Mr. Sato once again fails to secure a cheap meal, continues to win at lunch thanks to two gourmet ingredients.
Mr. Sato (Page 27)
Eye-catching, face-obscuring fashion from China protects your skin from harsh UV rays, makes you look like a crazed criminal.
Mr. Sato revisits and reviews the 2012 classic that critics called “a confusing mess” and “so much unwanted junk.”
Love is in the cups, and maybe the air, as Mr. Sato sees if he can make the SoraNews24 staff fall in love with each other.
SoraNews24’s Mr. Sato did something unthinkable in the past, but now he’s going to travel by air and sea to make it right again.
Beef bowl fast food chain also ditches trademark colors to don those of popular baseball teams.
SoraNews24’s Mr. Sato cracks the recent conundrum of one of the most pungent foods that plague Shinkansen passengers, but you’ll need his bravery and commitment to pull it off.
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”I have a good reason for doing this,” our reporter insisted as he stepped out the door wearing his camouflage foliage suit.
SoraNews24’s crack reporter might miss all cherry blossom season with a food coma, but it’s still worth it to enjoy three kilograms (6.6 pounds) of sweets!
Our crack reporter finds himself the guest of honor at a party with models from the Tokyo Auto Salon.
Mr. Sato heads to Japan’s biggest tuner car event, where he finds out why one booth had its models wearing scarves.




















Sushi Bus: Japan’s first conveyor-belt bus lets you eat sushi while sightseeing around Tokyo
Anime fans can now wear a Seiko watch inspired by Japan’s One Piece Shinkansen
Foreign hiker on Mt. Fuji loses consciousness and dies, becoming climbing season’s second fatality
Wait, some Shinkansen trains already have private booths that only cost 1,500 yen for an hour?
German woman rescued from Mt. Fuji after suffering altitude sickness symptoms, hiking to peak anyway
Japan’s double-decker portable rice cooker/bento maker is better than ever with new version
99-year-old woman rescued while attempting to climb Mt. Fuji
Hiker needs to be rescued from Mt. Fuji two times in two days, but system is working as intended
Studio Ghibli unveils new interactive stationery dioramas that bring anime movies to life on your desk
7-year-old boy left behind on Mt. Fuji by his own dad
12-year-old British girl who went missing in Tokyo found safe after visiting anime sites around Yokohama
Studio Ghibli composer Jo Hisaishi just set three Guinness Records
Japan’s Rabbit Island in danger of becoming Boar Island, tourists asked to follow feeding rules
Japanese gacha machine in Shibuya now sells tiny capsule terrariums
7-Eleven Japan brings back best-selling flat croissant that became a hit on social media
Stay at a hotel with a bed for your plushie in Japan
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Japanese Shinkansen becomes an overnight hotel for three nights this summer
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier
Japanese toilet aims to attract foreign tourists but not everybody is happy about it
Tokyo’s newest viral dessert is like a Japanese parfait inside a bread bun [Taste test]
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan’s double-decker portable rice cooker/bento maker is better than ever with new version
99-year-old woman rescued while attempting to climb Mt. Fuji
Hiker needs to be rescued from Mt. Fuji two times in two days, but system is working as intended
Studio Ghibli unveils new interactive stationery dioramas that bring anime movies to life on your desk
7-year-old boy left behind on Mt. Fuji by his own dad
The Japanese government is ending its Cool Japan Fund program
Studio Ghibli composer Jo Hisaishi just set three Guinness Records
KFC Japan unveils new Tsukimi collection that takes moon-viewing to extreme levels
Masturbatory aid maker Tenga releases officially licensed anime versions in Japan and U.S.
Ninja theme park suddenly closes in Japan, shadow warriors undone by shady real estate deals
Pokémon and Polaroid reveal collaboration with adorable Pikachu and Eeveelution camera and film
Two Americans decide to hike Mt. Fuji before trails open, both need rescues on back-to-back days
Universal Studios Japan partners with manga horror master Junji Ito’s Tomie
Why do foreign tourists queue up to eat at Tokyo Little House?