Mr. Sato (Page 29)
Courageously protecting Japan with the aid of garrison-exclusive convenience store meals and socks.
A car with your own face plastered on every inch of the body is the epitome of a “customized car.” How could they refuse?
Mr. Sato takes the plunge and follows the promise of a super-cheap haircut into the unknown.
Witness history in the making as the first ever musical album composed by a news-oriented website (we assume) hits iTunes and Amazon this July!
He asked major clothing chain Uniqlo which shorts go best with a punch perm. Amazingly, they had an answer.
Our reporter took one look at the top of his head in a mirror and knew what had to be done.
Mr. Sato experiences a classic of Japanese hairstyling from the Showa Era to get in touch with… Eh, okay. He lost a bet.
Mr. Sato was feeling in a rut with his progression as a pole dancer, so he decided to take action and improve his core strength.
We show solidarity with the itasha community by hanging out in a Starbucks parking lot with the Mr. Sato Car.
Mr. Sato is ready to workout in style! Meanwhile, another one of our writers goes running in jeans.
The cute and fluffy bread is proving to be so popular it’s been selling out as soon as it hits the shelves.




















Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Tokyo’s newest viral dessert is like a Japanese parfait inside a bread bun [Taste test]
Live-action Princess Mononoke is coming to streaming as a live event, previews look amazing [Video]
Starbucks Japan opens new store inside historic seaside quarantine station near Tokyo
Tokyo security guard’s famous station tape font becomes official custom Nike streetwear
Godiva Japan gets into the shaved ice scene with two luxurious frozen desserts this summer
Studio Ghibli’s No Face twirls to sound of Spirited Away’s theme song in beautiful accessory box
7-Eleven Japan adds new cold soup smoothies to its convenience store drinks range
Starbucks Japan releases first-ever gacha capsule toys, featuring iconic menu items as plush coffee charms
New Studio Ghibli washi tape adds anime flair to Japanese stationery
7-Eleven Japan now offering baked-in-store pizza by the slice with two very different topping sets
Kyoto receives more foreign tourists than ever before, but fewer visitors say they’ll return
Pokémon Card Stores requiring facial recognition scans for entry in Japan in latest anti-scalper move
Starbucks Japan unveils exclusive new Frappuccinos limited to three regional areas
Foreign tourists in Japan eat far more rice than previously thought, according to new data
How are you supposed to wash a Japanese futon duvet at the laundromat?
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japan now has human refrigerators inspired by Japanese vending machines
Hatsune Miku collaborates with Hokusai’s art in new Vocaloid ukiyo-e illustration series [Pics]
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Studio Ghibli releases anime T-shirts that pay homage to one of Hayao Miyazaki’s most personal films
Japan triples departure tax, foreign tourists and locals now must pay more to leave country
Family Mart opens new “Famima” flagship store in Tokyo that’s like a tourist attraction
Uniqlo looks back to the very start of Pokémon with new black-and-white pixel art T-shirts[Pics]
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Godiva Japan gets into the shaved ice scene with two luxurious frozen desserts this summer
Studio Ghibli’s No Face twirls to sound of Spirited Away’s theme song in beautiful accessory box
7-Eleven Japan adds new cold soup smoothies to its convenience store drinks range
Starbucks Japan releases first-ever gacha capsule toys, featuring iconic menu items as plush coffee charms
New Studio Ghibli washi tape adds anime flair to Japanese stationery
Koei Tecmo continues to be an investment firm that also happens to make video games
Daiso now sells stress-relief punching bags, but are they worth beating on?
Japan’s foreign resident population hits record high as Japanese population hits record low
Studio Ghibli releases new Spirited Away earrings featuring mysterious anime bathhouse character
Kyoto receives more foreign tourists than ever before, but fewer visitors say they’ll return
New service lets Tokyo tourists display their faces on giant screen at Japan’s busiest intersection
7-Eleven Japan now offering baked-in-store pizza by the slice with two very different topping sets
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier