Each Eva pilot gets a special Sanrrio friend, while Hello Kitty lends her style to Unit-01 and the Angels too.
Pompompurin
Surprise comeback also puts one retro star back into the top 10 for the first time since the ‘90s.
There’s no better Sanrio star for this job than the golden retriever who’s named after custard.
We purchased a Pompompurin-themed bag to relive our childhood nostalgia and were pleasantly surprised at the practicality of the items.
After topping Hello Kitty in the Sanrio character popularity poll, Pompompurin wants to welcome travelers to Tokyo and Sapporo.
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Gudetama, My Melody, and even Hello Kitty herself don disguises to celebrate the Internet’s love for all-things-cat.
The staff and characters of Puroland want you to know that they’re waiting for your visit from the bottom of their hearts.
Pompompurin isn’t quite as cute when he’s hungering for your brains, but you can save him in this mission-based Sanrio Puroland horror event.




















Chinese government’s don’t-go-to-Japan warning has heartwarming non-effect on Yokohama Chinatown
Japan’s EF English Proficiency Index rank drops for 11th straight year, hits lowest ever
Japan considering raising international traveler departure tax even more than previously reported
Popular Japanese ramen restaurant Ichiran’s lucky bags are great value for money
Is China’s don’t-go-to-Japan warning affecting tourist crowds in Shibuya’s Don Quijote?
Nintendo’s Kirby now delivering orders at Kura Sushi restaurants, but not in Japan
A whole slew of Totoro Christmas cakes are on their way to make the season extra merry【Photos】
Upcoming themed cafe answers the question “What if Hokusai had opened an eatery?”
Japan’s 10 best Ferris wheels for beautiful views, as chosen by travelers【Survey】
Epic cutlet sandwiches in Osaka are the best Shinkansen bento
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Japanese train company is letting fans buy its actual ticket gates for their homes
Yoshinoya adds first-ever chain-wide ramen with new beef and pork-broth noodle hot pot meals
Is China’s don’t-go-to-Japan warning affecting tourist crowd sizes in Nara?
Studio Ghibli stamps lift your spirits with motivational phrases from Totoro
New fish discovered and named “Vanderhorstia supersaiyan” for obvious reasons
Japanese town suing resident for being a jerk
Starbucks Japan unveils new Christmas goods and a rhinestone tumbler that costs 19,500 yen
Real-world Nausicaa Ghibli anime glider completes its final flight in Japan【Video】
Brand-new Pokémon park opens in Japan with larger-than-life-size Lapras【Photos】
Unique inclined elevator in Japan leads to a town that inspired Studio Ghibli’s Spirited Away
Is China’s don’t-go-to-Japan warning affecting tourist crowds in Tokyo’s Asakusa neighborhood?
The 10 best day trips from downtown Tokyo【Survey】
Naturally brown-haired Osaka student sues government for forcing her to dye her hair black
Tokyo hotel lets you make your stay a Sanrio one with special My Melody and Kuromi rooms【Pics】
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s deadliest food claims more victims, but why do people keep eating it for New Year’s?
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
The top 10 annoying foreign tourist behaviors on trains, as chosen by Japanese people【Survey】
No more using real katana for tourism activities, Japan’s National Police Agency says
J-pop mega star Ado reveals she’s been living in the U.S., may not understand language acquisition
Nintendo’s Kirby now delivering orders at Kura Sushi restaurants, but not in Japan
A whole slew of Totoro Christmas cakes are on their way to make the season extra merry【Photos】
Upcoming themed cafe answers the question “What if Hokusai had opened an eatery?”
Japan’s 10 best Ferris wheels for beautiful views, as chosen by travelers【Survey】
Epic cutlet sandwiches in Osaka are the best Shinkansen bento
Take a peek behind the scenes of owning your own ramen restaurant【Video】
Tokyo train stations get new Olympic melodies and signage for the Games
Is China’s don’t-go-to-Japan warning affecting tourist crowds in Tokyo’s Asakusa neighborhood?
Sanrio brings some smiles to Evangelion with new collaboration merch line【Photos】
Japan going crazy for college girls after the release of a new photo collection
Real takoyaki is almost impossible to find in Tokyo, but this place has it, our hardliner says
Japanese convenience store chain has beer and sake dispensers that few people know about
KFC Japan opens a Christmas restaurant in Tokyo…but why???