Hello Kitty
Six magical girls from the fifth arc of the anime franchise pair off with Sanrio partners.
The Shibuya Incident would have been a whole lot more kawaii if these Sanrio stars had shown up sooner.
Hello! Clinique offers shoppers in Japan the chance to score some exclusive collaborative bonus goods by spending a certain amount on products.
Our reporter also spotlights some of her favorites from across the kawaii eras of Hello Kitty, whose 50th anniversary celebration is next year.
Suntans, schoolgirls, ninja, and sushi chefs all part of 50th birthday celebration for the Sanrio star.
Two other Sanrio character voices also being replaced as part of plan to increase global/youth appeal and “cherish the future and AI.”
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