matcha (Page 9)
Journey from the north to south of the country with this collection of rare, region-exclusive ice creams.
A gorgeous and delicious world of sweets is waiting for even the most inexperienced home chefs.
Japan Noodle Trio is perfect for those with no time to cook and no ability to choose between two great Japanese flavors.
“Amazement of Matcha” collection throws away the rulebook when it comes to making doughnuts.
A few minutes is all it takes to leave stress and distractions behind and find peace in a perfect cup of matcha you made all by yourself.
You can’t go wrong with a team-up between Mister Donut, famous matcha maker Gion Tsujiri, and celebrity pastry chef Toshi Yoroizuka!




















Japan’s foreign tourist numbers projected to fall for first time in years in 2026
Immersive ukiyoe exhibition in Osaka adds some scented flair
Starbucks Japan releases new drinkware and goods for Valentine’s Day
Mister Donut and Godiva continue their sweet sweets relationship with new treats on sale now in Japan
McDonald’s Japan releases a Mushroom Mountain and Bamboo Shoot Village McFlurry
Man with face covered in tattoos admits to repeatedly headbutting Tokyo store clerk【Video】
Totoro cream puffs and Catbus cookies are finally available in downtown Tokyo
Kawaii Monster Land getting set to become Harajuku’s newest whimsical underground wonderland
Turn a cheap ice cream into a luxury dessert with katsuobushi bonito fish flakes
Japan’s kid-friendly ski program is now selling Pikachu snowboards for a limited time only
Starbucks Japan releases new Frappuccino and latte for Valentine’s Day
Our 52-year-old pole dancing reporter shares his tips for achieving your New Year’s exercise goal
10 times to avoid traveling in Japan in 2026
Ramen restaurant’s English menu prices are nearly double its Japanese ones, denies discriminating
Princess Mononoke magnets return just in time to treat yourself to awesome anime decorations
Giant hotel rooms in Osaka reflect the new non-niche face of travel in Japan.
Japanese women showing rebounding interest in giving Valentine’s Day chocolate【Survey】
Umamusume anime girl plushie recalled for having parts she absolutely should not have【Pics】
What’s inside Starbucks Japan’s fukubukuro lucky bag for 2026?
Starbucks Japan ready to get Year of the Horse started with adorable drinkware and plushies【Pics】
7-Eleven Japan starts new temporary luggage storage service in over 300 branches
Disillusionment at Tsukiji’s tourist-target prices led us to a great ramen restaurant in Tokyo
Starbucks teams up with 166-year-old Kyoto doll maker for Year of the Horse decorations【Photos】
Tokyo’s Tsukiji sushi neighborhood asks tour groups to stay away for the rest of the month
Survey asks foreign tourists what bothered them in Japan, more than half gave same answer
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
We deeply regret going into this tunnel on our walk in the mountains of Japan
Studio Ghibli releases Kodama forest spirits from Princess Mononoke to light up your home
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
No more using real katana for tourism activities, Japan’s National Police Agency says
Starbucks Japan reveals new sakura drinkware collection, inspired by evening cherry blossoms
Updated cherry blossom forecast shows extra-long sakura season for Japan this year
Man with face covered in tattoos admits to repeatedly headbutting Tokyo store clerk【Video】
Totoro cream puffs and Catbus cookies are finally available in downtown Tokyo
Kawaii Monster Land getting set to become Harajuku’s newest whimsical underground wonderland
Turn a cheap ice cream into a luxury dessert with katsuobushi bonito fish flakes
Japan’s kid-friendly ski program is now selling Pikachu snowboards for a limited time only
Kawaii concrete? Japanese retailer selling cuddly tetrapods for a limited time only
Open-air public toilet at Sensoji temple in Tokyo is waiting to be discovered by foreign tourists
“Extreme going to work” looks to change the way business is done in Japan
We ate sushi made from Japan’s most expensive tuna ever【Taste test】
Electric matcha whisk from Japan serves up frothy green tea in seconds
Can a dirty butthole make you filthy rich in Japan? We’re starting a New Year’s lottery experiment
We try all-you-can-eat raw eggs for 730 yen, turns out to be way better than it sounds
How to order snacks on a Shinkansen bullet train in Japan
German linguist living in Japan says kanji characters used for Germany are discriminatory