PreCure
Six magical girls from the fifth arc of the anime franchise pair off with Sanrio partners.
Cures Wonderful, Nyammy, and more characters from the hit series are headed to McDonald’s Japan in two batches of toys.
Magical woman Cures get special food, drinks, and exclusive merch for fans who grew up with the series.
Adult PreCure’23 Power of Hope could be the for-grown-ups version of the magical girl anime that veteran fans have been waiting for.
Just because you’re not a girl anymore doesn’t mean you have to leave the magical girl adventures behind.
The PreCure franchise celebrates its 20th anniversary while looking ahead to its newest arc.
Professional tennis player set to be the newest heroine in Japan’s biggest girls’ comic magazine.
Cash in the mail to pay for kids’ Christmas gifts supposedly comes from Demon Slayer and PreCure stars.
These Bandai band-aids come with an app that lets Super Sentai or PreCure characters wish away the pain. Aww!
Hugtto! PreCure’s final episode has aired, and only truly draws to a close after we see the protagonist as an adult screaming in labor pain.
The future looks bright for this budding artist, who made over 50 of the core PreCure cast out of acrylic beads.
Dialogue in new Nintendo Switch video game is just fine for little kids, but “a form of harassment” for older fans.
The latest movie from Toei Animation’s PreCure series showcases every single magical heroine from the series’ 14-year run. Let’s get dancing!
Pretty Cure is here to cure monotony in lingerie design with bra and pantie sets for Cure Black and Cure White.
Pretty Cure encourages boys who feel like it to wear dresses and be princesses, hotel apologizes for not being progressive enough.



















Starbucks Japan releases new drinkware and goods for Valentine’s Day
Fewer ramen restaurants declare bankruptcy in Japan for first time in several years
We followed Tokyo’s mystery walking map and ended up creating our own bar-hopping adventure
Hokkaido has an Ice Festival that’s less famous than the Snow one, but beautiful in its own way
Pokémon Lego kits are finally on their way!【Photos】
Japanese women showing rebounding interest in giving Valentine’s Day chocolate【Survey】
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
Researchers in Japan give mouse glowing sperm
Sapporo man attempts to rob store with lighter, goes as you’d expect
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
10 times to avoid traveling in Japan in 2026
Our 52-year-old pole dancing reporter shares his tips for achieving your New Year’s exercise goal
Ramen restaurant’s English menu prices are nearly double its Japanese ones, denies discriminating
Umamusume anime girl plushie recalled for having parts she absolutely should not have【Pics】
Princess Mononoke magnets return just in time to treat yourself to awesome anime decorations
Top Japanese cosplayer Enako returns to Comiket after 6 years, creates mayhem with admirers
Giant hotel rooms in Osaka reflect the new non-niche face of travel in Japan.
We ate sushi made from Japan’s most expensive tuna ever【Taste test】
Japanese beef bowl chain Sukiya’s 2026 Smile Box lucky bag basically pays for itself
Starbucks Japan ready to get Year of the Horse started with adorable drinkware and plushies【Pics】
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Japan may add Japanese language proficiency, lifestyle classes to permanent foreign resident requirements
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
Human washing machine pods coming to Japanese hotels【Photos】
Japanese women showing rebounding interest in giving Valentine’s Day chocolate【Survey】
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
Researchers in Japan give mouse glowing sperm
Sapporo man attempts to rob store with lighter, goes as you’d expect
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Our anime dreams come true as we operate a robot suit from Appleseed
Survey asks Japanese women if they could marry a man who’s rich but ugly
Man who stole two packs of ground beef tracked by police for about 1,000 kilometers across Japan
New adults go wild at Seijinshiki Coming-of-Age ceremony in Kitakyushu, Japan 【Photos】
Aichi man arrested for shoplifing, throwing own feces at security to escape
Japan’s oldest largetooth sawfish in captivity back on display in Mie Prefecture
Man arrested for violating Japan’s anti-dueling law in downtown Tokyo
Man arrested for robbing Tokyo convenience store with nose hair trimmer
I can’t believe it’s not fish eggs? Taste-testing Japan’s imitation “almost ikura”【Photos】