Can Japan’s yami kawaii fashion still work without the yamu? We find out with this lucky bag【Pics】

Trying on Ank Rouge’s fukubukuro yami-kei starter kit.

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Akihabara capsule toy lucky bag is filled with cute characters and cool crap (literally)【Photos】

Mulan Akiba delivers the randomized gacha goods.

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Trying the new limited flavor of Suntory Hakushu Japanese whisky highball in a can

The original was delicious, but could this one be better?

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Spirited Away’s Yubaba and Chihiro surprise everyone in Japanese Subaru commercial 【Video】

Chihiro is all grown up in special one-off ad that aired during Ghibli TV broadcast in Japan.

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Does the “World’s best apple pie” in Japan live up to its reputation?

An unlikely location for an acclaimed dessert makes us wonder if it really is as good as they say.

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Japanese osechi New Year’s meal lucky bag gives us way more than we bargained for

This is not what we were expecting.

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The funniest low-budget cosplays from Winter Comiket 2023【Photos】

From ads to anime and Japan’s rare shiro post box, these outrageous cosplayers made us grin from ear to ear. 

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Pikachu pyjamas make this secret Pokémon fukubukuro lucky bag worth searching for

Proof that in Japan, Pokémon show up in unlikely places. 

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We earn enough EXP to get a Final Fantasy fukubukuro from Square Enix

Ikuna gets the limit break of lucky bags.

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What’s inside the Disney Store’s 10,000-yen Lucky Box? This year, actually useful items!

What’s inside the Disney Store’s 10,000-yen Lucky Box? This year, actually useful items!

Disney supplies not just toys and collectibles, but actual practicality!

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Yamazaki Baking praised for heartwarming assistance after Japan earthquake 【Video】

Japanese bread company goes above and beyond during the disaster, feeding people and keeping their spirits up at the same time.

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Godiva teams up with Mister Donut for new series of chocolate doughnuts in Japan

First-ever collaboration includes a Galette des Rois “King Cake” doughnut for New Year.

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McDonald’s adds a questionable Butterscotch Pie to its menu in Japan

New commercial explains “Butter Scotch?” to the nation.

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Kyoto’s demon manju is as big as the local legend that inspired it

Huge sweet celebrates the slaying of a sake-loving demon.

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New and improved self-transforming Transformer toys fight, dance, and are overall awesome【Videos】

Buying a transforming robot toy is now a more sensible decision than ever!

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Starbucks Japan’s Lucky Bag #3: A fukubukuro to end all fukubukuro

You might be a Starbucks fan, but are you this much of a Starbucks fan?

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Will Muji Japan’s “Fukukan” continue to disappoint in 2024?

We hold out hope for a can that’s been disappointing us in recent years. 

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McDonald’s French fries humidifier is the star of this fukubukuro lucky bag from Japan

It’s like you can smell the fries cooking in the room!

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Our Japanese writers were taken to a mystery destination for their year-end party

You can’t spell “mystery” without a “mys.”

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This lucky box stuffed with Tokyo souvenirs is sold online, but you still have to fight for it!

Whether you live in Tokyo or not, this bargain box of Tokyo sweets is well worth fighting for!

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