Companies collaborating to earn all of the disposable income from 20 and 30-something males in Japan.
Shibuya (Page 16)
Tokyo’s Shibuya Ward has been creating headlines around the world since the district first announced that it would begin issuing Japan’s first same-sex partnership certificates in the fall. Fast forward to this month, and both Shibuya and neighboring Setagaya Ward today issued their very first certificates!
Remember when everyone’s minds were blown by images of Japanese fans tidying up their section after the World Cup? Well what might seem amazing to some is totally atarimae (obvious and expected) to the typical Japanese mindset. As your mother may have told you as a kid; you make the mess, you tidy it up! And the day after the massive Halloween party at the famous Shibuya crossing last weekend, volunteers were out in droves this year again with plastic bags and gloves to make the streets all sparkly again.
But just how many of them actually even contributed to the mess to begin with? According to reports on Twitter, not too many—and boy, are they angry…
On Friday night, illustrious RocketNews24 reporters Mr. Sato and P.K. Sanjun ventured out into the streets of Shibuya, Tokyo’s hub of youth culture. Both dressed as Marge Simpson, they were there to check out this year’s collection of crazy costumes. While Halloween as a holiday is still only catching on in Japan, they were thrilled by the number of like-minded, costumed revelers they found.
Join us for a photographic tour of some of the costumed people they ran into on the streets of Shibuya!
It’s been months of events and marketing in the making, and Halloween has finally arrived in Japan. Our own Mr. Sato and P.K. Sanjun decided to hit the streets of Shibuya in costume to report on the festivities at hand.
Well actually, they went a day early, but as we’ll soon see, October 31st ain’t nothing but an ordinal number assigned to anachronistically named month, because in Japan, Halloween comes whenever you want it to.
Cell phone service in Japan isn’t exactly cheap, and if you spend a lot of time on your smartphone talking with clients, chatting with friends, or otherwise keeping in touch with the rest of the world, it’s not hard to run up a monthly bill in the neighborhood of 10,000 yen (US$84). Thankfully, Japanese providers offer a variety of discounts to help soften the blow, with reduced rates for family members being a huge help.
Now, as part of the changing societal concept of what constitutes a family, Japan’s largest telecommunications provider has begun offering family discounts to same-sex couples who present documentation of their union.
Halloween in Japan keeps getting bigger and better every year, with cosplayers coming out in droves to celebrate the world of costumes and make-believe. This time around, Japanese car manufacturer Nissan is joining the fun with a fleet of taxis dressed up in Halloween costumes, complete with “monster drivers” behind the wheel.
The monsters and their vehicles will be helping fellow ogres and ghouls by offering free rides to people in costume in the Shibuya area on October 29 and 31. What’s more, the unusual vans promise to be so spacious, they’ll accommodate any type of outfit you’re wearing!
Sometimes when I’m in Tokyo, I find myself wandering through seemingly endless subterranean passages that twist and turn back on themselves in a disorienting serpentine labyrinth. As I trudge forward I can feel my stamina fading, as well as my spirit. Still, though, I press on, delving deeper and deeper into the bowls of the earth, knowing that only at the very bottom level will I find what I seek: the platform for the subway line that takes me home from Shibuya Station.
And apparently I’m not the only one who feels that Shibuya Station feels more like an RPG dungeon than a rail hub, since there’s a new smartphone game that uses the map of the station as the layout for its fantasy adventure.
The best thing about the Japanese entertainment industry milking popular properties for all their worth is that fans get a chance to purchase all the new merchandise that inevitably accompanies a brand new release. Sailor Moon fans have been witnessing a Pretty Soldier Sailor Moon renaissance with the recent anime series Sailor Moon Crystal and there have been so many awesome Sailor Moon goods that you could be forgiven for thinking fans had run out of money. However, you would be wrong! It turns out fans are getting their wallets ready for some more heavy shopping in Shibuya.
If you’ve been to Shibuya Station recently, you’ll have seen one area in particular that’s filled with crowds, noise and trucks; and it’s not the meeting place around the famous statue of Hachiko.
It’s the massive redevelopment project currently underway to revitalise the district and deliver a completely new-looking Shibuya by 2027. Latest pictures of the next high-rise in the pipeline reveal just how amazing life in Neo-Tokyo will be.
As you probably know, our ace reporter Mr. Sato has his own special way of doing things. Rather than just going to check out a popular speedy steak-cooking restaurant, he instead cooks the steak himself and shoves it in people’s faces. Rather than just buying some butter, he straps a bottle of cream to a helmet and goes around a track in a racecar, getting the g-forces to churn it for him.
So when he heard about the ganguro dress-up and makeup cafe Black Diamond in Shibuya, he couldn’t just write a quick review of the place and be done with it; he had to become one with the cafe and its staff. This is the story of how Mr. Sato became a fashionable gyaru for a day, and we have the glorious pictures to prove it.
JoJo’s Bizarre Adventure fans, listen up! Or don’t because you might walk away a little disappointed. Tokyo’s Tower Records Shibuya location has collaborated with JoJo’s Bizarre Adventure Stardust Crusaders to create a café dedicated to JoJo for the month of JuJune.
Beating on smiling blue slimes for single points of experience and coins of gold is taxing work. So for those famished dragon questers and/or warriors in the Tokyo area Square Enix and TBI are set to open the Dragon Question Super Light Cafe (DQSL Cafe).
The cafe is expected to be modeled after the Dragon Quest world and feature dishes based on its characters. This may be the only time that you can nibble on a metal slime (risotto) and sip on a killing machine at the same time. But there are more secrets to be had here as well! Command?
So we all know that Tokyo-area political races can attract some pretty, um… eccentric candidates.
We’ve got perennial Tokyo Governor candidates like Mac Akasaka, representing his own Smile Party (often while dressed like Superman), leader and probably the only member of the World Economic Community Party, Mr. The Only God Matayoshi Mitsuo Jesus Christ, and Rock ‘n Roll Samurai – aka TOKMA – whose big shtick is to dress like a samurai and play war-mongering rock ‘n roll music.
But, despite their crazy antics and lofty-sounding, self-appointed nicknames, these men are all mere Earthlings. What Tokyo needs is a true leader. A man of stellar moral character. Someone who can protect Tokyo from the inevitable threat posed by evil empires from other galaxies. In other words, Tokyo needs a Jedi. And that’s why Mutsuto Imajo gets our vote for Shibuya Mayor!
Late spring is one of the few universally pleasant times to spend outdoors in Japan. The cold of winter and the heavy pollen counts of early spring are gone, and the heat and humidity of summer are yet to make their appearance.
Of course, some would say that no matter how nice the weather is outdoors, it’s even more comfortable to have a drink in hand. Next month, you’ll be able to scratch both those itches at once with the Shibuya Sake Festival in Tokyo’s Miyashita Park, where you can spend a day drinking as much as you’d like of more than 100 different kinds of sake.
Good news today for supporters of same-sex marriage in Japan! Tokyo’s Shibuya Ward is moving towards administering marriage certificates for same-sex couples. If the proposed plan is enacted, it would take effect on April 1 this year, making Shibuya the first ward in Japan to recognize same-sex marriage.
Police in Tokyo have stepped up patrols in popular nightlife areas such as Shibuya, Shinjuku and Roppongi in an effort to reduce the presence of touts who stand outside shops or on corners and attempt to lure customers to their establishments with promises of cute waitresses, cheap drinks and other attractions.
While you might not see a lot of trick or treaters out in Japan, if you find yourself in Tokyo, specifically Shibuya, you’re sure to see some original and inspiring costumes. Let’s take a look at some of the best homemade and store-bought costumes spotted in Shibuya this Halloween.
Ask any Westerner what’s so special about October 31 and you will get the same answer: Halloween – a modern-day version of the ancient Celtic harvest festival Samhain. In Japan, however, October 31 was just any old day until fairly recently, with the haunted hijinks never really catching on until a few years ago.
But here’s the kicker: the Japanese might already be doing Halloween better than we do!
Twitter was set ablaze last night after dozens of people shared photos of “a beautiful foreigner walking a polar bear” between throngs of pedestrians at the world-famous Shibuya Scramble crossing in Tokyo.
Join us after the jump to see a video captured by an onlooker and learn more about the group to which this mysterious bear-keeping stranger apparently belongs.
MOST POPULAR
Today
Japanese convenience store Lawson launches new “mini supermarket” chain, L Minimart
What’s up with the Ghibli Park photo and video ban?
Starbucks Japan has a problem with its sell-out breakfast that might annoy solo diners
Japan’s adorable pudding chick becomes a transit card mascot
Pikachu cakes and other adorable Pokémon 30th anniversary food coming to Tokyo luxury hotel
Starbucks Japan releases a new limited-edition Frappuccino inspired by espresso affogato
Osaka is hosting a “hentai” event, but it’s probably not what you think
Japan’s cafe that won’t let you go home until you solve a puzzle is opening in Osaka’s canal district
Studio Ghibli still doesn’t allow its anime to be streamed online in Japan, and here’s why
Gigantic gacha machine appears in Tokyo department store for capsule toy celebration
Weekly
Japan’s real-world Pokémon hot spring’s first photos are here![Photos]- Japanese convenience store Lawson launches new “mini supermarket” chain, L Minimart
Gundam teams up with 300-year-old daruma maker for wood-carved anime mecha figures[Photos]- Japan’s adorable pudding chick becomes a transit card mascot
Krispy Kreme releases new limited-edition fox doughnuts at only four stores in Japan
The Japan Burger Championship 2026 in Yokohama next month is the ultimate battle of the beef
Mr. Sato takes a walk on Tokyo’s American-style street to get some American/Japanese ice cream
Two new Sailor Moon art manhole covers are coming to Usagi’s real-world Tokyo neighborhood
Sushi Pizza surprises diners in one of the best food destinations in Japan
Tokyo’s new extra-expensive ramen restaurant is dividing opinions, so we tried a bowl
Monthly
Tokyo’s life-size Gundam anime mecha statue will be removed this summer
The average age of Japan’s hikikomori shut-ins is getting older, survey shows
Ichiraku Ramen-inspired ramen sets from Naruto anime pay homage to Naruto, Sasuke, and Sakura
Kanji ice cream becomes a sell-out hit in Japan
Japan enters Golden Week vacation period, survey shows one in three plan to ride it out at home
Japan now has gyoza doughnuts, and they taste like no other doughnut we’ve tried before- Japan’s real-world Pokémon hot spring’s first photos are here![Photos]
- Japanese convenience store Lawson launches new “mini supermarket” chain, L Minimart
Japan has a new cute and clever sunblock for cat lovers- Tokyo’s new extra-expensive ramen restaurant is dividing opinions, so we tried a bowl
Yearly
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
RECOMMENDED STORIES
Starbucks Japan releases a new limited-edition Frappuccino inspired by espresso affogato
Osaka is hosting a “hentai” event, but it’s probably not what you think
Japan’s cafe that won’t let you go home until you solve a puzzle is opening in Osaka’s canal district
Studio Ghibli still doesn’t allow its anime to be streamed online in Japan, and here’s why
Gigantic gacha machine appears in Tokyo department store for capsule toy celebration
Sushi Pizza surprises diners in one of the best food destinations in Japan
Same name tops lists of most popular dog and cat names in Japan, and there’s probably a reason why
Mr. Sato takes a walk on Tokyo’s American-style street to get some American/Japanese ice cream
133-year-old Japanese company’s cookies go beyond matcha with dashi and shichimi flavors
The Japan Burger Championship 2026 in Yokohama next month is the ultimate battle of the beef
Japan’s real-world Pokémon hot spring’s first photos are here![Photos]
Another side of Kyoto – The prefecture’s top 10 “road stations” for traveling foodies
Tokyo’s insane Garlic Ramen is a meal, and an aroma, you’ll never forget[Taste test]
Tokyo restaurant offers lunches for less than 1 U.S. cent…if you’re good enough at rock-paper-scissors
-
