Ghibli adds mini pillows and massive mats to its anime merchandise store in Japan
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2021 Salaryman Poetry Battle showcases some dark but hilarious poems
Super! Eel Bread takes Japanese sushi into uncharted territory
McDonald’s Japan’s new Chiikawa Happy Meal figures are here![Photos]
Mister Donut’s beyond super soft and chewy beyond mochi mochi donuts have returned
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