clever

Turn clear files into works of art with cleverly designed Japanese scroll

Make your anime crush the centre of attention with this unique new product. 

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Three reasons why these Muji waffles are the perfect size

We’re ready to declare the start of stroopwafel season for our snack sessions.

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These Tamagotchi will take care of you, because they’re cool multi-balm cases【Photos】

It’s like they’re saying thanks for all the times you remembered to feed them.

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Discovered: An even better way to open Japanese convenience store rice balls【Video】

Onigiri wrappers were secretly also onigiri holders this whole time.

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Sip with Snorlax – Clever drinkware design creates Pokémon in your glass with every pour【Pics】

Goodglas is back with a very good glass for Pokémon fans.

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Overwhelmed by modern social media? Japanese company is bringing back pagers with an emoji-twist

Sega’s emojam wants to keep messages short and sweet, plus within your circle of close friends.

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How to power up the coolest cheap souvenir from Nintendo’s official shop with a trip to Daiso

Let’s a-go to Nintendo Kyoto and then Daiso!

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Nintendo made an interactive alarm clock, and it’s awesome in so many ways【Video】

Motion-sensing Alarmo wants to make you feel like you’re waking up in the game worlds of Super Mario, Legend of Zelda, and more.

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Kyoto company developing autofocus glasses for sufferers of presbyopia and other conditions

Let your glasses focus your eyes so you can focus on the important things in life.

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Super-cheap, super-convenient rice-cooking mug is a new kitchen gadget all-star from 3 Coins

A perfectly cooked single-serving of rice with just this mug and a microwave, no rice cooker needed.

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Pronto Pokémon cafe collaboration in Japan gives us themed food and drinks…and free merch!

Pikachu takes us on a culinary adventure with some legendary stars along for the ride.

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Peachy keen life hack! Japan’s Zen-Noh shares an ingeniously easy way to pit a peach in seconds【Photos】

The fastest, easiest way possible to get a prized peach ready to eat.

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Is this 7-Eleven sign in Japan really 711 metres from the store?

Testing the integrity of the famous Japanese convenience store chain. 

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CLBSCBSCSPSSCUCHCAVDSMSBIASEPONWCAFG-FLSSV Back Sunshade is a cheap high-pride cost way to stay cool

Field-testing the summer cool-down cape in the fields.

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Pronto Pokémon cafe collab brings exclusive merch and a clever way to take photos of your food

Beach and mountain summer fun from the comfort of an air-conditioned cafe.

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Secret-identity J-pop singer Ado to hold handshake event with surreal setup to hide her face

Fans have never seen Ado’s face, and that won’t change even after they shake her hand.

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The Ghibli Park real-world Totoro house’s kitchen and bath actually get used by staff【Pics】

Studio Ghibli theme park shares a secret for the lived-in feel of the real-world Mei and Satsuki’s house.

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The dream of a Totoro group hug is now a reality with this cushion【Photos】

Totoros come in for a squeeze when you sit down.

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These Tokyo train ticket machines have a cool way of helping you if you bought the wrong ticket

West Tokyo rail operator’s video shows clever design feature.

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Japan now has a convenience store that can be towed by a car【Video】

What’s more convenient than a convenience store that can come to you?

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