It’s a well-known fact that cats think they’re cleverer than us. Even when it comes to playing one of our popular childhood games, hide-and-seek, cats think they’ve got us beat. This collection of hilarious photos shows that cats should really come down off their proverbial high horses and take a lesson or two from the human world because when it comes to hiding, these kitty cats really have no idea. Ten points for trying, especially with their creative and body-defying efforts, but no points for hiding because when it comes to hiding, peek-a-boo we see you!
cute (Page 151)
Anthropomorphized characters are both incredibly popular and prevalent in Japan, as you’re probably already very aware. From battleships to Japanese companies and municipalities, there’s seemingly nothing that can’t be made human–and probably cute as well! And, perhaps as a challenge to what we assume must be Rule 38 of the Internet–anything can be anthropomorphized and if it hasn’t been anthropomorphized yet, someone will do it–one Japanese Internet user took to 2Chan to request, simply enough, “Images of anthropomorphization, please.”
And the Internet gave him exactly what he wanted, with everything from Lipton Ice tea and Doraemon in sexy/creepy human form to an anthropomorphized version of Monday itself. Click below to see what was on display! (Note: Not all of these images are entirely safe for work.)
Netizens have been talking about a giant cat attack on helpless residents of one small town in Japan. The exact number of cats has yet to be confirmed, but eye-witnesses report seeing at least four felines stalking the premises. The photo above has been retweeted over 9,000 times in 15 hours and is accompanied by three additional chilling photos of the attempted takeover.
Millions of visitors take photos with their favourite characters at Disney parks every year. In these adorable pictures, though, Donald is posing with a different kind of visitor for once – his own kind!
When some little critters wandered out of their area at Tokyo Disney and onto the road, Donald and friends were at hand to help keep them out of harm’s way, and took the chance to have a little fun while they were at it.
Kyaraben, short for “character bento”, are insanely popular in Asia and Japan in particular. Young mothers, and some fathers too no doubt, spend hours crafting special lunch boxes, using all manner of foodstuffs to create shapes, faces and designs, and there are even entire books and monthly magazines containing hundreds of ideas. Over the years, we’ve seen lunch boxes based everything from Nivea hand cream to video game smash Metal Gear Solid, but it’s easy to forget that the practice of dressing up a packed lunch has, in fact, been around for quite some time.
Just like it does in other markets, Starbucks offers special limited edition merchandise for specific locations in Japan. But even if you’ve already got special tumblers from Tokyo, Yokohama, Kyoto, and Hiroshima, you collection won’t be entirely complete without this special Starbucks bottle that you can only purchase onboard ANA flights inside or connecting to Japan.
With an estimated 50 percent of unsolicited mail being thrown away without even being opened, one advertising agency has come up with an original idea: send the mail to cats, instead of their owners!
As you might expect, the product being advertised is cat-related! When Canadian company Bulk Cat Litter Warehouse approached ad agency Rethink Communications for a direct flyer, they came up with this clever mailout that your kitty will adore!
We’ve seen plenty of cat cafés, maid cafés and even owl cafés here on RocketNews24, but putting living things aside, this themed café in Seoul which features the characters of a Korean online comic MAJO&SADY, could probably top our list of cute cafés!
The simple yet chic café provides a cozy and relaxing atmosphere that anyone can enjoy, even if you’re unfamiliar with the comic’s characters. Check it out!
With the live-action version of Kiki’s Delivery Service set to hit cinemas in Japan on March 1, it’s time for the celebrations and tie-in promotions to commence! Japanese bakery chain, Little Mermaid, is one of the first to step up to the plate, paying homage to the movie with this collection of delightfully cute offerings. Available only for a limited time, the three new baked varieties are named in honour of Kiki, her black cat Jiji, and Ms Osono, Kiki’s mother-figure and resident baker. Can you guess which design is which?
There’s a long-lived stereotype that cats love to eat fish–particularly the fish we like to keep in bowls in our homes. For a house kitty, a fish bowl is like having an ice cream truck in your living room–but never having the change to get a cone.
Of course, no one wants their pets–furry or scaly–to get eaten! But keeping a house full of cats entertained is a tall order…and whipping a laser pointer around the living room might turn it into a disaster zone. Fortunately, one cat gentleman has found a way to keep a room of cats both docile and engaged: Letting a mechanical toy fish swim circles in the bathtub!
But just how well do you think that’s going to work out for all the munchkin kitties gathered to watch?
February 22, aside from looking really cool with triple twos, is officially known as Cat Day (Neko no Hi) in Japan. The Japanese word for “two” (ni) sounds similar to the word for “meow” (nyan), and so a day commemorating Japan’s favorite felines was born. It’s well known that Japan is home to cat cafés and a cat island, and almost everyone has seen at least one of Maru’s videos, so it’s no surprise Neko no Hi exists. So in honor of Cat Day in Japan, let’s celebrate by watching adorable videos of Japanese cats.
Everyone loves rabbits! With their long ears, adorable noses, cute plump bodies, and prophetic abilities, they’re almost as loveable as penguins or kittens!
And fortunately for all you rabbit lovers out there, a veritable rabbit paradise exists in the form of Ōkunoshima, an island just 3.4 kilometers (about 2.1 miles) off the coast of Japan’s Hiroshima Prefecture! Here hundreds of wild bunnies romp freely and openly around the island–happy to bound up to humans for food. You don’t know cute until you’ve seen a literal “rabbit stampede!”
The tragic yet sweet story of faithful dog Hachiko is infamous in Japan and many parts of the world. One dog’s unflinching love and dedication inspired a statue to be erected in his honor outside Shibuya Station where the real Hachiko once stood.
With a second helping of snow dumped over Tokyo in the late hours of Fundoshi Day, someone took it upon themselves to offer Hachiko with a companion.
You might have seen something—or someone?!—like the guy above prowling in the moonlight, but I’m afraid he’s not proof of the supernatural, he’s just a new breed of cat called a Lykoi, or “wolf” in Greek. Of course, most people are just calling the breed what it looks like: a werewolf cat!
While we here at RocketNews24 have no shortage of stories on geeky men in Japan, it should be noted that there are plenty of women that fulfill the otaku stereotype of being obsessed with anime, manga and video games. The recently published photo book Corrupted Rooms gives readers a peek inside the cramped living quarters of 50 self-professed otaku and shows the extreme level of dedication these women have to their hobbies. From rooms packed with action figures to racks of cosplay outfits, click below to catch a glimpse into the world of the female otaku!
There are certain meats you can find at restaurants in Japan that aren’t exactly common in the western world. Whale is the one most likely to get foreign visitors up in arms, but with some pretty extensive searching, you can also find establishments serving up monkey and frog.
That isn’t to say Japanese culinary/cultural values are completely different from those of Europeans and North Americans. For example, people in Japan don’t really believe in turning dogs into food.
But turning food into a dog? That’s something the whole world can get behind.
Penguins are, without a doubt, one of the cutest animals in the world. This is not a statement that many people would even think to argue with–it’s as close to an obvious truth as you can get without breaking out the math! But we may have found a way to up the cuteness quotient for penguins from just “exceptionally cute” to “brain-asplodey cute.”
How? Simple: Set them jogging after their (human) crush!
The Powerpuff Girls and Japan’s Ponta mascot are crossing over to celebrate the cartoon’s 15th anniversary. Sega, Pizza Hut, and Cartoon Network Japan are participating with various goods featuring the Powerpuff Girls with ears and tails.
Yes, it’s still only Wednesday, and that means we’re only half way through the week. But if you’re a glass-half-full kind of person like the little guy pictured above, that means we’re now half way through the week, and the weekend is in sight!
It may be hard to believe, but it has been almost 17 years since Final Fantasy VII, arguably the most revered entry in Square Enix’s iconic RPG series, was first unleashed on the world. And in honour of the game’s impeding birthday, its creators have commissioned a series of ridiculously cute “chibi” figures for hardcore gamers and fans of all things cute alike to enjoy, with pre-orders already being taken months ahead of their release.



















Studio Ghibli store Donguri Republic announces opening of first-ever store in America
Tokyo’s life-size Gundam is getting a new look before its end-of-summer removal
Universal Studios Japan is giving Frieren anime fans the chance to make unforgettable memories.
When is miso ramen not miso ramen? When it’s the new ramen at one of Japan’s top beef bowl chains
New Japanese overnight train coming to connect Tokyo with Tohoku in sleep-travel style
Reinvented traditional Japanese hearths may be coming to a restaurant near you
Japan now has “edible cat fur” for people who really love felines
7-Eleven’s new green tea rice ball and sweets are only available in Japan’s top tea-growing area
Japan’s Pokémon Slowpoke Train goes on hiatus, but a mini version could be yours to own
Sanrio Hotel Floria isn’t actually a hotel, but it’s still a must visit for fans traveling in Tokyo
East Japan Railway announces plans to abolish magnetic-strip tickets
New Square Enix Cafe reveals Final Fantasy, Dragon Quest, Nier, and Fullmetal Alchemist menu items
Japan’s cheap beef bowl chain goes upscale with Matsuya Premium, but is it worth the higher price?
Family Mart commits “reverse fraud” in new Giant All-Star Festival, and we couldn’t be happier
7-Eleven Japan joins the craze for Korean Gamja Cheese Balls
Shakey’s Japan creates matcha mochi, Kyoto fish, and Kansai Chili Con Carne pizzas
Anne Hathaway creates PR frenzy in Japan after mentioning Tottori in Devil Wears Prada interview
7-Eleven Japan has a new Creamy Iced Cafe Latte that’s a hit on social media
Kanji ice cream becomes a sell-out hit in Japan
Uniqlo reveals third round of massive 100-year-anniversary manga T-shirts for Jump’s Shueisha
Even at twice regular Daiso price, this handy item is still great for summer travel in Japan
New official Ghibli anime food cookbook will teach you how to make Ponyo’s ramen and more
Japanese convenience store Lawson launches new “mini supermarket” chain, L Minimart
Japan’s real-world Pokémon hot spring’s first photos are here![Photos]
Kyoto public junior high school becomes first in Japan with a hoodie school uniform
Japanese convenience store shows us how to dress for the rainy season
Starbucks Japan unveils new Frappuccino showcasing “mottainai” culture
Japan’s human washing machines will go on sale to general public, demos to be held in Tokyo
Starbucks Japan releases new drinkware and goods for Valentine’s Day
We deeply regret going into this tunnel on our walk in the mountains of Japan
Starbucks Japan releases new sakura goods and drinkware for cherry blossom season 2026
Japan’s newest Shinkansen has no seats…or passengers [Video]
Major Japanese hotel chain says reservations via overseas booking sites may not be valid
Put sesame oil in your coffee? Japanese maker says it’s the best way to start your day【Taste test】
Japan reportedly adding Japanese language skill requirement to most common foreigner work visa
Japan’s 5.3 million beautiful Hitachi Nemophila flowers are now in full bloom[Photos]
Pokémon and Ikea Japan cross over into each other’s worlds with collaboration events
Reinvented traditional Japanese hearths may be coming to a restaurant near you
Japan now has “edible cat fur” for people who really love felines
7-Eleven’s new green tea rice ball and sweets are only available in Japan’s top tea-growing area
Japan’s Pokémon Slowpoke Train goes on hiatus, but a mini version could be yours to own
Sanrio Hotel Floria isn’t actually a hotel, but it’s still a must visit for fans traveling in Tokyo
7-Eleven Japan has a new Creamy Iced Cafe Latte that’s a hit on social media
300-tonne hose washes up on Japanese shore
Japanese Sakuranbo Mochi goes viral online with millions of views, but is it worth the hype?
Japanese university welcomes birth of baby deer on campus, president waives entrance exam[Videos]
Mos Burger adds Kandy Tea Milk to the menu and Japanese social media is here for it
Studio Ghibli adds My Neighbour Totoro futon bedding to its anime store in Japan
Shakey’s Japan creates matcha mochi, Kyoto fish, and Kansai Chili Con Carne pizzas
Super Mario Galaxy Happy Meal toys now available at McDonald’s Japan
Two of Kyoto’s famous temples tackle streetside trash with solar-powered trash cans