Department store Parco teams up with the video game giant to create over 300 new fan fashion items.
yukata
These six coordinated ensembles mix cosmetics with yukata and include a specially designed yukata inspired by one of the lipstick colors.
This crowdfunding effort is for anyone who wants to recline at home in the luxury of a silky onsen yukata.
Slip-on designs make it easy to swish around the house like a traditional schoolgirl or a cool, modern-day samurai.
The cutest product is definitely the goldfish-scooping set. Or maybe it’s the little pouches made to resemble shaved ice?
An unexpected collaboration between an idol live-streaming service and a non-profit organization produces a stunning picture of summer.
Kindness at the time of a family tragedy leads Leitch to pledge his allegiance to the Japanese team as a teenager.
Embarrassing fashion faux pas has these players dressed in the same way that Japanese people dress dead bodies.
A clever update to Japan’s traditional footwear that you can pare with kimono or Western clothing.
Far from their traditional association with burnt rubber, squealing brakes and gritty endurance, tires lend a spot of delicate geometry to these kimono prints.
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As the temperatures climb, there’s just one team of glamorous superheroines who can save us from the summer heat. Moon Crystal Power Dress Up!
Nihonbashi’s beautiful “minamo fireworks” and tempting goldfish sweets are part of its plan for fun even in record-breaking heat.
A more comfortable way to enjoy the festival season while out and about in your yukata summer kimono.
Six patterns skirt Tokyo Disneyland’s no-cosplay rule, feature characters as famous as Mickey and as forgotten as Clarice.
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Blast from the past as this year’s makeup trends inspired by looks from the ’80s and 2000s
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