Luigi set to star in Family Mart’s latest collab event with exclusive sandwiches and blankets

Player 2 ready.

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Japan’s most charming train: Automated people mover includes facial recognition technology

The Yamaman Yukarigaoka line combines modern technology with cute analogue details.

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Ghibli schedule books, beautiful inside and out, are here to help plan your whimsical adventures

2025 schedule books include spaces to sort out the rest of 2024 too.

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Family Mart bartender robot Milly is here to serve you coffee…but not in Japan

After meeting Milly, we want to take her home with us.

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Welcome to Hell…Hell’s Dandan Noodles Tenryu in Kanagawa

We descend into Dandan’s inferno.

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Santa Claus is coming to town in a rocket in Japan this summer

I saw Santa kissing the sky.

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Candy apple cafe is an oasis in Tokyo’s Shinjuku Station dungeon

A new place to revive and replenish your energy levels.

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We got 17 pieces of sushi at just over 2,000 yen at this Fukuoka restaurant

Every sushi piece is 110 yen. Every. One.

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The surprising reason natto (fermented soybeans) are hard to swallow for many Japanese surfers

Surfing can lead to natto allergies, it turns out.

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The best independent fan cosplayers of summer Comiket【Photos】

Over 10,000 fans cosplayed at this year’s summer Comiket, and here are our favorites.

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Scared karate expert breaks haunted house ghost’s jaw, files lawsuit that it wasn’t all his fault

”But you see, I was drunk at the time!” is an unusual way to justify kicking someone in the face.

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Pikachu and other Pokémon star in airline ANA’s new safety video!【Videos】

Please return your seatback to its upright position for takeoffs and landings, Lucario.

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New Famicom game cartridge business card holders from Sega Plaza cause a stir in Japan

Sega serves up Nintendo nostalgia with five classic games, but they won’t be easy to get.

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McDonald’s Japan’s new Pokémon Happy Meal toys are better than ever

Collection includes a palm-sized Poké Ball we’d happily pay good money for.

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Japanese restaurant’s ice cream noodles combine sweet cream, onion, and fish stock flavors

Fuji Soba and Coolish enter into an unexpected alliance in Tokyo.

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Leaving everything up to top Tokyo stylist — Mr. Sato’s first haircut in four years blue us away

We aren’t sure what we were expecting when he told the Shogun “do whatever you think is best,” but we weren’t expecting this.

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The unusual and surprising ways people in Nagasaki celebrate Obon, the festival of spirits

One of the few places in Japan where you’ll see families setting off fireworks at the cemetery.

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Japan’s two-month Shut-in Pilgrimage – A 1,200-year-old way to deal with a modern issue

Program helps hikikomori take steps towards reconnecting with the outside world.

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Amazing ukiyo-e art exhibit gives you the chance to step inside a woodblock print and snap photos

Traditional and digital artwork combines for unforgettable images.

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The best sweet souvenirs at Tokyo Okashi Land inside Tokyo Station

Get a taste for five of Japan’s most popular snacks, all for less than US$17.

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