packaging

Do Japan’s Sushi Manju sweets look as good as the packaging on the box?

Unusual case of false advertising surprises everyone in the office.

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How to eat a Whopper the beautiful way, from Burger King Japan

This genius hack will change the way you eat burgers forever.

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McDonald’s changes its packaging in Japan for the first time in six years

New designs look way more enticing than the previous ones.

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What’s inside the McDonald’s Big Smile Bag in Japan

All part of the chain’s Japan-exclusive 50th anniversary celebrations.

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Booze Hack: One Cup Ozeki sake lids make perfect beer can covers

An ironic commonality between two rival drinks.

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Latest design for gorgeous stylized Japanese Coca-Cola cans spotlights Tohoku festivals

You’ll want to grab this pretty commemorative Coke can if you’re in northern Japan.

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Onikun: Epic onigiri so big they’re half demon, half rice ball

Exciting range includes a new take on the rice burger, and it’s only available at one convenience store chain. 

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Original McDonald’s character Speedee makes a comeback in Japan

Before Ronald McDonald, Speedee was the mascot for the fast food chain, and now he’s back for a limited time. 

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Space Onigiri: Do these long-lasting Japanese rice balls taste any good on planet Earth?

We put the JAXA-endorsed product to the test.

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7-Eleven under fire in Japan for mysterious holes in their onigiri rice balls

Customers wonder if the chain is now selling “air” as a new rice ball filling.

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Deceptive strawberry milk package angers 7-Eleven customers following banana scandal

Here comes another shady fruity drink.

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7-Eleven Japan’s banana milk sparks controversy over deceptive packaging

Customers feel duped by “camouflage packaging”.

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7-Eleven Japan’s “Paper Tiger” sandwich sparks online controversy over deceptive packaging

Attempted explanation gets called “lame excuse.”

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Japanese cookie brand has a fun game for you to play while stuck at home: cookie racing!

Please note that they don’t recommend using the actual cookies.

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Tiny fish-shaped soy sauce bottles repurposed for sanitizers

What could possibly go wrong?

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Uniqlo and GU announce they will now charge for shopping bags in a new, eco-friendly initiative

Japan’s most beloved cheap and cheerful fashion brands are taking another step to reduce damage to the planet.

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Japan’s greatest papercraft artist tackles popsicle boxes, makes an icy cool superhero

Garigari-kun, engage!

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Expert paper crafter fashions more wondrous creations from popular Japanese snack packaging

The creativity and talent is seriously impressive.

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Box of sweet steamed sushi cakes disappoints Japanese customer with false packaging

Proof that what you see isn’t always what you get.

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Japanese artists fall in love with new chocolate…for its anime-friendly packaging  【Photos】

From Sailor Moon to Pokémon and even the cast of Final Fantasy XV, this chocolate box is proving to be the perfect canvas for all sorts of different characters.

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