Why isn’t Nintendo marketing its new system like this?

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McDonald’s Japan doubles down on cherry blossom season with new cherry soda and float

While everyone loves the sakura, you shouldn’t overlook the sakuranbo.

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Failed your important entrance exams? That’s too bad–here’s a steak to make you feel better

 

For the second year in a row, this chain of Kyoto butcher shops is offering a bittersweet deal to those whose dreams were dashed.
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The Kyoto psychology professor is making people all over the world doubt their eyes.

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Tokyo is getting a new giant Gundam robot statue this fall and it’ll be even bigger than the last

The original Gundam statue is no more, but dry your tears, anime fans, because a new mecha is on the way.

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Nintendo hid a secret message on the Switch’s Pro Controller

 

Gamers have been searching for secrets in Nintendo games for decades, but this time there’s one waiting for them on the hardware.

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Sakura jellies containing whole cherry blossoms take the market by storm in Japan

These sakura-filled dewdrops are every bit as delicious as they are beautiful.

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Cosplay indoors with new range of Taisho Roman schoolgirl costumes from Japan

Now you can relax around the home in a traditional outfit worn by schoolgirls during the romantic Taisho period.

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One of the best Nintendo Switch accessories can be bought at a 100 yen store

 

Is there anything they don’t have?

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Top 8 weird things we think after playing video games for too long, according to Japanese gamers

Wait, you mean I can’t just hold the Y button to run anymore?

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We cover our faces in pollen to try and trigger an allergic reaction【RocketScience】

You might be asking yourself: “Why?” Which is probably something we should have done too.

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Mythbuster’s Adam Savage explores Ghost in the Shell’s coolest practical effects【Video】

 

The Hollywood Ghost in the Shell turned to master prop makers from Weta Workshop to achieve their detailed practical looks.

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Sompo Japan offers nation’s first online flaming insurance

Sompo Japan’s groundbreaking policy covers doxxing, negative memes, and other forms of flaming, but trolls need not apply.

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Singaporean man dies from heart attack after finally catching a coveted Lapras in Pokémon GO

 

Witnesses say it happened as soon as he realized he caught it.

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Tokyo police department’s disaster safety tip: How to make a lantern using a bottle of water

Bright idea could keep you safe if an earthquake or typhoon leaves you without electricity.

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Create your very own dessert drink with this new “Squeeze and Shaken” cooking toy!

Just squeeze and mix to get a delicious shake in the flavor of your favorite dessert!

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Annual tradition is more beautiful than ever this year.

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Body discovered several days after man passed away.

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America’s Got Talent winner Kenichi Ebina in charge or upcoming Captain Tsubasa stage show

 

Bringing the over-the-top soccer moves of Captain Tsubasa to a live stage seems like a crazy idea, but it’s the kind of crazy Ebina has built a career on.

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Drawing inspiration from an internationally beloved children’s book, chef creates a hybrid pancake/cookie.

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