toast (Page 2)
Even after being in business for 200 years, this Kyoto confectioner is still coming up with great ideas.
An ultra-easy bit of home cooking makes our reporter nostalgic for something he’s never eaten before.
“World’s most expensive toaster” from Mitsubishi uses rice cooker technology to toast bread to perfection.
If you are someone who’s always dropping your phone, you might want to invest in this case.
Add a caffeine boost to your toast and sandwiches with this new spread from a popular Japanese coffee brand.
We take Japan’s simple pleasure of a steamed cake and push it to a whole new level of deliciousness.
If you’re not much of a morning person breakfast can be tricky. Sure, it’s the most important meal of the day and heading out on an empty stomach is never a good idea, but at the same time the temptation of an extra 10, 15, 20 minutes in bed is often too much to resist.
If that’s the dilemma you face every morning, these plates of edible cuteness might just be motivation enough for you to haul your ass out of bed and sit down to a proper breakfast. Generous servings of cute after the break!
With such a wide range of delicious and delectable (and, erm, shall we say unusual) snack foods available in Japan, it’s a little hard to understand when people get whipped up into a frenzy over plainer options, such as toast and bread crusts fried with sugar. Now, twitter users in Japan are getting their tastebuds in a twist over the confusingly-named “English Toast”, a sweet snacklet that first became popular in Aomori prefecture and has now expanded into a whole range of conbini sandwiches. But what on earth is it?
Toast in Japan is taken seriously. If you order the “breakfast set” at a restaurant in Japan, you will probably be confronted with one of the thickest slices of toasted bread you’ve ever seen. If you manage to peer over it, you might spot a boiled egg and a small, sad amount of salad cowering there.
At the supermarket, some popular toast spreads which come in a squeezy tube are chocolate, cinnamon, melon and “french toast” flavour, but for many people, toast means butter, and the more butter, the better. For butter-lovers, the new Easy Butter Butter-Former will transform hard butter straight from the fridge into soft and cotton-like butter threads, ready and easy to be used. Sound too greasy to be true? It probably is.
















Tokyo sweets store has a “350% Pudding Soft Serve”, and people are going wild for it
Studio Ghibli adds new Jiji’s baby plush toy to its anime merchandise range in Japan
The Japanese city where ordering grilled chicken doesn’t guarantee you’ll actually get chicken
Beautiful off-the-beaten-path spot near samurai castle in rural Japan looks like a Monet painting
Japanese figure skating star Yuzuru Hanyu and Winne-the-Pooh announce crossover merch line [Pics]
Shinto shrine in downtown Tokyo announces cosplay ban
Wagyu ramen for foreign tourists appears in Kabukicho, with a very high price tag
Hello Kitty x Godzilla Happy Meals are coming to McDonald’s, but not in Japan [Video]
This beautiful Okinawa beach gives you the best of both worlds when visiting the prefecture [Pics]
McDonald’s Japan’s new Chiikawa Happy Meal figures are here![Photos]
Japanese toilet aims to attract foreign tourists but not everybody is happy about it
New Japanese vending machine at Shinkansen station sells cups of ice on platform
Anime fan in Japan arrested for ordering and cancelling over 4.3 billion yen in anime merch
Starbucks Japan teams up with Traveler’s Company for new stationery and goods collection
Japan’s new beer glass is designed to force you to drink…water [Video]
Beautiful Totoro bonsai figure needs no watering, makes soothing rain showers whenever you want
End of a manga era as Weekly Shonen Jump’s circulation drops under one million
This beautiful rural Japan river is a great alternative to touristy summer retreats [Photos]
Studio Ghibli releases new Kiki’s Delivery Service Jiji music box for anime fans
Tokyo subway installing new ticket gates that don’t accept payment through Suica or other IC cards
Japan now has human refrigerators inspired by Japanese vending machines
Hatsune Miku collaborates with Hokusai’s art in new Vocaloid ukiyo-e illustration series [Pics]
New Shinkansen luggage drop-off system begins in Japan, making train travel even easier
Studio Ghibli releases anime T-shirts that pay homage to one of Hayao Miyazaki’s most personal films
Air-conditioned dress shirts arrive in Japan to save working professionals from sweltering heat
Japanese Shinkansen becomes an overnight hotel for three nights this summer
Cup Noodle unveils first-ever cold-water instant ramen in Japan
Pokémon Center Online designates first Pokémon items that will require Japanese ID card to buy
99-year-old woman rescued while attempting to climb Mt. Fuji
Japan announces sudden 400-percent increase in visa fees for foreigners entering the country
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Studio Ghibli has a new anime out, and there’s only one place in the world where you can see it
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Japanese ninja certification exam attracts 131 candidates from Japan and abroad
Salomon releases Japan-exclusive Mt. Fuji hiking gear that doubles as an amazing souvenir
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Shinto shrine in downtown Tokyo announces cosplay ban
Wagyu ramen for foreign tourists appears in Kabukicho, with a very high price tag
Hello Kitty x Godzilla Happy Meals are coming to McDonald’s, but not in Japan [Video]
This beautiful Okinawa beach gives you the best of both worlds when visiting the prefecture [Pics]
McDonald’s Japan’s new Chiikawa Happy Meal figures are here![Photos]
Studio Ghibli releases new Kiki’s Delivery Service Jiji music box for anime fans
Japanese cat island reveals all its cats will soon be gone
This awesome Japanese arcade chain has crane game coaches to help you win prizes
Japan’s new beer glass is designed to force you to drink…water [Video]
Stray cats almost became classified as an invasive species in Japan but the change was overturned
This Japanese chopping board sanitising bag might be the handy kitchen gadget we never knew we needed
Did you know? Only one Beard Papa’s in all of eastern Japan sells soft serve in a cream puff
Japanese convenience store food gets turned into hyper-realistic stationery you can peel open
Are Japan’s room-temperature curry packets the boxed lunch heroes we’ve been looking for? [Taste test]