style
The new “Obi de Boots iki” line of footwear represents a modern take on traditional styling.
The latest summer collection of our favorite modern samurai kimono offers a range of functionally fashionable garments.
Looking for a new ‘do? Leave everything to the staff at Sorcier’s in Tokyo–they’ll know exactly what to do.
How the loud-and-proud Fab Five were able to find success in a country that lags behind others when it comes to LGBTQ issues.
Check out these pawsitively epic kitty shirts available on Ameowzon Japan! (Uh, we mean Amazon. Amazon Japan.)
Uniqlo, the hugely popular Japanese chain store that stocks a variety of simple, practical and affordable clothing, has expanded into a world-wide venture, with stores in Singapore, Australia, the United Kingdom, the United States, Germany, France, Russia, Hong Kong, Indonesia, Bangladesh, and, well, you get the picture. In the West in particular, Uniqlo has a pretty cool image thanks to its simple, pared-down designs and celebrity approval (for example, Pharrell Williams designed a range for them in April 2014), so it might surprise some of you to hear that there are people in Japan who tend to be a bit snobby about Uniqlo, looking down on its regular clientele for lacking in fashion sense.
It’s no secret that ladies in Asia have become the masters of makeup in recent years, with shocking before-and-after transformations popping up online pretty much on the reg. In Japan in particular, makeup trends tend to follow a very different format to those in the west, with plenty of tips and tricks designed to highlight features we wouldn’t even consider, such as the angle of an eyelid crease, or the puffiness of eyebags. There’s even makeup that’s designed to make you look a bit ill.
This new makeup palette seems at first glance to be nothing more than a cute product themed around a fairytale character. In actuality, it’s the perfect tool for creating one of the past year’s most unusual trends, “undereye blush”.
Japan isn’t that big geographically, but it’s still divided up into 47 different prefectures. Even though it’ll usually only take you a couple of hours to pass from one into the other (and even less if you’re on the Shinkansen), each has its own unique feel to it. Depending on where you are, people eat different foods, celebrate holidays in different ways, and even like different clothes, as shown by a study that reveals how Japanese women like to dress by prefecture.



















Take a trip to Japan’s Dododo Land, the most irritating place on Earth
Family Mart releases huge range of cute sweets for Cat Day in Japan
Japan is in the grip of sticker fever and no one is safe, including us
Krispy Kreme Japan’s sakura donuts are almost here!
One in four Japanese women is now over 70
We try the new Dom Dom Burger with a whole fried crab — best fast food near Sensoji temple
The top 5 ice creams you should try at Family Mart convenience stores in Japan this summer
7 hilarious/inexplicable Japan moments in South Park
A spotlight on Japanese singles figure skating: Jumping into the 2026 Olympics【Pt. II】
When Totoro met Baymax, and other cool anime crossover T-shirts you can buy
Is China’s don’t-go-to-Japan warning affecting the lines at a popular Tokyo gyukatsu restaurant?
Yokai are descending upon Tokyo this spring in the latest immersive art experience
Three beautiful places to see Japan’s plum blossoms after starting your day in downtown Tokyo
Cherry blossom forecasts map shows Japan’s OTHER sakura season is starting right now
New Studio Ghibli stamps leave an impression on your stationery…and your heart
Japanese women sound off on their minimum height requirements for a husband【Survey】
Huge Evangelion Unit-01 head appearing in lights in Japan to celebrate anime’s 30th anniversary
Kyoto planning surprise late-night inspections of Airbnb-style rentals to fight overtourism
Japanese movie theater chain’s popcorn earns highest Grand Prix quality certification
Japan’s most famous Mt. Fuji view park cancels cherry blossom festival because of overtourism
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Japan releases first official sakura cherry blossom forecast for 2026
10 times to avoid traveling in Japan in 2026
Archfiend Hello Kitty appears as Sanrio launches new team-up with Yu-Gi-Oh【Pics】
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
China’s don’t-go-to-Japan warning looks to be affecting tourist crowds on Miyajima
Our 52-year-old pole dancing reporter shares his tips for achieving your New Year’s exercise goal
Studio Ghibli releases new “komorebi” plush toys from Princess Mononoke and Spirited Away
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
We try the new Dom Dom Burger with a whole fried crab — best fast food near Sensoji temple
The top 5 ice creams you should try at Family Mart convenience stores in Japan this summer
7 hilarious/inexplicable Japan moments in South Park
A spotlight on Japanese singles figure skating: Jumping into the 2026 Olympics【Pt. II】
When Totoro met Baymax, and other cool anime crossover T-shirts you can buy
Is China’s don’t-go-to-Japan warning affecting the lines at a popular Tokyo gyukatsu restaurant?
Japanese women sound off on their minimum height requirements for a husband【Survey】
Can you make KFC takikomi gohan in a rice cooker, and is it something worth eating?【SoraKitchen】
One Piece manga creator’s work schedule is absolutely insane
Japan’s first all-matcha ramen restaurant is now open in Kyoto【Photos】
Tokyo coffee master reveals easy trick to make instant coffee almost as good as fresh-brewed
Abysmal viewer ratings for Pokémon anime series does not worry its broadcaster the slightest bit
Tokyo pub explicitly soft-bans customers older than 39 from entering