With two donuts featuring matcha and two featuring hojicha flavor, tea lovers can take their pick of a more traditional take on the humble donut.
matcha (Page 7)
Japan’s beloved donut chain teams up once again with Kyoto matcha sweets specialists Tsujiri, but how do they taste this year?
My Matcha Pie is what it’s called in English, but the sweet’s Japanese name gets an extra dash of class.
Convenience store chain teams up with a company that traces its history back to a high-ranking tea master.
Branch also adds incredibly long-named, immensely delicious-looking matcha donut made with regional green tea to its menu.
Sakura Saku Saku Matcha Frappuccino is the one you’ll see on the menu, but the option is there for any and all of them.
The ingredients of this Frappuccino, including kelp, don’t just taste great, traditional Japanese culture says they’ll give you blessings for the year to come.
Starbucks goes old school with the semi-secret ingredient in its newest matcha Frappuccino.
Recipe lets you go from plain green tea ice cream to fancy, photogenic matcha sweets in just a few minutes.
Results of year-long clinical trial give us more reasons than ever to drink, or eat, matcha.




















Japan now has gyoza doughnuts, and they taste like no other doughnut we’ve tried before
McDonald’s Japan hack: Make a Chicken Tatsuta in five minutes anywhere in the world
The average age of Japan’s hikikomori shut-ins is getting older, survey shows
Japan releases new ramen sandwiches… that don’t taste like ramen
This train station bento boxed lunch shop has been in business for nearly 100 years
Japanese criminals are now using crabs to hunt for burglary targets
Mt. Fuji hot spring inn gets even more beautiful after dark with Firefly Festival
Police cracking down on outdoor seating in Tokyo’s liveliest street market neighborhood[Video]
Retro-style Evangelion T-shirts coming to Uniqlo sister brand GU[Photos]
Squeezy Tanuki Testicle toys once again appear in Japanese gacha machines
Japanese hair salons going bankrupt in record numbers
Japan enters Golden Week vacation period, survey shows one in three plan to ride it out at home
Studio Ghibli releases crystal glass paperweights featuring Totoro and the Catbus
Samurai Coffee: Try Edo period coffee once enjoyed by Japanese warriors
Does one of Japan’s favorite chocolate brands work with the Pringles chocolate hack?
Beard Papa goes beyond just matcha with its new premium green tea cream puffs
Japanese Pokémon card shop grabs scissors as part of its plan to keep scalpers away
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Wisteria season starts early with blooming of Japan’s Great Wisteria in its beautiful garden
Japan’s best conveyor belt sushi restaurant of seven years ago has now, finally, come to Tokyo
New Kyoto Converse sneakers celebrate Japan with traditional kimono fabrics for your feet
Brand-new Pokémon manhole covers coming to help the recovery of a disaster-stricken part of Japan
Japan’s awesomely beautiful Alpen Route snow corridor is now open
Japan’s new Pokémon jackets give you the look and powers of the Kanto starter trio
Injuries on stairs in Tokyo highlight an overlooked design flaw
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japanese criminals are now using crabs to hunt for burglary targets
Mt. Fuji hot spring inn gets even more beautiful after dark with Firefly Festival
Police cracking down on outdoor seating in Tokyo’s liveliest street market neighborhood[Video]
Retro-style Evangelion T-shirts coming to Uniqlo sister brand GU[Photos]
Squeezy Tanuki Testicle toys once again appear in Japanese gacha machines
Samurai Coffee: Try Edo period coffee once enjoyed by Japanese warriors
Does one of Japan’s favorite chocolate brands work with the Pringles chocolate hack?
Woman in Japan breaks into home of complete stranger just to slap him in the face
A letter from our reporter’s deceased mother arrives at just the right time
Studio Ghibli releases new anime keychains that are like miniature figurines
This historical Kyoto zen garden is hosting a guitar and beatbox concert
Japan’s rice warehouse stockpile rate hits record high as consumers, restaurants reject high prices
Japanese Pokémon card shop grabs scissors as part of its plan to keep scalpers away
Final Fantasy VII’s Tifa’s bar pops up in real-world Tokyo, and we stop by for drinks[Photos]