Burger
“Get ready for the arrival of a new era of big burgers,” the slogan promises, but does it deliver?
Ever wanted to combine the classic Japanese tempura rice bowl with a Western favorite, the burger? No? Too bad, because Mos Burger has done it for you.
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You know peace has arrived when the Supreme Leader now hungers for burgers instead of the nuclear launch button.
What the heck is a ‘moon viewing’ burger? Why does McDonald’s Japan sell these lunar sandwiches at this time of year? Is it actually good? We solve all these riddles with this taste test!
McDonald’s new “Camembert Teritama” burger has hit Japan, so our writers offered up their cast-iron stomachs for a taste test!
There’s no denying McDonald’s Japan has had rough time these past few years, with incidents like the spoiled meat scandal contributing to declining sales. To complicate matters further, some of the fast food chain’s campaigns and initiatives, like the sudden removal of menus from its counters (which have since been reinstated), have been met with confusion if not outright anger from Japanese customers. Now, it seems McDonald’s has captured the Japanese Internet’s attention again with what could well be their strangest campaign ever.
McDonald’s Japan will be releasing a new line of “affordably priced” burgers on October 26. And while that’s all fine and well, it’s their special one-day promotion in which they’ll be giving away these new burgers for free that has been raising eyebrows due to its bizarre catch.
It seems that when Japanese food makes its way over to America, something gets lost in translation and the food winds up inside-out. Just look at California rolls, for example.
And now, here’s another example of Japanese food being flipped: “Ramen burgers” which usually consist of a bun filled with ramen noodles, have been reborn in the US as, um, “ramen burgers”, but with a twist – the meat patty is sandwiched between two “buns” made of tightly packed noodles!
We sent our resident office culinary “expert” Mr Sato down to the first “US-style ramen burger” joint in Japan for a taste test!
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